Reality shows have been popular in recent years, from Where are we Going, Dad? To the race cooperation? To the competitive challenge? Running Man?. The stars in the program or honest, or smart, or lovely performance, so that the audience in holding the TV avatar fan sister at the same time, but also to the convergence of shooting methods and editing techniques feel a bit boring.
This summer, renowned mainland variety show director Xie Dikui and his team launched a reality show called Let's Fight, which combines the first perspective of the stars and is as thrilling as an action movie.
In the recording process of "Let's Fight", the stars wear GLXSS smart glasses, shooting from the first perspective, so that the audience immersive, feel the thrill of the program. In the first episode of High Altitude Adventure, Wang Kai climbed a ropeway to and from containers to rescue his teammates. Through Wang's GLXSS smart glasses, the audience saw three iron cables connected only by sticks and suspended high in the air. In the process of moving forward, the iron cables would sway from side to side, making it difficult to maintain balance. Wang Kai had many difficulties in passing, and the audience also experienced a "thrilling" experience with him through the video from the first perspective.
Traditional camera view
GLXSS smart glasses take pictures
How is the first perspective implemented
Traditional filming equipment cannot record what Wang Kai saw and felt while climbing the ropeway.
The show team cooperated with Beijing Bright Vision Technology Co., LTD., and chose to use their self-developed GLXSS smart glasses for filming.
During the program's recording, stars would wear GLXSS smart glasses to complete 1080P HD shooting. When the program is officially broadcast, the video from the first perspective of the stars is seamlessly edited into the main program, giving the audience an unprecedented sense of the scene.
The "Look" method of high-tech variety Show
"Let's Fight" has a lot to do with the show's DNA.
From the production team, Xie Dikui team is a willing to "eat crabs" team. "Dad, Where are We Going?" turned aerial shooting into the target match and opened up a new way to show reality shows.
GLXSS smart glasses brought the first perspective experience, from the beginning of the program planning director Xie very optimistic. In Xi 'an, the crew specially arranged a scene in which the star wore GLXSS smart glasses to look for "Bole". The smart glasses recorded the key moments when the stars and the group actors looked at each other and triggered the mechanism, and the personalities of the stars were vividly revealed.
Behind the scenes, Oubo Studio, the producer of the official App, can be said to be the source of the introduction of black technology. CAI Tianyi, CEO of Aobo Studio, a studio that aims to change the way variety shows are watched, told us: "When cooperating with Let's Fight, the first thing we wanted to do was to give users a sense of immersion, make them more immersive, and allow them to choose the perspective they want to watch."
Because of this kind of innovation in the bones of the program, it makes it possible for the audience to choose their own viewing Angle on the App side. This possibility allows fans to immerse themselves in the atmosphere of the program, incarnate their idols, and realize the "zero distance" between them and the stars.
The first perspective won the hearts of fans, and the APP feedback was surprising
As a new way of watching, will the audience buy it? CAI Tianyi provided us with a set of data:
"On the first day, we had nearly 10,000 users; In its second week, the show had 25,000 users; Less than three weeks after the show aired, the number of users was approaching 100,000. The rate of increase is extraordinary. The APP's weekly retention rate is around 70%. It means that fans like the exclusive first view videos after downloading the APP, so they keep watching them."
Innovating the way to watch variety shows is not a dream
At present, in reality shows, viewers can watch panoramic videos and aerial shots in addition to first-view videos. The technical director of the crew told us that recently, the frequent use of underwater photography, VR and other shooting methods has enriched and innovated the shooting methods of variety shows. GLXSS smart glasses as the representative of the first perspective shooting equipment, free hands, easy to wear, 1080P high-definition video can also meet the requirements of radio and television, is expected to become a new reality show shooting "standard equipment".
In addition to the cooperation with Jiangsu Satellite TV, GLXSS smart glasses cooperated with Youku to launch Yu Minhong's live reality show "Hongge Dream Travel Notes", which became the "standard part" of Tencent live streaming camera and created millions of views in Disney Live streaming. During the Olympic Games, GLXSS smart glasses became a powerful tool for Internet celebrities to broadcast live, single-handedly in Rio de Janeiro, and captured a lot of netizens on the three platforms of Douyu, Huajiao and Enterprise.
According to a source from Bright Vision, the second generation of GLXSS smart glasses will be launched in late October, and the new product will also better consider the needs of TV filming.
Let's look forward to more dazzling and practical black technology, continue to upgrade the audience's entertainment experience.
As a friendly reminder, "Let's Fight" is being aired on Jiangsu Satellite TV at 22:00 every Friday night.
