/PRZWT/Zhengzhou, December 25, 2024 - Opportunities and challenges often come side by side, and only those who are well-prepared can hold the key to the times.
On December 19, "Galloping China to embark on a new journey - 2024 Passenger Travel Industry High-Quality Development Seminar and Light Passenger New Product Launch Conference" was grandly held in Zhengzhou, Henan. Yutong Bus joined hands with industry experts, travel companies, travel agencies and other industry representatives to gather together to seize new opportunities under the new situation and strive to draw "concentric circles" for the development of the travel industry.
At the meeting, Yutong Bus grandly released a new light passenger product - Yutong Tianjun V6 pair door 14/15 seat model, bringing new options for the transformation and upgrading of the passenger travel industry, which will further promote the passenger travel to a higher quality and more sustainable future.
Broad prospects, multi-dimensional improvement, poised for strength in "change"
The Chinese travel market is showing a vibrant picture with amazing vitality and resilience. The approaching Spring Festival in the Year of the Snake has added to the atmosphere of this market, heralding a new round of tourism boom.
According to the data released by the Ministry of Culture and Tourism, in the first three quarters of 2024, the number of domestic tourists 4.237 billion, an increase of 563 million over the same period of the previous year, an increase of 15.3% year-on-year; the total expenditure of domestic tourists 4.35 trillion yuan, an increase of 660 billion yuan over the previous year, an increase of 17.9% year-on-year. This set of data not only reflects the improvement of tourists' spending power, but also reflects the huge potential of the cultural tourism market in the context of consumption upgrading.
Thousands of miles of rivers are rejuvenated, and the smooth road is like a brocade. Fu Shenghua, deputy secretary of the Party Committee of Yutong Bus joint stock company, said in his speech: "At present, the passenger travel industry has ushered in a new window of development.
Yutong keeps up with the trend and brings a series of products that match the development trends of passenger travel such as big to small, high-end, and electrification. At the same time, it provides Yutong's overall solution of "empowering guest travel enterprises to improve quality and efficiency", only to better serve major strategic deployments such as "transportation power and transportation integration", better meet the comfortable travel needs of the people, better create greater value for customers and society, and better help the high-quality development of the passenger travel industry. "
Liang Bo, deputy secretary-general of the Bus Branch of the China Highway Society, shared his thoughts on the high-quality development of passenger travel. He said that in recent years, with the continuous expansion of the market scale of China's tourist attractions, the increasing demand for domestic tourism, and the strong recovery of the tourism industry, the prospects are promising. The trend of internationalization, high-end, personalization and customization is obvious. Faced with the new situation, enterprises need to actively carry out diversified business, gather tourism resources, form a scale, work hard on services, actively carry out customized passenger transportation, and cooperate with the platform.
Matching travel trends to meet diverse operational needs
In the process of continuous development of the passenger travel industry, Yutong Bus plays the role of a leader. It makes technological innovations with a forward-looking perspective and provides personalized products, services and solutions, which not only provide passengers with a higher quality travel experience, but also provide customers with solid and thoughtful all-round support.
At the meeting, Wang Shuangchao, senior product manager of Yutong Bus joint stock company, elaborated on the product adaptation plan launched by Yutong for the new situation. The plan includes Yutong Tianjun light passenger series, national style theme tourist bus series and highway new energy series, which realizes the comprehensive consideration of efficient travel, green environmental protection, extreme comfort and individual needs, and helps tourist passenger transport accelerate "integration" into new landscapes.
In order to adapt to the development trend of "big to small" in the passenger transportation market and "small group tours" and "boutique tours" in the tourism field, Yutong Bus is developing a light passenger product specially designed for high-intensity operation needs - Yutong Tianjun. The product has three advantages of "long service life, high verification standards, and good operation experience", meeting the needs of diverse scenarios such as passenger transportation, tourism, commuting, and business reception.
Facing the high-end of passenger tourism, Yutong Bus has successively launched a series of high-end interior models that integrate traditional national style and modern design, such as "Golden and Jade Hall", "Qingshan Clear Water" and "Splendid River Mountain", to tell the Chinese story well with world quality. These models not only provide strong operational protection for passenger travel companies, travel agencies and other market participants; they also expand the "tangible" boundary of tourism with "intangible" culture by creating an immersive experience atmosphere, allowing passengers to appreciate the beauty of mountains and rivers while feeling the accumulation of thousands of years and appreciate the beauty of culture...
In the face of the trend of new energy for highway passenger transportation, Yutong Bus has responded actively and dedicated itself to the development of the industry's first electric exclusive platform that integrates software and hardware - Ruikong E platform, and launched a full range of highway new energy products covering 7-12 meters. These products can not only accurately match the diverse operational needs, but also inject new vitality into the sustainable development of the industry with their green and environmental protection characteristics.
Yutong Bus has a deep insight into market demand, demonstrating its strength and heritage to flexibly respond to new challenges and meet new needs. In order to allow users to experience the excellent quality and innovative design of Yutong Bus, Yutong Tianjun V6 series models, a new generation of 7-meter pure electric buses D7E, C9L Golden and Jade Full House Edition, ZK6120 Qingshan Clear Water Edition and C11E were exhibited at the event, which won high praise from users.
"Yu" keeps pace with the times, has the courage to innovate, and solidly promotes high-quality development
In the face of new development trends, travel enterprises are also actively embracing change, actively seeking breakthroughs, constantly exploring and practicing, and jointly promoting the transformation and upgrading of the travel industry towards higher quality and higher efficiency.
As an established passenger transport company, Shangqiu Transportation Group Co., Ltd. is advancing with the times with a new look. Wang Feng, deputy general manager of the company's engine maintenance, shared: "For more than 70 years, the development of our group cannot be separated from the efforts of generations of commercial transporters, nor can it be separated from the support of excellent partners like Yutong. It can be said that Yutong has witnessed and helped us in every step of development and every transformation. Now 90% of our more than 1,000 passenger cars come from Yutong."
"In recent years, our group has actively responded to the call for large-scale equipment updates in transportation, vigorously promoted the transformation and upgrading of enterprises, and launched customized passenger services, bus transformation, and tourism business development for intercity, urban and rural passenger lines." Wang Feng continued, "At present, we have opened 36 customized lines, with a total of 199 vehicles, all of which are light passengers with 9-19 seats, mainly short and medium-distance intercity lines, supplemented by long-distance lines.
Nowadays, we use Yutong Tianjun on many lines in Shangqiu and various counties, and we have achieved'three joys': drivers like it, maintenance workers like it, and passengers like it. "
Wang Zhenwei, general manager of Dali Camellia Travel Automobile Co., Ltd., gave profound insights into how to build a reputation and build a brand in the passenger travel industry. He said: "Enterprises should base on vehicle quality, build and operate steadily and go far. Yutong has excellent safety performance, numerous and efficient service sites, and long-term use is not only worry-free but also high value retention, which provides a solid guarantee for our company's operation."
"Secondly, the experience is popular, the ByteTree brand. Yutong's spacious, reasonable layout and comfortable ride bring tourists an excellent travel experience and help us establish a good brand perception," Wang Zhenwei added. "Thirdly, innovation seeks development, and comfort is upgraded. In the face of the growing demand for travel quality, we are planning to launch a high-end strategy. This inspection of Yutong's national style interior and light passenger new products is precisely to seek innovation and provide tourists with a more comfortable travel experience."
In the field of high-end tourism, Yanbian Hongxin Tourism Transportation Co., Ltd. has created its own wonderful things. Cao Hongwei, chairperson of the company, said: "As a leader in the tourism industry in Yanbian Prefecture, we have more than 200 vehicles, mainly engaged in Yanbian and surrounding tour chartered buses, cross-border Korean group chartered buses, etc. Foreign tourists account for 90% of cross-border business, and the Changbai Mountain and Snow Township routes are the most popular. Every year, about 80,000 - 100,000 Korean tourists take our Yutong car to visit Changbai Mountain, and they especially like the upgraded seats of Yutong. Therefore, we basically use Yutong cars for high-end groups."
"We chose Yutong because Yutong's people are real. After we first bought Yutong in 2007, we felt deeply that it was safe and reliable." Cao Hongwei stressed, "Later, whether it was to add a new car or change a car, we chose Yutong. Every year we come to Yutong to pick up the car, and this year is no exception. We have purchased more than 70 high-end 2 + 1 Yutong cars one after another. At present, 95% of the company's vehicles are Yutong. In addition, Yutong's service is also very good. It is not bad to repair the car with maintenance, and the after-sales professional repair is fast, which can continue to escort our efficient operation."
With the strong support of Yutong Bus, the pace of exploration and innovation of tourist travel enterprises has become more stable and firm. In the future, Yutong Bus will continue to take root in the market, keep up with the new trend of travel consumption and the pace of transformation of tourist travel enterprises, continuously promote product innovation, iteration and upgrading, and is committed to promoting the construction of a multi-level and high-quality tourism service network, contributing to the prosperity and development of the tourist travel market, and promoting the high-quality development of the guest travel industry.
