The Silver Prize of 2019 China Tourism Commodities Competition, Luo Zhu Meido "Tibetan pig" series made a surprise appearance
On May 16, the 15th China (Shenzhen) International Cultural Industry Fair (hereinafter referred to as "Shenzhen Cultural Fair") officially kicked off. Shenzhen Cultural Expo is a national, international and comprehensive cultural industry fair, as well as an important display platform for the achievements of the development of China's cultural industry. In this Shenzhen Cultural Expo, the achievements of the cultural industry exhibition marking the 70th anniversary of the founding of the People's Republic of China, the integrated Development Pavilion of culture and tourism, the "One Belt, One Road International Pavilion" and other special theme pavilions attracted numerous citizens and tourists to visit. The Tibet Pavilion, located in Hall 1 of the Convention Center, is blowing the most dazzling "Tibet" wind.
Meng Xiaolin, Vice chairman of Tibet Autonomous Region and head of the 15th Tibetan Delegation, led a delegation to the exhibition. The theme of the Tibet Pavilion of this year's Cultural Expo is "Beautiful Tibet -- Great Leap Forward", which fully demonstrates the great journey of the people of all ethnic groups in Tibet under the leadership of the Communist Party of China from standing up, getting rich to becoming strong.
A number of tourism cultural and creative commodity enterprises from Tibet brought a variety of "Tibet gifts". Among them, a cute "Internet celebrity pig" has been warmly welcomed. It is Luo Zhumiduo Xizang's original wooden hand-painted Tibetan pig decoration piece, which won the silver prize in China Tourism Commodity Competition 2019 from 3,291 entries in April this year. It is understood that this is the first time Tibet tourism cultural products won the silver prize in China Tourism Commodities Competition.
The woodcut hand-painted Tibetan pig is one of the targeted poverty alleviation projects initiated by Xizang Guofeng Advertising Co., Ltd. and Nyingchi Municipal Human Resources and Social Security Bureau. By inviting Thangka artists to teach some poor farmers and herdsmen simple Thangka drawing skills, the wooden Tibetan fragrant pig crafts drawn by them will be sold through the platform, and the profits will be fed back to the farmers and herdsmen. It not only allows some farmers and herdsmen to learn more skills, but also increases their family income to some extent.
"Luo Zhu Mido's Tibetan pig series is one of our flagship products for the Year of the Pig 2019. In fact, this Tibetan pig is already 5 years old. We have been designing and developing this pig since 2014 in collaboration with a well-known Tibetan Thangka artist. In the process of research and development, it has been strongly supported by the Propaganda Department of the Party Committee of Tibet Autonomous Region and the Tourism Development Department of Tibet Autonomous Region. In 2016, it was awarded the special fund support of the cultural industry of Tibet Autonomous Region, which has attracted wide attention from all walks of life." Xizang Guofeng Advertising Co., LTD.
"As a representative cultural and creative tourism product, Luo Zhu Medo's Tibetan pig series is very popular among tourists. Our self-designed and developed refrigerator magnets, key rings, computer bags and other exquisite tourism cultural products are also very popular. At the beginning of 2019, our company reached cooperation with Nyingchi Municipal government and officially launched 2019 Nyingchi Cultural and Creative product research and development project, opening a new chapter in the development of Nyingchi cultural and creative industry."
In recent years, while actively seeking to integrate into the mainland market and continue to strengthen cooperation with developed provinces and cities along the eastern coast, Tibet has integrated into the Belt and Road Initiative and implemented a more active policy of opening up. Tibet is China's strategic hub and open door to South Asia, a key area designated by the state for opening up and development in the border region and an important channel for opening up to South Asia, as well as an important gateway to the Bangladesh-China-India-Myanmar Economic Corridor.
As an important hub of the Belt and Road Initiative, local enterprises in Tibet also have unprecedented opportunities for development. Xizang Guofeng Advertising Co., Ltd. actively responds to the initiative of "One Belt and One Road" and has reached cooperation with many enterprises in Nepal, India and so on to go overseas. "Tibet is a world-famous tourist destination, and tourists come to Tibet in an endless stream every year. I hope our high-quality tourist products can bring back beautiful memories of Tibet to tourists. Now, we are actively going out through the Belt and Road Initiative, so that more people can know the charm of Tibet through the tourism cultural and creative products of the Tibetan style."
