From March 10 to 12, 2021, the 56th China (Guangzhou) International Beauty Fair, sponsored by Guangdong Beauty, Hair, Hair and Cosmetics Industry Association, ended successfully in Pazhou International Convention and Exhibition Center.
(Second from right is DORA Dola founder Lee Hae-jin)
As the largest and most authoritative information exchange platform in China's beauty industry, the Beauty Expo will hold a variety of academic and commercial exciting activities and high-end forums every year, inviting experts, scholars, industry elites and participants to discuss the new trends, new channels and new technologies of the beauty industry, and discuss the development plan of the industry together to help the rise of domestic products.
It is worth noting that Li Haizhen, the founder of domestic brand DORA Duo Shang for 10 years, stood out from thousands of e-commerce by virtue of her rich industry experience and excellent brand strength and won the "Chinese cosmetics live e-commerce influent" award.
In May 2020, Li Haizhen joined the Kuaishou Live broadcast. From the founder of Guomao to the head anchor of Kuaishou, she gained nearly 9 million followers in just 10 months and became a leader in the Kuaishou beauty industry.
Doladuo Shang is a domestic cosmetics company integrating research and development, production and Internet sales. In the past 10 years, the company's business layout has covered almost all the e-commerce channels. The company adheres to the concept of "high quality, cost-effective", and provides real and effective skin care products for more Chinese women. "From the day I set up my brand, I made up my mind to make high-end skincare products that people can afford." Li Haizhen said to reporters.
Talking about the future of the enterprise, Li Haizhen told the reporter: In the future, we will continue to select global high-quality raw materials, adhere to high quality and high cost performance, and help the rise of domestic products with actions and efforts, so as to build DORA Duo Shang into a century-old brand of domestic products.