Protect the intestinal health of mothers and children
On December 2, 2021, the 7th Annual Golden Tree Award list, known as the "Oscar in the maternal and child industry", was officially announced. With its outstanding "product power", "quality power" and "social responsibility power", Lotte (China) Investment Co., LTD won the "2021 Ingenuity Quality Award".
As one of the most valuable and professional awards in the maternal and infant industry in China, the 2021 Golden Tree Award has been comprehensively upgraded, with comprehensive optimization in the selection mechanism, brand lineup and other aspects. It integrates multiple dimensions such as "mother's testimony + Baby Tree professional evaluation group + big data + online voting", and selects the real award for many mothers and infant families with more comprehensive and professional selection rules Good brands and good things.
Focus on exploring the field of probiotics to meet the needs of mother and child groups
Different from other fields, the maternal and infant industry is a cause full of love and responsibility. Maternal and infant consumers are willing to try new things and share, and have more stringent standards and higher requirements for brand and product selection. They trust more professional quality and tend to be more reliable brands. At the same time, with the deepening of the refined parenting concept, the new generation of mothers have an increasingly strong demand for diversified maternal and infant products. This time, Yangle has stood out from many maternal and child brands, which also shows that Yangle has established extensive influence and good reputation in the maternal and child groups, and won the deep trust and recognition of the new generation of mothers.
Modern medical research has proved that the gut is an important nutrient absorption and immune organ of the human body, so having a healthy gut is the basis of "healthy gut and longevity", and the key to maintain intestinal health is to maintain the balance of intestinal flora. The gut contains up to 100 trillion bacteria, which can be roughly divided into good, bad and neutral bacteria. Among them, beneficial bacteria can inhibit the growth of harmful bacteria and harmful substances, and enhance the body's resistance. Once the number of beneficial bacteria in the gut is reduced, it is easy to cause bacterial flora disorder, decreased resistance and other problems.
As the representative of living bacteria type Lactobacillus milk drink, each bottle of Yangle contains more than 10 billion Lactobacillus casei Daida strains, which are cultured by Minoru Daida, MD, to resist the strong acid and alkali effect of gastric fluid bile, and survive to reach the intestinal tract and supplement the beneficial bacteria in the intestinal tract. Minoru Daida, MD, the founder of Yakodo, has put forward the concepts of "intestinal health and longevity" and "preventive medicine" since the early 20th century. Through harmonious symbiosis between beneficial bacteria and human body, the balance of intestinal flora is improved and intestinal health is maintained. Because of the particularity of mother and child groups, gastrointestinal care is particularly important.
Pay attention to thousands of mother and child families Yangle mother personally pass the truth of health
Over the past 80 years, Yallodo has not only been committed to scientific research and exploration in the field of probiotics, but also actively carried out various intestinal health popularization activities for many groups, including maternal and infant populations. It popularized the concept of probiotics and intestinal health in various forms, such as vivid short science popularization videos, various theme activity days, science forum, science lectern, mobile science museum and so on The importance of health, to more consumers to pass the "probiotic health law".
At the same time, in order to enable consumer groups including maternal and infant groups to obtain delicious fresh products in time, Yangle Dot created the family distribution service mode of "Yangle Dot Mother". With each delivery, "Mom Yallodo" will personally deliver fresh and high-quality products to each customer. In order to ensure the quality of the products, "Yangle Mother" is equipped with unified thermal insulation equipment and refrigerated delivery throughout the whole process, so as to ensure the probiotic activity contained in Yangle Mother. At present, there are thousands of "Yangle mothers" in mainland China, providing health care and care to young mothers and children every day, rain or shine. Through face-to-face communication with consumers, "Yangle mothers" not only deliver delicious products, but also probiotics and intestinal knowledge to thousands of mothers and children.
"Yangle Mother" family distribution service mode, for more consumers to send fresh products and health concepts
Technology iteration, consumption concept change, the innovation of maternal and child industry is also quietly started. In this context, the company will continue to adhere to strict quality control, adhere to the concept of promoting intestinal health, explore more positive effects of probiotics, go to the forefront of the field of probiotics research, adhering to the corporate philosophy of "constantly explore life science, make contributions to the health and better life of human in the world", and continue to protect the intestinal health of consumers including maternal and infant groups Escort, jointly build a fine ecological system of maternal and infant household products, and promote the healthy and steady development of the maternal and infant industry.
