/ Aswuntong/August 17, 2022 GUANGZHOU -- At 22:00 on August 12, Zhejiang Satellite TV aired the second phase of the new food mystery show "Food". In the second stop, the food brothers came to Changshan County, Quzhou City, Zhejiang Province, where they experienced the traditional handicraft of "extracting oil in the ancient way", saw rare stone collections from all over the world, and witnessed the intangible cultural heritage skill of "cormorant fishing"..... Also enjoyed the delicious "whole pomelo banquet" and "fresh spicy banquet". At the same time, the challenging mystery reasoning is also in progress, "food" million brothers battle of wits and courage burst into laughter upgrade, leading the audience to enjoy the characteristics of Changshan in the fun reasoning.
< p> The second stage of the program, "Food" brothers Wang Yaoqing, Zhang Guowei, Bo Yuan, Wu Jiacheng and Chen Huan gathered at the Changshan River bank. As an important node at the source of the Qiantang River, Changshan River has profound cultural heritage and its own unique cultural charm in the 1800 years of Changshan county's founding history. Therefore, Changshan River is also known as the "river of Song Poetry". After learning about the cultural heritage of Changshan River, the five people set out for the "two villages and one pavilion" in Changshan following the map. In the future village of Fangcun Town, they follow the artisan "Huang Lao Han" to learn the traditional process of "ancient oil pressing", but also the real experience of "impact pressing". Five brothers were drawn into three groups to launch a hardcore oil contest, just 20 minutes of experience, "food" million brothers have been sweating repeatedly, enough to reflect the daily manual oil workers hard. In Changfeng Village, "China's hot village", the "Food" Wan brothers learned the ancient skill of "cormorant fishing" for thousands of years. Here, they tasted a "fresh and spicy banquet" with fresh ingredients and delicious taste. Even Wang Yaoqing, who loses his expression when it comes to "hot pepper", praised them.
"A museum" refers to the Chinese ornamental stone Expo hall, as the "town of Chinese ornamental stone" Changshan has a long stone culture, and here is China's first to ornamental stone as the display content of the theme of the expo. At the same time, the program director set up 3 in the museum "not easy to detect" flaw, five people in the stipulated time to start racing reasoning, and the game is far more than competing speed, vision and knowledge reserve, but also test "heart eye son"! Wang Yaoqing with good observation priority to get a point, "God does not give up" Boyuan also successfully found a flaw in the competition to get a pomelo, and the last flaw "egg replacement into the stone" was "routine" to win Zhang Guowei through, the whole process is full of laughter!
"Eating" Thousands of Miles "takes the in-depth experience of stars as the connection, and introduces in detail the six steps of the" ancient method of oil extraction "of intangible cultural heritage: grinding, sifting, frying, steaming, pressing into cake and crushing press, as well as the status quo of the intangible cultural heritage technology of" cormorant fishing ", focusing on the in-depth exploration of the connotation of intangible cultural heritage. Through the lens, the program shows the persistence of "Huang Lao Man", the inheritor of the ancient method of oil extraction, and "cormorant fisherman" Master Xu in Changshan, demonstrating the craftsman's spirit of pursuing perfection on the non-genetic Chenglu Road incisively and vividly. There is no shortcut to the inheritance of the craft, relying on ten years of perseverance and the belief of excellence. "Food" presents these intangible cultural heritage skills that need urgent attention and inheritance in front of the audience, spare no effort to help the local cultural tourism brand shaping and communication, giving a different meaning to this journey of food exploration, which can be said to be a real "make food exploration experience more new".
Stars taste quality agricultural products, and practice the craftsmanship of Amway delicious
The first program "Food" million brothers went to Fenghua, Zhejiang Province, to experience the picking and sorting of local characteristic agricultural products Fenghua peach, this kind of star experience to promote food form, the sweet and delicious Fenghua peach to attract more people's attention. After the broadcast of the program, the search volume of the whole platform "Fenghua peach" reached a small peak.
This period of Changshan station, the program introduced to you the Changshan "three treasures" : camellia oil, pomelo, erinus einus. Through the program, the audience not only learned about the birth of Changshan camellia oil and various kinds of food made from Hupomelo, but also saw the existence of Changshan featured agricultural products ericius erinus in the China Ornamental Stone Expo. Changshan, which has been growing camellia oil since the Song Dynasty, is known as the hometown of "China's camellia oil". It not only has the largest camellia seed nursery base in China, but also ranks the first in the output value of camellia oil in Zhejiang Province. People in Changshanfang Village even fall asleep with the aroma of camellia oil every day. And Changshan Hupomelo is even more, sweet with slightly bitter unique taste has multiple effects, can also be made into "milk fragrance Hupomelo cake", "Hupomelo preserved fruit" and other fancy attractive food, "Changshan Hupomelo Xianggu Hupomelo juice" is becoming a popular local characteristic drink. At the same time, the effect of the variety show is full, the star artists through their own strong influence, strong publicity for the agricultural products of 26 counties in the mountainous areas of Zhejiang province, really do the practice of Amli rural ingenuity and delicious.
Tell good rural stories and actively promote the integrated development of culture and tourism
Under the epidemic situation, the lack of impetus in the cultural tourism market has been a normal situation. In order to quickly restore the vitality of the market, Changshan County gives full play to its core competitive advantages, actively explores the development of new business forms in the cultural and tourism industry, and drives the attention of the market by means of cloud tourism and cloud live broadcasting. This time, "food" thousands of miles into Changshan, in the form of star field exploration, food punch card, real scene reasoning to show the local style, but also will this very cultural ancient charm of the place really to the public vision.
In the program, the "Food" Brotherhood, consisting of Wang Yaoqing, Bo Yuan, Wu Jiacheng, Zhang Guowei and Chen Huan, would talk deeply with the local villagers and follow them to visit, experience and taste the local culture. Throughout the trip, through the introduction of the artisan "Huang Lao Han" and the practical experience of the star guests, we can deeply feel the charm of hand-made "ancient method of oil extraction"; Through the explanation of the cultural staff of Fangcun Town and the "Hupomelo banquet" filled with various kinds of delicious food, I felt the reality of Changshan City brand "All for U"; Through the exposition Hall docents share, feel Changshan vigorously promote local ecological civilization construction efforts; Through the simplicity and persistence of the successors of "cormorant fishing", I feel the urgency to pay attention to and promote the inheritance of intangible cultural heritage. "Food" shows Changshan's culture and tourism industry in depth, and makes everyone feel Changshan's integrated development concept of "shaping tourism with literature and promoting literature with tourism" with vivid characters and stories. At the same time, the program also releases the regional charm of Changshan in the in-depth exploration, actively responds to the policy of rural revitalization, and contributes to the development of cultural tourism.
"Food" as a brand new food exploration program, since the broadcast has gained a lot of attention and support. The program's value concept of "Giving full play to the leading and exemplary role of mainstream media and effectively driving the development of rural cultural tourism" has been praised by many authoritative mainstream media. Many netizens are even more sincere comments: "the program setting is surprising", "the rhythm is bright and unexpectedly beautiful", "I am looking forward to going to the places in the program".
< /p>Thousands of years of ancient county, Song poetry river! Zhejiang Changshan standing in the "food" million brothers come and Chang Yi game formally pull down the curtain, in Chen Huan accept non-professional makeup artist's hand error "punishment", the reasoning ranking the last Wang Yaoqing will "encounter" what? What will the next tour of Jiuzhaigou in Aba, Sichuan Province have to offer? Every Friday 22:00 lock Zhejiang Satellite TV "Food" Thousand miles, bring you wonderful enjoy!