/ The Morning News/July 08, 2022 GUANGZHOU -- More than a century since the invention of the dishwasher by Josephine Cochrane in the 19th century, many new technologies have made great progress in dishwasher products. Its development has gone through different stages of technological innovation evolution and introduced a variety of product design forms such as upper dishwasher, embedded dishwasher, sink dishwasher, integrated dishwasher, which not only shows the consumption trend and the trend of The Times from single kitchen electric products to integration, but also the product functions and performance have become more diversified and powerful.
In this process, advanced integrated technology is applied to integrate multiple functions into an integrated dishwasher, which is regarded as the most potential dishwasher products. Inheriting the strong integrated technology gene of the brand, Martian washing products will lead the application practice of integrated technology, continuous innovation investment in research and development, and in-depth insight into consumer demand. In the past seven years, Martian has followed the methodology of continuous exploration and launched a series of excellent integrated dishwasher products, which is not only a tribute to the pioneers of the category. It is also the best interpretation of the Martian brand's spirit of continuous innovation.
As a latecomer in dishwasher industry, the application of integrated technology in dishwasher not only promotes the innovation of dishwasher products, but also brings new opportunities for the development of integrated stove industry. Since 2018, Martian launched D7 integrated dishwasher, which integrates dishwasher, fruit and vegetable machine, sink and cupboard. After its launch, it has continued to top the list with good business performance, and then gradually occupied the leading position in the integrated dishwasher market. With the official release of the brand strategy of Martian water washing in 2022, the product group of Martian integrated dishwasher, the inventor of large capacity integrated dishwasher, has been launched, which also indicates that the king of this integrated stove category has been playing the gathering signal of a comprehensive attack on the dishwasher industry. It is worth mentioning that, according to the data of Aowei cloud network, D70 has reached the top of the online dishwasher industry in just one week, D7\D50\D30\D31 synchronously ranks the top of the industry sales, leading the integrated dishwasher segment, but also brings a clear second growth curve for the brand. On top of this, Martian is more based on the new era and new needs, upgrade functions, innovation research and development, combined to meet higher requirements of washing products. It is worth paying attention to, under the requirements of the two-carbon policy, garbage classification has become a headache topic in urban life, especially the disposal of kitchen waste is extremely complicated. Specifically for this pain point, Martian D50 dishwasher innovative residue crushing technology, with residual residue processor, simplify the pretreatment steps before putting into the dishwasher, reduce the burden of use, more time saving, wisdom to enjoy a better life. In addition, the new generation of strategic single product, Martian D70, is a product that has been polished for three years by a research and development team of nearly 100 people of Martian. It has realized the crossover five-in-one, integrated washing, cleaning, crushing, drying and storage. Eight new breakthroughs, single patent application more than 60 achievements; "Integrated waterway design" sink, dishwasher only use a drainage hole; Real four-wing cyclone wisdom washing, working water pressure 30000pa, the machine right spray arm lift up to 30m, outstanding cleaning effect; Innovative closed inner circulation hot air drying, will not contact with the outside air, avoid secondary pollution, clean and sanitary. It can be seen that, based on the deep insight of users, Martian innovates washing products that are more suitable for the needs of contemporary Chinese consumers. At present, the product matrix effect has been preliminarily formed. In addition, Martian will apply more cutting-edge technologies to its products. While stabilizing the basic plate of the brand, it will also carefully explore the pain points of consumption, actively develop and innovate to broaden the boundary, and build more perfect solutions for kitchen life to reach the target group. >< P > Martian has had a strong track record in dishwashers in recent years, creating a promising market for large-capacity integrated dishwashers, and new growth areas for the brand are already emerging. At the same time, with the in-depth promotion of the strategic layout of the Martian washing brand, a brand new era of kitchen cleaning led by the Martian will come, and the future of the Martian is also worth looking forward to!
