Ganzhou in Jiangxi Province, Xinyang in Henan Province, Zunyi in Guizhou Province... When the second Three Trees Tile Veneer Competition set off a boom among cities, a skill PK belonging to the craftsmen of great countries began to play a wonderful stage, the standards of tile glue industry and construction technology were redefined, and the exploration of Three Trees waterproof in the IP of the competition also began to enter a new stage.
Create industry benchmark event IP
Sanshu Tile Veneer Skills Competition is an industrial professional competition initiated by Sanshu Waterproof, aiming to cultivate new talents in China's veneer industry, promote the development of the industry, and boost the competition to empower the brand. The competition will explore the local high-level veneer teachers through the way of audition registration, break the technical barriers of veneer, so that all the workers can feel the charm of the standardized construction process of three trees waterproof. As a carnival competition for the whole industry, since its launch in Ganzhou, Jiangxi Province in May, the competition has traveled to 8 cities in total and attracted more than 500 workers to participate. A total of 8 gold craftsmen, 16 silver craftsmen and 24 copper craftsmen have stood out with their orderly work flow and skillful plinking techniques, winning the reputation of great craftsmen.
Mr. Zhang Fangfei, general manager of Three Trees Waterproof Coatings
Mr. Zhang Fangfei, general manager of Sanshu Waterproof Coating, said that holding such a high-specification and strict standard competition can not only promote the healthy development of the industry, but also provide a platform for workers and teachers to exchange and learn. While improving the waterproof brand pattern and influence of Sanshu, the IP of Sanshu tile decoration competition can reach more consumer groups, becoming a new industry standard.
Deliver brand value and achieve "win-win-win" situation
As a well-known competitive competition in the industry, Sanshu Tile Veneer Competition has determined the event policy of "promoting learning through competition, promoting application through learning", set training and examination practice links, and deeply integrated the basic product system with standardized construction, presenting a high-level competitive competition. For the workers and masters participating in the competition, they can not only learn more standard construction in the competition, but also compete for the title of gold, silver and bronze craftsmen and win the endorsement of three trees waterproof brand, which also makes their career harvest. In the eyes of dealers, the successful landing of a large-scale event not only provides dealers with valuable experience, power and income, so that the Sanshu waterproof "green waterproof, long stay long security" brand concept more deeply rooted in the hearts of the local market and consumers, but also activated the brand recognition, paving the way for terminal sales.
Rich product system, professional technical ability, strict process, three trees waterproof advantage reflected in this competition incisitively and vividly. The successful holding of the second Three Trees Tile inlay competition in each city, fully realize the brand, dealers, workers and masters to win, is a big step to expand the brand voice, but also a big step for the development of the industry.
As the exclusive supplier of official coatings for the Beijing 2022 Olympic and Paralympic Winter Games, Santree promotes the Beijing 2022 Olympic and Paralympic Winter Games through healthy products and moving services with the belief of "China is always outstanding together", and actively responds to the concept of green Olympic Games, and promotes the development of construction technology in the industry through the highly featured event mechanism. For the brand to build the event IP found a new anchor point. With the arrival of the 2022 Winter Olympic Games, the third Three Trees Tile Veneer competition is bound to ride the wind and explode the entire home improvement industry. As the slogan of the Beijing Winter Olympics "Together to the future", in the future, the three tree waterproof will continue to be stricter technology, higher level as the goal, to regional boutique events as the starting point, to promote the tile paving industry to a higher level, a higher level of progress.
