With the changes in today's market and the rapid increase in consumer demand, rapid and mass production seems to be inevitable for many enterprises. Due to the continuous improvement of intelligence and mechanization, China's manufacturing industry began to transform and upgrade into the era of Industry 4.0. How to maintain the pursuit of product quality under the industrial environment of rapid production has become a problem that many enterprises need to think about. Therefore, in this process, "craftsman spirit" has become the core force of enterprise production upgrading and transformation.
The return of the artisan spirit
The so-called "craftsman spirit" refers to the spirit of elaborating and striving for excellence in products, the pursuit of perfection in craftsmanship, and the pursuit of improvement in quality from 90% to 99.99%. However, since many modern Chinese enterprises pay more attention to marketing than products, the lack of "craftsman spirit" in craftsmanship and quality affects the long-term development of many. According to Pricewaterhousecoopers, an accounting firm, Japan has 3,146 companies that are over 200 years old, Germany 837, the Netherlands 222 and France 196. In contrast, the average life span of small and medium-sized enterprises in China is only 2.5 years, and that of group enterprises is only 7-8 years.
Therefore, in the National Two Sessions in 2016, the government work report for the first time proposed to encourage enterprises to carry out personalized customization and flexible production, cultivate the "spirit of craftsmanship", increase varieties, improve quality and create brands. While accelerating the upgrading and development of modern manufacturing industry, the return of "spirit of craftsmanship" is used to improve the quality of consumer goods, so as to realize the upgrading of "spirit of craftsmanship".
The new craftsman spirit of "speed and precision"
Speaking of personalized customization and flexible production, we have to mention furniture customization. Different from the traditional mass-produced finished furniture, customized furniture is to produce personalized furniture products for customers according to different spatial patterns or certain specific requirements. As a result, custom furniture was once seen as only a small batch production mode of operation.
However, with the changes in the consumption structure of the furniture market, consumers are increasingly pursuing added value such as creativity, technical content, humanistic care and sense of participation, while traditional finished furniture can no longer meet consumers' individual needs. Therefore, furniture customization brands represented by Shangpin Homewear are more and more favored and accepted by consumers.
The huge market gap requires the production speed to be "fast"; But the personalized consumption demand requires the product quality to be "fine". This new "craftsman spirit" is undoubtedly Shangpin house matching can achieve the balance of "fast and fine".
A digital label after the excelsior
Generally speaking, the outside world often use "capacity index" to evaluate the development speed of an enterprise. Especially in the era of Industry 4.0, we see the "fast" production of modern industrialization, but ignore the craftsman spirit behind the study and development of the production line. Since its establishment in 2004, Shangpin House has been moving forward in the research and development and production links, mastering technology one by one, improving the process one by one, and improving the ability step by step. It has become one of the leading customized furniture brands in China.
For example, Shangpin Home Distribution has developed "digital label" technology, through which a product can be automatically connected and managed from material selection, production, storage, logistics and installation links, and large-scale customized production can be realized with unique information technology. The biggest difference between this technology and the traditional furniture manufacturing is that it will "man command machine work" into "machine command machine work", each part through the two-dimensional code scanning, the machine automatically according to the demand for processing, not only to ensure the production capacity, but also to ensure the quality.
Flexible Production: The "Diamond Diamond" of the New Craftsman of The Times
The ultimate goal of industry 4.0 is to solve the natural contradiction between personalized customization and mass production, and to maintain "quality" under "fast", so it puts forward higher requirements for the production and service of enterprises.
The flexible production technology of Shangpin Homewear completely subverts the traditional production mode. The manufacturing base leaves more than 1,000 sets of furniture every day, which means the factory needs to produce about 200,000 completely different plates every day. However, through a complete internal software system and digital labels, it is possible to make the same machine produce different specifications of plates at the same time, so the daily production capacity has increased by 6-8 times compared with the past. But the material utilization rate has increased from 70% to more than 90%, the error rate has dropped from 30% to 10%, and the delivery time has been shortened from 30 days to about 723 days. In addition, through the digital production management process, consumers can only produce after placing orders, and the factory inventory is basically zero, which greatly improves the operating efficiency to meet the needs of more customers.
Big Data: The magnifying glass of user needs
Take the lead in embracing the Internet and information technology, so that big data has become another important advantage to drive Shangpin home matching to achieve "fast and fine". Through innovative cloud computing technology, Shangpin Home Furnishing has accumulated a huge database deployment system, which has collected the data of 100,000 room types of about 2000 real estate in key cities across the country, and included the materials of hundreds of home furnishing enterprises and thousands of third-party designers, thus achieving the "customization efficiency" of customers greatly improved.
Designers only need to measure at the door and input the data, the room type library will automatically find the matching scheme, and then fine-tune according to the needs of consumers. There is no need to design every case from scratch, you can get high quality solutions. In addition, through the cloud data, Shangpin Home Distribution can also conduct correlation analysis of various spatial products of different consumer groups, predict the future order trend, and forecast the purchase of raw materials.
Craftsman spirit: Light up China's intelligent manufacturing
Consumers are the most fundamental reason for the existence of enterprises, and everything Shangpin House does is to create value for consumers. On the one hand, Shangpin house match action is very "fast", with continuous technological innovation, through industry 4.0, O2O and cloud design, the customization of a few people into the life of the public; On the other hand, Shangpin house should "slow down" in mind and return to the "spirit of craftsman". Like a craftsman, they hold a "magnifying glass" to focus on the needs of consumers, examine their own products and services, and strive for perfection. As the saying goes, "Technology is close to Tao", integrity, responsibility, innovation and persistence, the spirit of craftsmanship not only guides enterprises to produce high-quality products, but also is the cornerstone of long-term development of enterprises. Craftsman spirit is not just a slogan, it exists in the hearts of every person and every enterprise. To rebuild the spirit of craftsmanship and focus on quality and service is the only way for enterprises to survive and develop, so that "Made in China" becomes "made in China".
