On July 21, Cherry Northwest of the United States and China's first fashion brand Dongtian Style held "Sakura. "Weimei" summer carnival to enjoy the beauty of the makeup party in Beijing Sanlitun Taikoo Li Dongtian styling store. Sanlitun is known as the most fashionable gathering place in Beijing, which is why Northwest Cherry chose Sanlitun as the most important stop of its marketing campaign. This event gathered many media and fashion industry celebrities as well as hundreds of VIPs to share and discuss the new lifestyle of "fashion and delicious".
As the leader of the fresh industry in the world, Northwest Cherry has been focusing on creating new delicious high-quality cherries. Together with Dongtian Style, the first fashion brand in China, this activity deeply explores the new life concept of "delicious and fashionable", so that you can not only eat beauty but also eat fashion. On the afternoon of July 21, "Sakura" was held at Taikoo Li store in Sanlitun, Dongtian, Beijing. Beautiful "summer carnival to enjoy the beauty of the party. The event not only discussed the impact of new consumption upgrading on lifestyle, but also explored the necessity of integrating food and fashion. The Deputy Director of the Agricultural Trade Section of the US Embassy, Tong Wang, Consular Attache of the Agricultural Trade Section of the US Consulate General in Beijing, Wenguang Fan, representative of the Northwest Cherry Association in Hong Kong, China, and Miao Wang, Marketing Director of the Northwest Cherry Association in China, attended the event. Wu Qian, general manager of Dongtian Style Brand, attended the event.
China's consumer confidence index recently reached a record high of 122.9, according to the National Bureau of Statistics, indicating a stronger desire to consume, bolder and more personalized. "Consumption" is no longer a single economic behavior. It has become people's individual pursuit of "fashion", "aesthetic" and quality life, and the boundary between daily life and artistic experience has gradually disappeared. The need for a "sense of community" and a "sense of belonging" is growing.
With an insight into the new wave of consumption upgrading in China, the trend of fashion has a stronger impact on life consumption. This season, we specially invite the most representative Chinese fashion institution, Dongtian Style, to jointly discuss the relationship between health, fashion and life with Northwest Cherry, which has been leading the international market, and imagine the infinite space and possibility of a noble and beautiful life.
As an international fashion leader, Dongtian Styling defines the beauty of this era in China. It not only has dozens of brand stores in the first and second tier cities across the country, but also many of its top stylists are active in big-name shows, brand activities, film and television sets, fashion studios. With his endless creative inspiration and passion for the industry, the godfather of fashion Li Dongtian and his Dongtian series brands have become a fashion empire integrating hair design, makeup styling, makeup artist brokerage, sports and fitness, catering, and technology mirror selfie, and become a household name and rising star brand both at home and abroad. It is the most important promoter and witness of the whole Chinese fashion industry and has created an era of Chinese fashion industry. Toda styling believes that the true beauty of women is from the inside out, the beauty of a healthy body and mind, to bring the glow of external temperament. The Northwest cherry is the diamond of fruits, with iron content per 100 grams of fresh fruit meat six times that of strawberries, 10 times that of dates, 13 times that of hawthorn, and 20 times that of apples. It also contains vitamin A, vitamin C, vitamin E, carotene, anthocyanin, selenium, brass and other antioxidant elements, making it a natural beauty food. The United States northwest cherry and Dongtian style cross-border cooperation, seize the social consumption upgrade changes, aimed at subverting the traditional meaning of "fashion", explore the "fashion" and spiritual pursuit, daily life, and personality and group association, through fresh and fashion first crossover marketing creative release of the world's first cherry beauty, the two seemingly different fields are on behalf of the peak standard collision fusion, Promote the inheritance of eastern and Western fashion and elegant beauty, "let the beauty become more beautiful", advocate to become a new fashion popular elements! It will also make a difference in the world.
It is reported that the American Northwest Cherry Association, together with Dongtian Style, has held a number of "Sakura • Weimei" summer carnival to enjoy beauty, food parties in more than 40 Dongtian style chain brand stores in Shanghai, Guangzhou, Shenzhen, Hangzhou, Chengdu and other cities. In addition to tasting the top quality northwestern cherries specially provided, the event also invited the chief stylist of Dongtian Style to the scene to create the "most beautiful cherry makeup" for you this season. There are also a variety of network celebrity talent live "food + beauty" share, successfully set off the most IN the summer trend proposition! Chinese consumers can buy fresh and delicious Northwest cherries through online and offline channels such as Tmall Meow Fresh, Jingdong Supermarket, Walmart, Carrefour, Hema Fresh, Sam's Club, Xianfeng and Baiguoyuan. What are you waiting for? The most beautiful and fresh Northwest cherry is waiting for you to taste!
