/ Aswentong/August 02, 2022, Guangzhou -- The 2022CSF Culture Fair will be launched in August. As an important window for global cultural products enterprises to enter the domestic market, the CSF Culture Fair will be held in Nanjing, a famous historical and cultural city, for the first time to create a "Golden list title" themed interactive activity! Three blessings in life, one of the gold list title, on the way to study pen like a sword, can be on the nine bright moon, the sea of books alone. After experiencing the competition for admission, another group of students received the admission notice of universities and colleges, stepping on a higher ladder of life! 2022CSF Culture will face the terminal and the market, connect the graduation season and the opening season, as well as the industry summit forum, gather all kinds of products and strategies, achieve lasting benefits in each vertical field, and create a new perspective of the industry.
< p> According to the research of relevant institutions, the number of college graduates in 2022 reached 10.76 million, breaking through the 10 million mark for the first time, among which 85% were born after 2000. The graduation season track has infinite potential, compared with the newly opened products. Graduation season gifts whether it is the graduation ceremony of colleges and universities, gifts or gifts between students, categories tend to be more high-end, and the product category is wider, the customer price is higher. With the rise of the main consumer force of Generation Z, when the trend of Chinese traditional culture picks up again, CSF culture will focus on the theme of "Gold list Title", one of the four joys of life, and create interactive activities and themed gift market, including graduation season single items, teacher appreciation gifts, memorial gifts, friends gifts, etc., and integrate enterprise products into the theme activities, making related products more scene and experience. Immersive experience of graduation season related products, further touch the graduation season market trends.
Say farewell to the old year and welcome the new. Prepare for the consumption season of the new term.
The period is on the eve of the new term. It is also a good opportunity for enterprises to close the distance with young consumers and cultivate student Party brand loyalty. Therefore, in addition to focusing on the traditional advantages of B-end enterprises, the 116th CSF culture Fair attracts college students and families to participate through innovative C-end marketing activities -- "Golden List title - seeking gift" market, helping enterprises to interact with consumer terminals at the first time, understand the market demand and sell products. It is worth mentioning that in this exhibition, students can receive a gift of "Golden List title" with their student ID card, graduation certificate or admission notice.
immersive theme activities, leading enterprises gather of stars
"Golden list title" theme activities as the 116 CSF cultural meeting of the heavy plate, will be connected with the graduation season and the opening season, increase the brand and product exposure of well-known exhibitors, optimize the exhibition service.
[Theme activity] The activity is divided into two parts: circle of friends and theme punch card. Circle of friends punch card play, hold kt board in front of the theme background board, take photos, send to circle of friends, and with topics related to the exhibition, you can receive customized commemorative postcards sponsored by Intel printing workshop; Theme punch card area, visitors through the exhibition punch card collection, along the way there will be special experience activities or small gift surprise drop; Participate in the "Imperial Examination" interactive game, experience the ancient imperial examination to challenge the knowledge reserve, and finally you can write your life comments on the message board. At present, Snow Stationery, Guangbo, Meibon Qifu, Qiaodan Sports, Qianchi, Intel Letterpress Workshop, One Tree ™, Zhihe Space, Mr. Paper and other leading companies and brands have confirmed to participate in the punching card activity;
[Jinbong-Xunli Market] collects a variety of high-end gifts suitable for graduation season, gathering the traditional B-end audience, C-end retail audience, parent-child consumers, college students and other identities of the audience, enterprises can directly communicate with consumers, exchange, quickly obtain the feedback of the terminal market demand; Big Mouth Eat Book, endding, Haoli Travel, Hangzhou Yixin Cultural creation, Hehe cultural creation, Mirror, Cat's Sky City, Miduo hand creation, Yi wood hand creation, Zamma and other well-known brands participated in the market stall owners.
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< P > Whether it is the opening season or the graduation season, its essence is the iteration of consumption power and the development of brand marketing concept, which is the driving force for the development of the market. Now people are more and more urgent for digital marketing and offline marketing to break the market. To this end, CSF Culture will invite representatives from all sections to discuss with you how to make more efficient use of space marketing, digital marketing, channel marketing to make the brand from the crisis "rebirth". In addition to the highly anticipated 3rd Chinese Cultural Office Supplies Design Forum -- Stationery Innovation Design in the Digital Age and the award ceremony of the first Chinese Cultural Office Supplies Innovation Design Competition, CSF Culture Council also meticulously planned the cultural theme forum of "New Cultural Space, Enabling New Future". Bookstore managers, bookstore purchasing and operation teams from all over the country conducted in-depth and extensive exchanges and discussions on space operation, space gain, IP content, cultural platform and other aspects.
Continue to make efforts to start business matching for the first time
< P > In order to increase exhibitors' brand and product exposure, create more business opportunities, and help promote the efficient connection between supply and demand, the 116th CSF Cultural Fair will hold business matching activities during the exhibition. This is also the first time for CSF Culture Fair to hold offline business matching activity, inviting brand exhibitors to meet with professional audiences one-on-one according to the needs of buyers and sellers, creating a precise and efficient cooperation platform.
< /p>< /p>116 CSF culture will work together with the industry colleagues, continue to adhere to the professional, creative exhibition positioning, for the cultural and office supplies industry to create a better exhibition experience platform! Sincere invitation, waiting for your arrival, and you see or see!
