FIBO is the world's leading international fitness and fitness fair. Held every April in Cologne, Germany, the exhibition has a scale of more than 160,000 square meters, attracting more than 150,000 visitors from more than 100 countries and regions around the world.
In order to better promote and serve the rapid development and internationalization of China's fitness and fitness industry, in accordance with the needs of joint development of Reed Sinopharm Exhibition Co., Ltd. and Reed Exhibitions Germany, it is decided that Reed Sinopharm will be the only designated official booth sales general agent of FIBO Cologne Exhibition in China from now on.
Reed Sinopharm (Reed Sinopharm Exhibitions Limited) is a leading professional exhibition and conference organizer in the field of big health in China. It is a joint venture between China Pharmaceutical Group, a leading pharmaceutical and health industry group in China, and Reed Exhibitions Group, the world's leading expo group.
Reed Sinopharm has 23 exhibition brands, covering the entire health industry chain and various segments, and extending to other areas of life and health.
Through more than 30 large and medium-sized international trade exhibitions throughout the year, combined with more than 400 professional conferences and academic seminars, Reed Sinoptilis provides innovative solutions to improve productivity and competitiveness for nearly 18,000 exhibitors from more than 100 countries and regions around the world. The annual exhibition area is nearly 900,000 square meters, with 530,000 professional visitors at home and abroad.
The FIBO CHINA Exhibition, a cross-border cooperation between Reed Sinophelmed and Reed Germany, is held in Shanghai every September, aiming to promote the overall rapid development of the domestic fitness industry from industrial production to terminal services and accelerate the industry's integration with international standards. Adhering to the enterprise philosophy of "serving the whole industry and seeking development together", Reed Sinopharm always takes the pursuit of excellent service and continuous innovation as its highest goal, and promotes the harmonious development of the big health industry with practical actions.
CHINA Pilot Professional fitness exhibition, FIBO CHINA 2017 Shanghai International Fitness and Fitness Expo will be opened again on September 7-9 in Shanghai International Procurement Exhibition Center. Last year, FIBO CHINA attracted more than 260 well-known fitness brands from home and abroad to participate in the exhibition, with international brands accounting for more than 60%, and 18% of the participating brands debuted in the Chinese market. There were a total of 16,097 visitors from 40 countries and regions, 40,196 people visited the site, including nearly 3,000 health club investors, decision makers and senior managers.
In 2017, FIBO CHINA will continue to expand the exhibition scale and the number of visitors, with an exhibition and conference area of 23,000 square meters, which will attract more than 300 well-known brands in the field of fitness at home and abroad to participate in the exhibition. It is expected that more than 20,000 senior managers and managers of fitness clubs, professional visitors in the field of fitness and fitness fans will come to negotiate and purchase.