"The First IM Kaitian Gathering and 2022 Shanghai Neighborhood Life Festival" officially kicked off

2022-08-08 16:07 0

/ Chaowen News/August 08, 2022 Guangzhou -- The first summer lights, flowing light in Changning night! At 7 PM on August 6th, "The Opening Ceremony of the First IM Kaitian Fair and the launching Ceremony of 2022 Shanghai Neighborhood Life Festival" kicked off at IM Shanghai Changning International Plaza. At the same time, the third May 5th Shopping Festival of Changning District was officially opened. "Kaitian Fair · Surprise Changning" time-sharing pedestrian street was showcased in front of the public. Let this summer colorful beautiful!

Kaitian Mall is a characteristic commercial pedestrian street in Changning District created by IMShanghai Changning International Plaza. Here, we create a multi-fashion humanistic life hall with avant-garde industrial art style design and rich entertainment experience. With the mission of "rejuvenating a city" in Shanghai after the epidemic, Revitalize the new urban social life style of Changning District. Kaitian Collection hopes to surprise Changning with its revitalized posture and join hands with neighbors to press the accelerating key of urban recovery!

At the activity site of the first IM Kaitian Street Opening ceremony, Shanghai Neighborhood Life Festival and the third Changning District May 5 Shopping Festival, one of the 12 key IP activities of Shanghai May 5 Shopping Festival with the theme of "People's City, Better Life", was also launched. To show Changning District as one of the first cities in the country, the quarter hour convenient living circle pilot area thriving new vitality and new highlights. Mr. Gu Jun, Secretary of the Party Committee and Director of Shanghai Municipal Commission of Commerce, Mr. Zhang Wei, Deputy Secretary of Shanghai Changning District Party Committee and district Governor, and other leaders and guests attended the event.

Plan and build on the momentum. 2022 is the key year of the 14th Five-Year Plan. The launch of Shanghai Neighborhood Life Festival is bound to become a new track to respond to the actual needs of people's livelihood and strongly promote the release of consumption potential. The leader's speech at the event made us feel the power and hope of community convenience business to make life better under the normal situation of the epidemic. Then, Ms. Liu Min, deputy director of Shanghai Municipal Commission of Commerce, came on stage and issued the first batch of 18 demonstration community construction pilot units of "quarter hour convenient living Circle" in Shanghai.

A stage play called "Changning Family's Fun Shopping in Changning Gather Wonderful" showed the theme of the May 5th Shopping Festival in Changning District incisively and vividly, and also launched "Kaitian Collection · Surprise Changning" Kaitian Road time-sharing pedestrian street.

On the pedestrian street of Kaitian Road at night, N+ modern brands such as flower shops, specialty restaurants, entertainment, cultural and light luxury, pets, entertainment and retail are gathered here. Time-sharing pedestrian street length of 260 meters, divided into a number of theme areas, such as specialty dining area, lifestyle area, cultural and creative area, entertainment area, gathered more than 60 small chic, commodity rich shops, floats along the road in turn, attracting the public friends to come shopping punch. Here, you can not only see the usual flower shops, jewelry shops and handicraft shops in the market, but also the stalls of Hema, Caixiaorui and Gome. Even housekeeping and maintenance can be found in the pedestrian street. The leaders and guests at the scene walked into the market together, visited the wonderful shops and experienced the unique market activities.

Finally, we entered the launching ceremony. In the applause, the participants took the stage to jointly launch the "Shanghai Neighborhood Life Festival and the Third May 5th Shopping Festival of Changning District", which also marked the official opening of the "IM Kaitian Fair" : From now to mid-October from 10:00 to 22:00, Kaitian Road Pedestrian Street, a 100-meter path full of flowers and coffee fragrance, will become another good place for citizens to relax. Kaitian Road Pedestrian Street gathers international commodities, digital services and fashion brands, and will bring you more freshness of life and new consumption experience with a variety of wonderful and trendy market activities.

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Shanghai Changning International Plaza as Pomegranate Group's first complex commercial project physical platform in the world, is committed to building a superior office environment, while building and operating a series of community platforms, so as to revitalize the city value of the mission. With unprecedented new inspiration, new breakthrough and new experience, to promote the pace of urban economy to the future development. Finally, the scene atmosphere was pushed to the climax in a hot dance song "IM·KAITIAN" created especially for Kaitian Collection.

Source: Corporate press release
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