/ Assoc/June 01, 2022 Guangzhou -- Recently, Tide officially launched cooperation with China Aerospace Innovation, and hosted Tide x China Aerospace Innovation -- Clean, Beyond Imagination online seminar. Guests from Tide, China Aerospace Innovation and School of Fashion and Art Design of Donghua University were invited to participate. At the conference, all parties presented their professional opinions, based on space technology to enable Tide product upgrade, and discussed how to further solve the space laundry problem, bring better washing experience for consumers, and promote the sustainable development of laundry in the future.
Tide partners with China Aerospace Innovation to focus on multiple laundry and care needs
At the beginning of the meeting, Shuyan Zhang, Vice President of Fabric Care of P&G Greater China, introduced Tide's development history to all parties, saying, "Tide has been keeping pace with The Times in terms of product innovation and brand concept. We hope to not only bring good products and experiences to consumers, but also improve the quality of life of people from the perspective of lifestyle." Tide and China Aerospace Innovation, the two sides adhering to the coincidence of cooperation mission, to carry out heated discussions. "No matter the in-depth research of space science and technology, or the constant update and iteration of Tide products, we are all based on promoting the progress of human society and improving people's quality of life from different levels through constant exploration." Liu Yong, a researcher at the National Space Science Center of the Chinese Academy of Sciences and director of the Science Popularization Committee of the Space Science Society, stressed this.
Chinese space experts said at the conference that it is still a difficult problem to clean clothes in the microgravity environment of space. According to information released by the Astronaut Research and Training Center, more than 70 percent of the cargo weight of Tianzhou-4 is food, clothing and daily necessities for the three Shenzhou-14 astronauts to live in orbit for six months, with disposable clothes accounting for a lot of the weight. One of the important purposes of this cross-border cooperation is to explore the cleaning of clothes in space. Ding Xuemei, professor of the School of Fashion and Art Design of Donghua University, made a comprehensive interpretation from the unique structure and material of the space suit, as well as the stain source and laundry limitation of the actual space environment, and made a guiding role for the further development of the follow-up cooperation program.
Later, Junchao Wang, Tide's Director of public relations and communications, also said that Tide and China Aerospace Innovation will cooperate with each other in technology, and use professional cleaning quality to study the laundry problems in space and many extreme environments. At the same time, we will further focus on the mass consumers and provide more high-tech products to meet their washing needs.
Technology enables professional clean, explore the future laundry new chapter
In the free discussion section of the seminar, experts from all sides actively shared professional views, focusing on how to use technology to actually enable laundry care, conducting two-way research and innovation from the aspects of laundry methods and laundry products, exploring a variety of solutions to space laundry problems, committed to realizing green laundry and sustainable development, and responding to the call of environmental protection and low-carbon.
Feng Chunping, former executive Deputy Director of China Space Science and Technology International Exchange Center and former President of China Space News Agency, proposed that the seminar, as the beginning of innovative cooperation, laid a solid foundation for long-term communication between the two sides in the future. In the future, China Aerospace Innovation will also fully cooperate, and the two sides will exchange and adapt cutting-edge technologies, with the core of science and technology enabling, as well as strong research and development force and execution. Continue to actively try, let the future technology to achieve a foothold in the long run.
As an environmental benchmark in the industry, Tide has always firmly implemented the concept of sustainable development to help carbon neutrality. This cooperation with China Aerospace Innovation based on space + will promote industry innovation and solve more public life problems. Starting from how to solve the scarcity of space laundry resources, Tang Ming, chief scientist of Tide research and development, stressed. Space science and technology enabling in the brand energy saving and environmental protection also has a practical role in promoting, is committed to lightweight, low energy consumption way to achieve more efficient cleaning, to achieve a new green laundry future, so that science and technology enabling, together imagine a better clean life in the future.
