On November 22, the 2nd Shenzhen Hotel Industry Smart Hotel Forum and Boao Cultural Tourism Pan-Accommodation (Shenzhen) Forum hosted by Shenzhen Hotel Association "Embracing 5G, Smart Upgrading" was held in Shenzhen Convention and Exhibition Center. The forum invited many smart hotel experts and hotel practitioners to gather together and participate in the event. With forward-looking thinking, new mode, leading technology, typical cases and wonderful interaction, the forum presents technology, culture, innovative mode and results to the hotel peers, and shows the latest products in the field of smart hotel. OYO model and theme hotel and other new business models are also interpreted in this forum. Mr. Xiao Bo, President of Campanile Hotels China, was invited to attend the event and participate in the roundtable forum -- "A New Check-in Experience Implanted with the DNA of Wisdom".
Implant wisdom DNA to create the ultimate living experience
Was born in France, platinum hotel in entering the Chinese market, keep the pure French descent, diligently practiced "STAY WITH US | miss each moment" brand creed. With the increasing popularity of 5G technology, "wisdom" has become a buzzword of The Times. Campanile Hotels will also embrace 5G, smart upgrade as an important part of the hotel brand development. While continuing to create a French atmosphere, Campanile Hotel integrates intelligent technology to bring smart and convenient living to every guest.
The opening of Ampanile Shanghai Jing Hotel in September 2018 is an attempt by Campanile Hotels to incorporate wisdom into its operations and management. As the first smart model hotel created by Campanile Hotels and WeHotel, Ampanile Hotel Shanghai Jing has various smart devices provided by WeHotel, such as self-check-in, smart door locks, smart TV, cleaning system, electronic room card and so on. Guests can experience the whole process of "search, booking, payment, check in, stay and leave" by using their mobile phones. In addition, the hotel also realizes the digital operation of the hotel and improves the efficiency of the hotel service by using the system enabling tools provided by WeHotel such as reservation, management and marketing.
Xiao Bo, president of Campanile Hotels China, said that for hotel brands, building smart hotels is not only conducive to breaking through the fierce competition in the mid-end hotel market, but also can solve the pain points of slow revenue growth, homogenization of experience and high management cost, which is an important trend of the future development of the hotel industry.
The growth rate is phenomenal and the brand is performing well
In addition to focusing on smart upgrades, Campanile has expanded at a remarkable rate. On September 20, 2019, Campanile Huaihai Hotel, the 391st hotel in the world and the fourth hotel in Shanghai, opened for business. A creative opening ceremony titled "Dream and Night Wonderland" attracted many fashion celebrities in Shanghai to punch in, firmly occupying the C hot spot of the city's activities in the month. In October of this year, Campanile Hotel and the three Musketeers of Louvre Hotel Yu Jin Xiang opened a joint shop for the first time in the world. The two stores have the same roots and roots, and each has its own characteristics. Together, they provide guests around the world with wonderful French experience.
In addition, Campanile Hotels is also actively engaged in cross-border cooperation, creating cross-border themed rooms with the international hit IP "Angry Birds", and introducing intelligent entertainment configuration in every detail of the hotel, from the delivery robot in the lobby to the intelligent AI speaker in the guest room, as well as the popular table football game and stepped multifunctional projection space, with a variety of customized activities. Create "Campanile moments" between trips for guests.
Since its entry into the Chinese market in 2016, Campanile Hotels has won many awards with its young brand positioning, excellent market performance and high recognition from customers. In 2019 alone, Campanile Hotels won the MBI Golden Flight Award, the Star Award, the Golden Pillow Award, the Top 100 Design Award, and the Drunken Beauty Hotel Award.
Up to now, Campanile has opened 15 stores in Shanghai, Nanjing, Wuxi, Yangzhou, Xi 'an, Huzhou and other cities. In the next 2 to 3 years, Campanile Hotels will also develop direct operation, franchise stores in China to 250-300. As a leading brand in mid-range hotels, Campanile Hotels has a promising future.
To be a quality global mid-end hotel brand
As the Luffle Vienna team shared in the Luffle 2020 Global Marketing strategy meeting, from 2020, Campanilla Hotels will launch a new version of guest room products, iteration of the design concept of public area/meeting room, and create UCOOK global catering innovation base.
Under the support of Jinjiang International Group, Campanile Hotels will continue to innovate its operation mode, accelerate the unique French style and the combination of Chinese and Western service experience to China and the world, and strive to achieve the goal of "high-quality global mid-end hotel brand" under Jinjiang International Group.
