Aswen - Talk about market prospects

2013-09-11 13:46 0

In the global business information communication market, Asweitong - communication platform occupies more than 50% of the national market share. As the leader of this huge information flow, Asweitong CEO Christian explained the business model of Asweitong's press release: "We are a publishing platform."

In 2003, the business news release platform of Zhaomitong (www.przwt.com). In each of the past seven years, revenue has grown by 200 per cent. "The growth in our business just shows that as China's economy grows, Chinese companies realise how important it is to get their message out in order to attract capital and customers, while US and European companies realise the importance of the Chinese market." In the face of the growing Chinese market, Asomtek will continue to increase its investment. On the one hand, it will invest in the development or introduction of relevant services. On the other hand, it also plans to set up offices in Wuhan, Chongqing and other places. At the same time, strengthen cooperation with foreign Asian Financial News ABN, so that customers' manuscripts in foreign media for all-round, multi-channel reports.

Pr firms are our biggest clients

China's PR industry is at a stage in its development where PR firms have yet to spin off the publishing business because there is no other way to do it.

Since its establishment in 2003, the business news release platform of Zhaomitong has changed the original single point mode of corporate press release and achieved "simultaneous delivery to all media". Up to now, the company has released its corporate information to 5000 media in China every day.

According to the news release platform, the public relations company's expertise is reflected in providing consulting, brand management, promotional activities and planning for the company's overall vision. "Our expertise is in press releases. "If a PR firm does publishing, it's going to throw away their expertise and expend a lot of unnecessary energy." It takes a lot of resources to do a press release, a lot of editing and research, and someone to constantly revise the media list. "It's expensive for a PR firm." "In fact, overseas and in China, PR firms are our biggest customers."