/PRZWT/CHENGDU, March 18, 2024 - The high-profile Discovery Comedy Week has opened in Chengdu, attracting the attention of many comedy lovers. The title party of the event is the century-old voice protection brand that is now deeply loved by consumers - Longjiao San.
The theme of this Discovery Comedy Week is "Record", which brings together comedy performances, competitions, activities, interactive installations and other content. Nearly 100 comedy creators attended, creating an immersive and happy experience for the audience for 17 days. As the exclusive title seller of the event, Longjiao San created a word-of-mouth experience of "opening your voice more happily" for laughter throughout the process.
During the Discovery Comedy Week event, Longjiao San interacted closely with the comedy audience online and gave out various benefits; offline Longjiao San also set up a special product experience area, allowing the audience to taste the refreshing taste of its products in person. At the same time, through the gift of tickets and the implantation of comedy scenes, Longjiao San interacted with the audience in depth, allowing more people to understand the concept and culture of Longjiao San brand in a relaxed and pleasant atmosphere.
As a well-known brand in the field of throat health care, Longjiao San has been committed to "protecting the throat health of the world" and providing high-quality products and considerate services to consumers. However, in the increasingly fierce market competition environment in China, how to better establish emotional connection with consumers has become an important issue for the development of many candy brands. This in-depth cooperation with Discovery Comedy Week is an important measure for Longjiao San brands to explore new marketing methods and further expand the Chinese market.
Discovery Comedy Week as a young people as the main audience of cultural activities, brought together a large number of young audiences and comedy lovers. The atmosphere was warm, laughter one after another, people felt the charm of comedy in a relaxed and happy atmosphere.
This title discovery comedy week event brings the Longjiao San brand closer to the lifestyle and values of young consumers. By combining the concept of herbal throat moisturizing with the life scenes of young people, young consumers have the opportunity to experience the unique charm of Longjiao San products while enjoying comedy, narrowing the distance between the brand and young people.
As a relaxed and humorous art form, comedy is deeply loved by young people. The process of laughing is a release of emotional pressure, but it will inevitably cause certain damage to the throat. Under the clear protection of Longjiaosan, the audience can laugh unburdened and open their voices more happily.
In the course of more than 200 years of brand development, Longjiao San has developed a full range of throat care products for people's different throat care needs, hoping to bring more consumers a safe and relaxed voice care experience through healthy and safe herbal raw materials and direct and safe voice care products.
At present, Longjiaosan's full range of throat health care products have landed on China's online e-commerce platform, and some word-of-mouth throat lozenges are also available in offline convenience stores and boutiques, meeting the needs of users to clear their throats anytime, anywhere.
