/ Daily News/August 03, 2022 Guangzhou - Recently, the Henan competition of the second season of Honri New Voice has officially kicked off, carrying the dreams of countless music lovers and the curiosity of the vast number of TV viewers. After the opening of the competition, the enthusiasm of Henan villagers to participate in the competition is high, including many Henan local players with excellent singing skills. It can be said that the second season of Hongri New Voice has discovered many unrecognized talents and helped them realize their singing aspirations.
As we all know, Henan has a long history, with an artistic treasure - Henan opera, and the competition, choose to sing the Henan opera players are not a few, these singers practice, through superb skills to show a voice, in showing a different kind of self at the same time, also made a great contribution to the promotion of Henan culture.
< b> Henan province opened the hometown of Henan opera singing Gong can "in"
This "Hongri new voice win the second season" at the same time in Shandong, Shanxi, Henan, Hebei four provinces opened the game, which Henan region is the choice of Zhumadian city royal station, Xuchang City Cao Wei ancient city and other historic landmark scenic spots, In particular, the Xuchang Competition just ended on July 30. The vast number of contestants set off waves of singing in this historical and cultural city of Han and Wei Dynasties, winning the attention and support of many audiences.
It is worth mentioning that, in the competition, there are a lot of contestants choose the Henan opera this classic singing, with sonorous atmosphere, cadence, smooth cavity mouth and charm mellow, lively, flesh and blood Henan opera performance ability, let the majority of audience friends appreciate the Henan opera influenced by the people not bad singing, Live effect "can be excellent", singing also "can be"! In Henan province, the hometown of Henan Opera, "the second season" to see the charm of Henan culture, and through "the second season", Henan culture is once again shown to the national audience friends.
< b> note to car as the carrier to open up new ideas of national entertainmentAs the sponsor and organizer of "Hongri New Voice win the second season", Hongri Auto has been in the field and outside with the majority of players and audience friends, Hongri auto products not only carried out a long time static display, Also by providing test drive, let Henan villagers to participate in the competition, while further understanding of Hongri car products, and through Hongri car to enjoy the music experience.
In the competition site, the enthusiastic atmosphere is unprecedented high, Henan Xuchang station site host Du Ruixue, Li Kai also through personal experience, explanation and shooting video, will their views on Hongri VeLi to share with you -- female host Du Ruixue from the perspective of appearance level, that Hongri VeLi is the first choice of "female travel to work" vehicle, Daily driving Hongri VeLi is not only easy to park, flexible and easy to shuttle on urban roads, but also more popular among female users because of its exquisite appearance and attractive color matching.
People through the scene, live TV, network new media and other channels can be Hongri models for a full range of appreciation. This kind of interaction with consumers has been unanimously recognized by the audience. Many friends participating in the event is in the test drive after the spot said that they want to buy a home. Foot visible, Hongri car note to car as the carrier, the idea of building a new way of national entertainment has been successful.
IP marketing into the local culture, to create a more ground innovative marketing < p>
Nowadays, the way of marketing is changing with each passing day, consumers are becoming more and more critical of the manufacturer's marketing methods, Honri Automobile through the break circle of cross-border marketing can obtain such high attention and positive evaluation, It has a lot to do with the idea of combining IP marketing with local culture. In the Henan competition area, Hongri Automobile especially absorbed the cultural characteristics of Henan, combined the brand with the local culture, combined the products with the on-site activities, and then created a more grounding, more entertainment effect, more set off the atmosphere of innovative marketing, deduce a marketing new cultural event.
On the one hand, Hongri Automobile through more down-to-earth and cultural IP marketing, let the majority of Henan audience feel its intimacy, and on the other hand, Hongri Automobile also through the "Hongri New Voice Win people", help more ordinary contestants to complete the stage performance dream, very emotional, more importantly, "Hongri New Voice and People" also did a full publicity for Henan fellow villagers and Henan culture, which has a great promotion of local culture, can be said to kill three birds with one stone, worthy of praise.
Write at the end:
< P >< P >< P > "Hongri new voice win people second season" Henan competition area achieved complete success, not only helped the majority of players round the stage dream, but also let Hongri car in Henan area marketing publicity has made a very positive impact, this kind of down-to-earth marketing way, let Hongri car people, practical positioning more deeply, It not only broadens the popularity of the product, but also reflects the competitive advantage of the product, so that more consumers see the advantages of Hongri products, it can be predicted that the performance of Hongri automobile in Henan will be better and better, to borrow a Henan dialect to summarize - Hongri automobile, is "in"!
