In the past five years, many enterprises have achieved transformation and growth in the fluctuating market environment. However, in the first half of 2020, the COVID-19 epidemic has caused irreversible impact, requiring the power of science and technology to transform. In this context, some Internet enterprises based on cloud computing and big data, while giving full play to the power of science and technology to help the transformation of major enterprises, also usher in further development. NetEase Yunxin is one of the instant messaging and audio and video technology products of NetEase Intelligent Enterprises (hereinafter referred to as NetEase Intelligent Enterprises).
As a PaaS platform, NetEase Yunxin has made steady progress in the past five years, and gained more people's attention during the epidemic by helping remote classes, cloud recruitment, remote working and online medical treatment. On October 13, NetEase Yunxin ushered in the milestone of the fifth anniversary of its establishment. On this occasion, NetEase Yunxin delivered its report card of the fifth anniversary: audio and video call products were upgraded, audio and video call 2.0 was launched, and its technical capabilities were strengthened again; Products from the initial instant messaging basic function expanded to audio and video calls, interactive live broadcast and other more than 10 functions; Helped 1 million enterprise developers successfully send 1 trillion messages, daily activity exceeded 300 million, and achieved steady growth in the PaaS market where a hundred schools of thought contend.
Product upgrade service refresh audio and video call 2.0 online
For a communication and video platform, the world's leading technical capabilities and high-quality and easy-to-use product functions are the core. Since its launch, NetEase Yunxin has constantly updated its products and services, from the original single function of IM to the present. It has more than ten core capabilities and component services such as IM instant messaging, audio and video calling, signaling SDK, SMS, live broadcast, on-demand, private line telephone, interactive live broadcast, interactive whiteboard, number privacy protection, and NetEase conference. On the occasion of the fifth anniversary, NetEase Yunxin has comprehensively upgraded the core functions of audio and video calling and launched audio and video calling 2.0 - NERTC SDK, which is committed to providing customers with more stable, smooth and high-quality audio and video calling services.
Based on years of technology accumulation and industry deep cultivation, NetEase Yunxin self-designed audio and video engine and core architecture for the 5G era, and upgraded to audio and video call 2.0. The client SDK closely collaborates with the cloud server, supporting standard native SDK and Web SDK. And can be seamlessly combined with IM instant messaging, live streaming, on-demand to form an ALL-IN-ONE solution.
Compared with audio and video call 1.0, audio and video call 2.0 product compatibility and technical capabilities are greatly increased: new self-developed audio and video encoder, interface is more simple and easy to use, support more quality data callback, truly transparent audio and video service quality, help customers to understand the use of services in real time; The end-to-end delay is less than 200ms, and the maximum resistance to network jitter is 1000ms. Voice can still be smooth when network packet loss is 70%, and video can still be normal when network packet loss is 50%. Server architecture upgrade, performance increase 400%, can support thousands of real-time large room; Support 1080p ultra-high-definition picture quality, the highest audio sampling rate support 48KHz, support full band decoder, intelligent speech pre-processing algorithm, special optimization for music scene can ensure that the music transmitted through the network can still maintain CD sound quality.
Audio and video call 2.0 has been applied to a number of mainstream social entertainment products, NetEase Cloud Music's new online "listen together" social function is one of them. NetEase Yunxin helps the successful launch of this function, so that even if two people are thousands of miles apart, they can listen to music and voice interaction with each other in real time in the "cloud village", sharing a good music mood.
Based on 20 years of audio-video technology accumulation and years of craftsmanship, NetEase Yunxin audio-video call 2.0 can support up to 17 people video call, 7 people interact with the Internet, unlimited audience watch online, and can be used in video chat, video dating, online KTV, video teaching, video conferencing, remote medicine, game voice and other scenes.
Deep-rooted technology products from the instant messaging basic function to expand more than a dozen functions
Looking back at the past five years, NetEase Yunxin has been deeply cultivating the underlying technical capabilities of products, and combined with the market situation along the trend.
In 2015, the popularity of IM cloud service market continued to rise. NetEase Yunxin launched IM cloud service in March. At that time, its most basic service was to help developers add instant messaging function or social module to various apps, and then launched real-time audio and video and interactive whiteboard functions. On October 13, with the launch of SMS and private line phone functions, NetEase Yunxin was officially launched.
In 2017, with the acceleration of the development of mobile Internet, live streaming has become a high-profile form in the social field. Traditional industries such as education, medical care and finance have begun to rely on the functions of embedded social networking and live streaming in applications. NetEase Yunxin has a clear understanding of the market demand, and has overcome the difficulties in technology development after comprehensively analyzing the pain points of technology research and development. Launched a comprehensive, flexible and easy-to-use NRTC industrial audio and video technology framework, with point-to-point, multi-person, interactive live broadcasting and other audio and video call capabilities. In 2018, real-time audio and video applications exploded in large numbers, and the open source WebRTC technology was widely used in many fields. However, it could not guarantee the transmission quality of information under the complex network environment such as low bandwidth, high concurrency and high packet loss. NetEase Yunxin provides complete audio and video technology solutions for the development of Web end and mobile end through the fully-functional industrial audio and video framework NRTC. Through NRTC's WebRTC gateway server, it realizes high-quality real-time audio and video calls on Web end, helping customers to create better user experience.
In 2019, the rapid development of fintech, social gamification, scene and other forms of entertainment, all walks of life urgently need to ensure information security, high concurrency is also one of the problems to be solved. NetEase Yunxin upgrades the underlying service deployment mode, releases exclusive cloud, and launches new IM capabilities based on exclusive cloud to support super large groups. Compared with the public cloud, the exclusive cloud resources are exclusive and can be customized to a higher degree. Compared with private clouds, exclusive clouds do not require customer operation and maintenance, and can be easily accessed and flexibly expanded. Due to the advantages of public and private clouds, exclusive clouds have a higher level of computing performance, response speed, expansion ability, and more stable and secure services, which can fully meet the needs of stability, flexibility and security in all walks of life. And in November this year, NetEase Yunxin will officially release a new upgraded audio and video call technology architecture, further improving the underlying technical service ability.
Since its establishment five years ago, NetEase Yunxin has continued to improve its technical capabilities and product functions, and has expanded from a single basic function of instant messaging to more than ten functions. The ever-expanding product matrix enables NetEase Yunxin to better serve enterprise users, enabling product innovation and accelerating value transformation.
Empowering Enterprise helps 1 million enterprise developers save on R&D costs
Based on a full set of self-developed technology solutions, NetEase Yunxin has constantly refreshed the underlying technology and service capabilities of products, accompanied the growth of customers in various fields, and helped 1 million enterprise developers successfully send 1 trillion messages.
In the early stage of the outbreak this year, NetEase Yunxin helped major enterprises carry out their work smoothly. At the end of January, Baoshihua Medical launched its wechat service account "COVID-19 Live Broadcast Room". NetEase Cloud Credit helps Baoshihua Medical through industry-leading IM and real-time audio and video technology, so that the public can rely on "medical treatment" without leaving their homes. Almost at the same time, Anhui Provincial Department of Education informed schools in the province to use classroom in the air to carry out distance education. NetEase Cloud Information helped the majority of primary and middle school students in Anhui to carry out distance education smoothly by providing key capabilities such as audio and video, interactive whiteboard and interactive live broadcast. At the end of February, in order to solve the recruitment difficulties in the face of the epidemic, the Human Resources and Social Security Bureau of Binjiang District of Hangzhou City, relying on NetEase Yunxin's solid PaaS ability and more than 20 years of technical accumulation, quickly accessed the audio and video capabilities, and allowed hundreds of enterprises and more than 1,000 job seekers to interview online at the same time through the "zero-contact cloud recruitment" system.
Since its launch, NetEase Yunxin has applied its multi-scene, stable, reliable and highly available solutions to education, medical care, finance, enterprise collaboration, logistics, recruitment, games and other scenes. For example, in the education industry, Yuzu Qinqin allows users to easily achieve video training partner through access to Yunxin; In the medical industry, online psychological service platforms such as YiDianling and Quicken Ask doctor allow users to easily realize online real-time consultation through access to Yunxin; In the financial industry, several branches of the Bank of China, the Bank of Nanjing and the Bank of Taizhou realize online video processing of related businesses through access to Yunxin; In addition, leaders in other industries such as Zhaopin.com and SF Express have improved their communication and collaborative efficiency by connecting to Yunxin. Up to now, NetEase Yunxin has provided services for more than 1 million developers of major enterprises, daily activity has exceeded 300 million, and SDK users have covered more than 800 million, saving a lot of research and development costs for enterprises.
Through continuous refinement and optimization of product technical strength, as well as deep cultivation of various industries, NetEase Yunxin has achieved steady growth in market performance over the past five years since its launch, which is the result of adhering to NetEase's innovative spirit.
"From 0 to 1 is innovation, and from 1 to 1.1 is also innovation", which is one of the important values of NetEase. On the occasion of the 20th anniversary of NetEase's NASDAQ listing this year, NetEase CEO Ding Lei commented: "Innovation is not only for Einstein, Jobs, etc., but everyone can make incremental improvements and micro-innovations. For NetEase, it is an innovation to have people without me, and it is also an innovation to have people with me. As long as you can do something better today than you did yesterday, that's innovation." It can be seen that NetEase's innovation is more of a spirit of continuous improvement and continuous exploration.
Adhering to this spirit, NetEase Yunxin, a subsidiary product of NetEase Intelligent Enterprise, has been continuously optimized and upgraded. We can see the innovative measures of NetEase Yunxin, whether it is the upgrade of audio and video call 2.0, or the continuous expansion of more than ten kinds of product capabilities. Following NetEase Intelligent Enterprise's corporate vision of "becoming the most valuable intelligent technology company, helping organizations from all walks of life, connecting and serving 1 billion people", it can be predicted that NetEase Yunxin will continue to improve product technology, use the best technology and service to help customers grow organically and create a better world.
