Sobey and Huawei join hands to write a new chapter in the ultra HD industry

2021-02-05 16:18 0

In recent years, the cooperation between Chengdu Sobey Digital Technology Co., LTD. (Sobey for short) and Huawei in the field of ultra HD has attracted much attention. From ultra HD video storage to Kunpeng Ecosystem, the two parties have realized comprehensive strategic cooperation, based on the core technology innovation for ultra HD video, constantly promote development, and take the lead in creating new products with industry influence.

  OceanStor - VIDA, an ultra HD storage device

OceanStor - VIDA, a new generation of intelligent distributed storage jointly launched by Sobey and Huawei, integrates Sobey's patented distributed storage flash technology. Based on Huawei Taisan server, the software and hardware are completely independently researched and developed to build a secure and trusted chain from the bottom layer to the application.

By redefinition of storage architecture,OceanStor - VIDA combined with the deep optimization of Huawei's Kunpeng series ARM processors has achieved excellent storage performance, achieved IOPS improvement and power consumption reduction under the same hardware configuration, and built an efficient, reliable and intelligent new storage service platform to easily meet the needs of agile large-scale data access in the era of intelligence Households bring intelligent management, extreme efficiency and extreme experience, pushing the development of storage to a new height. At the same time,OceanStor - VIDA combines the cutting-edge technology that Sobey has been leading the video and audio industry for many years with the in-depth study of storage, and integrates the self-developed video processing architecture of Sobey, exclusively realizing the linear improvement of video processing performance along with the growth of computing nodes, thus breaking the performance bottleneck and realizing the extreme acceleration of cluster rendering, which will significantly improve the production efficiency of ultra-high-definition video programs. To promote the development of the ultra high definition industry. At present, the function and transcoding synthesis capability of Sobey distributed video processing framework products have all passed the testing center of the State Administration of Radio, Film and Television.

OceanStor -- VIDA also won the BIRTV Product Award and the 2020 China Ultra HD Video Innovation Product and Solution Award of Excellence at the World Ultra HD Video (4K/8K) Industry Development Conference.

  Wise colleagues to build a new industry ecology

In the era of 5G+4K, ultra HD technology faces challenges in the era of intelligent media in the future. In the field of ultra HD production, Sobey's leading edge in the industry is beyond doubt. At present, Sobey has served almost all the domestic radio and television units that have carried out ultra HD work, including China Media Group, Guangdong Radio and Television, Shanghai Media Group Co., LTD. (SMG), Guizhou Radio and Television and other major media platforms. It can be said that whether it is from the event to the special to the party, or from the outfield to the studio, and from the single machine to the network, Sobe's ultra HD construction has withstood all kinds of tests.

It is because of its outstanding performance in the ultra HD field that Sobe became an important member of the China Ultra HD Video Industry Alliance established under the guidance of the Ministry of Industry and Information Technology in 2019, and shoulded the mission to accelerate the development of the ultra HD industry. In addition, Sobey also led the establishment of the Ultra HD Video (Sichuan) Production Technology Collaboration Center, which is the second Ultra HD collaboration center in China. The center was established under the guidance of the Ministry of Industry and Information Technology, Sichuan Provincial Department of Economy and Information Technology and the Front End Equipment and Content Production Working Group of China Ultra HD Video Industry Alliance.

In 2020, CUVA HDR standard led by China Ultra HD Video Industry Alliance, in which Sobe and Huawei participated and made important contributions, has been reviewed, revised and verified by the alliance and industry experts for several rounds, and confirmed to be ready for release. It plays an important role in the coordinated development of the upstream and downstream industry chain and the unification of software and hardware interface specifications.

Sobey and Huawei shoulder the important task of driving industrial upgrading and transformation. After establishing a comprehensive cooperative relationship, the two sides have taken the lead in making breakthroughs in the field of ultra HD through complementary advantages of resources, and jointly build an open, cooperative and win-win industrial ecology, which provides more possibilities for promoting the deep integration of industries and looking for future technological development breakthroughs.

Source: Corporate press release
Press release Overseas media release advertorials Release advertorials release press conference Release press release overseas media release media release platform media release release press release Invite media to invite overseas press release Overseas press release
Related news