Oudu with the former Gucci designer co-branded models on the market, strong leading the trend

2022-08-17 17:08 0

/ Morning News/Guangzhou, August 17, 2022 -- Chinese high-end men's wear brand Oudu's autumn/winter 22 co-branded collection with former Gucci designer Paola Smania officially went on sale on August 11, sparking a new trend. When the international new designers unique artistic printing, integration of 24 years of focus on men's wear field Oudu brand ingenuity, strong open the Chinese male Italian wear aesthetic new chapter, bring infinite possibilities for men's fashion.

"The tiger in the heart, sniff the rose", tiger and flowers, strength and tenderness

Odo ×Paola Smania- Interpretation of the delicate emotion in the heart of Chinese men

< P > This joint cooperation with Odo, Paola combines traditional elements of the Chinese Year of the Tiger with vivid colors of Italy to create complex and playful prints that combine power and tenderness. According to Paola, the exterior of the Chinese man gives the impression of being resolute and resolute, but deep inside he is delicate and reserved. The tiger and the flowers symbolize the male's pursuit of strong authority and deep passion. At the same time, prints full of natural flavor give people a beautiful impression of vitality, in the dull autumn and winter always bring full vitality.

When "Naples yellow" hit "Veronese green", delineate Italian lively < p> Odo ×Paola Smania- break the stifling and tradition, make personality and enthusiasm known

"Paola prints have strong vitality and appeal, There is not only her unique Italian aesthetic style in it, but also her love for design and life, "said the relevant person in charge of Oudu." In fact, domestic men's wear is in need of a breakthrough, breaking the labels of tradition, stereotype and rules. We encourage male friends to express individuality and enhance self-confidence in dressing collocation. Paola's vision of men's clothing coincides with ours."

Artistic prints, full of visual impact colors, create an Italian relaxed atmosphere, the joint collaboration of the letter print sweater is reflected in this. Naples yellow and Veronese green are classic Italian colors. After gradual processing and reconstruction, they form a unique logo. Combined with Oudo's clothing style design, they are inexplicably harmonious. It is rare for Chinese men to experiment with such bright colors, but by embracing prints and styles, they get rid of dull stereotypes without losing personality and passion, which ordinary people can pull off well.

Retro modern, autumn and winter style, "Siena" mineral color reproduction Renaissance

Odo ×Paola Smania- warm tone velvet texture staged unique charm of autumn and winter

Combined with the Color Research Institute of Art and Science Research Center of Tsinghua University this season, Clear Italian style is clearly the international men's fashion trend for autumn/winter 22, and the Oudu co-branded collection has been a hot seller.

Male beauty In the economic era, the level of consumption continues to rise, men's aesthetic consciousness is also constantly improving, especially urban men increasingly pay attention to image building, eager to enhance personal charm through dress collocation, more popular in the social circle. It is not difficult to see contemporary people's yearning and pursuit of high-quality life and material beauty. Therefore, we need to export more diversified aesthetic views and guide more scientific wearing knowledge to meet the soft needs of consumer groups.

The Siena-colored casual sports style suits in the co-branded collection are also popular offline, catering to the international men's fashion trend and the domestic male consumer psychology. Siena is a kind of natural mineral color, which presents a yellow-brown tone under natural light, giving people a warm and soft visual feeling. Together with the velvet texture and luster of the clothing, it has quite a retro modern taste, which is very suitable for autumn and winter season and urban men. Men's unique Renaissance style for autumn/winter 2022 is on its way.

In recent years, many domestic men's wear brands have carried out brand optimization and upgrading, invested heavily in potential marketing, and closely aligned with the international fashion, the rise of the men's wear industry can not be underestimated. Since May, Oudu has cooperated with Paola Smania, the former Gucci designer, to seize the essence of international fashion and inject it into the field of men's wear, which is also to open up new ideas of Chinese men's fashion wear. The co-branded collection has been widely loved by consumers, which also shows that the domestic market has a high acceptance of men's wear with artistic printing style.

men's wear collocation, wear Oudu. Oudu has always adhered to the original intention of becoming the leading men's wear collocation brand in China, and insisted on improving the ingenuity of Chinese men's dressing taste and life quality, so as to do a good job in every set of collocation and every service. In the future, we will stick to the original intention and ingenuity, constantly improve the brand strength, continue to output brand value, and contribute to the progress and development of the entire men's wear industry.

Source: Corporate press release
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