On June 4, the 20th Shenzhen-Hong Kong-Macao Auto Show, the mid-year exhibition of the Chinese auto market, opened in Shenzhen Convention and Exhibition Center. DS, a new generation of luxury car brand from Paris, has assembled an all-star lineup in Zone 2-05 of Exhibition Hall 2, including DS 4S, a refined and dynamic two-compartment car launched recently at the Beijing Auto Show, new DS 5, a new generation avant-garde luxury crossover, a full-sensory luxury sedan 2016 DS 5LS, and a wild elegant luxury SUV 2016 DS 6. And the DS 21, a vintage car that spanned more than half a century. And DSV-01, a pure electric race car created by DS brand for FE (Formula E), also landed strongly at the auto show, adding a dynamic and green atmosphere to DS booth. In addition, DS CONNECT, which has been officially launched for two years, also launched a new package during the Shenzhen-Hong Kong-Macao Auto Show, allowing users to customize more personalized services according to their own needs.
The DS brand auto show conference adopted the unique avant-garde fashion Party form, the wonderful model show, the clothes were designed by the character modeling Teaching and research Office of the Stage Arts Department of Shanghai Theatre Academy, the audience was in high mood. Mr. Monet, President of Changan PSA, Mr. Fei Teng, Vice President of Changan PSA, Mr. Duan Lianxiang, Vice president of Changan PSA, Mr. Zhou Jiang, General manager of Changan PSA Sales Branch, and Changan PSA Mr. Pujie, general manager of DS brand, Mr. Zhang Jinxiong, Executive director of Shenzhen Biaote Automobile Group, Mr. Xie Min, Vice president of Shenzhen Biaote Automobile Group, Mr. Li Taoxing, general manager of Shenzhen Biaohong Automobile Co., LTD., Ms. Li Ruiyu, general manager of Shenzhen Shenbiaojia Automobile Co., LTD., attended the conference.
Mr. Puhua Jie and Mr. Zhou Jiang introduced the highlights of DS 4S in detail through the big screen, and expressed their gratitude to the Shenzhen consumers. Mr. Zhou Jiang and Mr. Pujie mentioned in their speeches, "Shenzhen is the domestic base camp of Changan PSA. Since its entry into China in 2012, DS has started from scratch in the domestic market and created a remarkable speed of localization in the industry. Including the DS 4S launched in the Beijing Auto Show not long ago, four domestic models have been launched and the initial product layout has been completed. On June 28, the DS brand will celebrate its fourth anniversary in China, as well as the fourth anniversary of the DS 5's official launch in China. At that time, the DS brand will join hands with new and old users to celebrate together, in order to repay the love of consumers. In the future, DS brand will also bring consumers more quality, taste, health and environmental protection of luxury car life."
DS 4S lead, exquisite interpretation of dynamic
Following its debut at the Beijing Auto Show in early April, the DS 4S has made its debut at a regional auto show in Shenzhen. Since the launch of DS 4S more than a month, dealers around the country have received a large number of consumers' test drive and car booking inquiries, and DS 4S outstanding comprehensive strength performance, also make it in Shenzhen, Hong Kong and Macao auto show has won widespread attention, become a hot topic of many media and consumers. Its avant-garde "DS wing" family-style front face, full of personality DS Parttern, simple and full body lines, the appearance charm is love at first sight. In terms of interior decoration, DS 4S mainly uses two colors of red and black, and adopts luxury materials such as top leather and natural solid wood, which not only creates a dynamic driving atmosphere, but also enhances the sense of luxury. In order to meet the differentiated needs of customers for power, DS 4S offers a total of three T power models: THP130, THP160 and THP200. THP series engines have excellent strength and significant advantages in power and fuel consumption compared with engines of the same grade, and were rated as "2015 Annual Engine". Among them, THP130 engine this is the first time to be carried on the DS model, its maximum power of 100kW and 230Nm maximum torque, as well as only 5.6L 100 km comprehensive fuel consumption, successfully both high performance and low fuel consumption, outstanding performance let many mainstream 1.6T engine to be left behind. In addition, the large space of DS 4S has been praised by consumers, its body size beyond the same level, 2715mm long wheelbase and 395L trunk, to provide users with more generous riding and cargo space, easily meet the needs of users' life.
New generation avant-garde luxury crossover new DS 5, all sensory luxury sedan 2016 DS 5LS and wild elegant luxury SUV 2016 DS 6, also hand in hand with DS 4S stage, jointly deduce the new generation of Paris avant-garde fashion, French style at a glance.
DSV-01 exhibition, pure electric chariot king driving
In the DS booth, the vehicle DSV-01, which had just stepped off the FE arena, also attracted many spectators. Its appearance design is centered on the ultimate pursuit of speed. Its appearance is similar to that of an F1 car, which effectively reduces the wind resistance during driving. The chassis almost close to the ground greatly improves the grip and stability of the vehicle, and the color matching of purple and black brings strong visual impact.
As a pure electric racing car developed for FE competitions, power is the first requirement of DSV-01. The power system, cooling system, rear suspension and transmission system of DDV-01 are all independently developed by DS racing department. The fastest speed can reach 250km/h, and the acceleration of 100km is within 4 seconds. The excellent power performance makes DDV-01 outstanding in FE competitions, and it won the championship in Argentina soon after the opening. Also won the "track lightning" reputation. The birth of DSV-01 and its strong performance in the competition reflect the fruitful exploration achievements of DS in the field of automobile new energy, but also represent the thinking and prospect of DS for the future direction of automobile development.
After the show, the DSV-01 will return to FE to continue to compete and create amazing moments for fans.
The old car appears, removing the side doors to get closer to the audience
In the DS booth full of avant-garde atmosphere, the appearance of DS 21 classic car, adding a calm, heavy historical atmosphere to the scene. After more than half a century of precipitation and decades of world changes, the DS 21 is unveiled to the audience. The elegant and chic appearance design of DS classic car was praised by French writer and structuralist master Roland Barth as "the fall from heaven to earth", "the supreme creation of an era, full of human's ultimate pursuit of beauty". It has also become a legend in French history because of its heroic deeds of protecting its master, Charles de Gaulle.
In the eyes of today's audience, the design of DS 21 is still amazing, and the strong historical atmosphere is deeply attracted to their eyes. What is more surprising is that the DS 21 at this exhibition has changed the sense of distance in the past and removed one side of the door, so that every audience can see the interior structure at a glance, and experience the excellent driving sense that DS 21 brought to the world more than half a century ago.
DS CONNECT is a new, personalized service
Two years ago, DS CONNECT, an intelligent interconnection system, was officially launched and won praise from many parties with its intimate and secure service. Two years later, DS CONNECT introduced four service packages, namely security rescue, intelligent travel, pilot Butler and all-round service, to meet the differentiated needs of users. In addition to the four packages, users can also select real-time traffic information, online radio and other functional items according to the actual needs of themselves and their families to get customized personalized services.
With the addition of DS CONNECT, no matter it is congestion avoidance, intelligent navigation, road rescue, or booking agent driving, DS users can simply press the call button inside the car, and enjoy fast and intimate service. In the future, DS CONNECT will continue to innovate and improve, and focus on creating a more considerate driving experience for more users.
Based in Shenzhen, to create a health and safety car
As a pioneer of China's market economy, Shenzhen has created an amazing "Shenzhen speed". As the first luxury car brand introduced into China after Changan PSA settled in Shenzhen, DS has a high degree of fit with Shenzhen. Since 2012, DS brand has been in China for four years. During this period, DS shocked the industry at a speed to build Shenzhen Green factory, and successively launched DS 5, DS 5LS, DS 6 and DS 4S four domestic models, covering crossover, sedan, SUV and hatchback segments. It is worth mentioning that DS is not only committed to the construction of factories and production of products, but also pays more attention to the comprehensive experience of users in various links such as car selection, car purchase and car use. It started the construction of DS after-sales SERVICE brand DS SERVICE half a year after entering China, which is very rare in the industry.
At the same time of accelerating construction, Shenzhen insists on the parallel of economic development and environmental protection, and has been listed as a national model city for environmental protection. DS brand is also quite innovative in green health. DS Shenzhen factory is known as the "tourism factory", the factory is built in strict accordance with European standards, the cumulative investment of 120 million yuan for environmental protection projects, with more than 10 energy-saving and emission reduction technologies, such as 100% use of LED lights, electricity saving rate of more than 50%, water recycling of 63%, green landscape of more than 20%, is an important green environmental protection industrial base in Shenzhen. DS brand always advocates the concept of healthy car building. During the model development stage, it applies the world's leading vehicle air quality laboratory to monitor the interior air quality of new cars and ensure that users are far away from the interior pollution. In addition, DS is also the first in the industry to do all its models to abandon the asphalt damping pad brand, with non-toxic and odorless PVC material and food grade material butyl rubber, to remove the odor brought by asphalt, to create a healthy carriage. In terms of paint, the DS uses environmentally friendly water-based paint with high cost inside and outside, which can reduce VOC emissions by 50% compared to ordinary paint, creating a healthier interior environment. The perfect coordination of AQS air quality control system and ion generator makes the air quality in the car further improved and creates a more comfortable breathing environment for users.
From June 4th to June 13th, the Shenzhen-Hong Kong-Macao Auto Show Hall 2, DS will invite you to visit the auto show, be there or be goodbye.