/ Aswentong/August 05, 2022 Guangzhou - On August 4, 2022, Shanghai Nanxiang Impression City MEGA series activities to celebrate the second anniversary of the "ALL BEST MEGA" grand launch. As the venue for the launch ceremony of "Colorful Summer Shopping Season" in Jiading District and the largest shopping venue in the region, Nanxiang Impression City MEGA will open the door of MEGA Universe through the interactive area themed "MEGA My World", share the strange ideas of MEGA Universe world with life lovers, and set off the big promotional activities and rich brand activities by "2" Consumption boom, for the city's consumers to bring different shopping holiday new experience.
2022 is a special year for everyone living in Shanghai. We have experienced goodbyes, felt the power of love, and learned to cherish the moment and embrace life. In a city of love, with loved ones, experience a great event of love -- love ALL the BEST MEGA at the moment, meaning in the rapidly changing life, still full of love for life, without hesitation to go to the future.
Before the anniversary, MEGA collected 168 stories that had been "recorded" during the epidemic through the # Now more Love topic collection, hoping to bring confidence to the city through the "communication" of these voices, let participants "embrace" people around them, and let hope "born".
From August 4th to September 20th, the exhibition area of "MEGA My World", which is located in the atrium of MEGA Heming, Nanxiang Impression City, presents the concept of "meta-universe" based on "science and technology + business" in the form of immersive interactive experience. In the exhibition area, reality and dream are closely combined to create a surrealistic image and romantic atmosphere. Through the interaction of four points on site, the key of "record", "communication", "embrace" and "birth" can be unlocked respectively, and the 4-bit "key" partners from the MEGA meta universe -- MOKO and EVE can be met Giik, Abby, unlock the secrets of the MEGA metaverse.
This exhibition pays more attention to the creation of community interaction experience and personalized scene, with young quality families as the core, based on intelligent merchant service platform system, and nearly 400 brands such as Mahua Funage, Skecher linkage, for consumers to bring more rich digital experience, create a MEGA universe. At the same time, MEGA will also donate all the revenue generated from the interactive experience of this series of activities to the anti-epidemic frontline rebels.
Nanxiang Impression City MEGA has been striving to make contributions to creating a high-quality and comfortable shopping environment. It has been one of the main venues of Jiading District shopping Festival for many times and is the largest shopping experience center in Jiading District. During the second anniversary, MEGA responded positively to the call of the government. While striving to create innovative consumption experience, Mega also prepared various consumption welfare activities to increase happiness. With multiple benefits such as 20 percent discount on Dianping, 50 percent discount on gourmet food, millions of gifts and 50 percent discount on retail brands, MEGA will bring abundant shopping benefits to consumers and create a "summer shopping spree".
Member marketing is also a major feature of MEGA, which has launched multiple member benefits for its 2nd anniversary: Tuesday Members can exchange daily online points in seconds, enjoy double points for designated daily consumption during the anniversary celebration, spend freely during the activity and send parking coupons for successful points, etc. Multiple member benefits are superimposed to promote the brand, creating a good consumption atmosphere, improving consumers' shopping experience, promoting consumers' enthusiasm and promoting the summer consumption wave.
Not only that, Nanxiang Impression City MEGA with natural space design and scientific management support, the first pure shopping mall in Shanghai LEED platinum certification, and won the Shanghai Automobile Consumption Demonstration Zone award; More with rich activities, brand, scene experience, has won more than 20 awards at home and abroad. At the same time, the shopping mall continues to take the initiative to adjust the brand format, improve its own brand level, and continue to upgrade the label of "first-store harvester". At present, the city's first stores and brand's latest concept stores account for more than 45%, and the regional first stores account for more than 90%, creating a consumption highland in West Shanghai. Since the beginning of this year, MEGA has been cooperating with Chanel, GUCCI, Lancome and other high-end beauty brands on the one hand. On the other hand, Mega has dug into the hot spots of mass consumption and introduced many quality retailers such as Caryou, LILY women's wear, Cobos, Zhang Xiaoquan, Lin Qingxuan, Lenovo, Lentu, Volvo and SeeSa w, Song Crane building, Zhou Brother hot pot, Uphouse and other catering network celebrity brands, a total of more than 30 brands have been introduced to enter, to inject new vitality for their own.
As the largest single pure commercial shopping mall in Shanghai, Nanxiang Impression City MEGA also has the courage to assume social responsibility, actively contribute its own energy, and actively respond to the call of the government. By virtue of the advantages of Jiading District Automobile City and the development trend of Jiading District, Kunshan District and Taicang district integration, Mega fulfills the needs of regional development and continues to build a "one-day micro resort" High quality consumer services, and a wealth of innovative activities to lead the region's new experience. Whether it is themed interactive exhibitions to enhance consumer interaction and empower the business experience environment, or heart-warming membership activities launched in the special period of the epidemic based on emotional experience, all bring consumers more happy experience. The New energy automobile exhibition of "New Trend Out of the Street", the theme activity of "Go to the Heart of Spring" jointly held with the famous new artist AGAHO, and the online shopping mall and online class created by the tenants during the epidemic have all achieved good results and social reputation.
In the future, MEGA will continue to dig deep consumer demand, provide novel experience, in-depth membership services, introduce more high-quality merchants, first stores and Internet celebrity brands, enhance the core competitiveness of the project, lead the development of business innovation, create a better business experience, and further consolidate the pyramid position in Shanghai City commercial matrix.
