Too many hard web ads filled the eyeball, even if very beautiful flash animation or video ads, Internet users have already a little "aesthetic fatigue" for this. In addition, the higher and higher cost of network advertising also makes more enterprises prohibitive! Is there a "comfortable" way of advertising, with cheaper advertising costs, so that the audience can enjoy comfort and peace while reading rich Internet content information? The answer is yes: yes! That is the network advertorial release, from the current domestic network advertorial release market, Zhaomuntong is more famous, and Zhaomuntong also gave answers to the network advertorial release related problems. http://www.zwtxnews.com/service_rule.html

What is the network advertorial?

Network advertorials is a kind of soft advertising, soft advertising in the form of concealment and expression of suspense, integrity and readable, captured the consumer's psychology, for the enterprise's publicity has played an immediate role. Health care products, such as Naobin and Gaizhong Gai, have performed incisively and vividly, instilling a large amount of consumption knowledge for consumers and playing a key role in guiding their later consumption.

The powerful effect after the release of network advertorials

First, let the customer have the opportunity to see the news about the enterprise product directly in the portal network related channels; Generate direct clicks or comments that lead to direct customers.

Second, when potential customers use Baidu and other search engines to search the company name or product keywords, then there will be a page or several pages, continue to see the relevant news reports published in the major websites. Customers see so many network media reports on the Canadian enterprise, to speed up customer transactions;

Three, all the major websites published reports on the enterprise in accordance with the form of the original website page collected, linked to the enterprise website for customers to read, so that it quickly generate confidence;

Four, network news soft stationery has the characteristics of secondary transmission, that is, after a website is published first, other places and professional websites will reprint the news. This happens all the time. However, we never see such a case: an advertisement because of good design, picked up by other media.

Then how can we do a good job of network soft article release?

First, we must ensure that every time the network advertorials are for the customer's brand addition;

Two, do a good job in the release of network advertorials, must have 6 ideas: the essence is advertising; Disguised form of news information, management ideas, corporate culture; The idea is to create trust; The key requirement is to make the product's selling point clear; Focus on interests and interests;

Third, it must be conducive to the continuous improvement of enterprise influence and the sustainable development of the enterprise itself.