I. Tourism and accommodation industry brand index
MBI(Brand Part of Tourism and accommodation industry) is an index data exclusively released by MTA to reflect the influence of brands on the Internet and mobile Internet in a period of time, which can provide a reference for enterprises and industry related personnel to analyze brand communication and marketing management.
Monitoring objects: international high-end hotel, domestic high-end hotel, boutique hotel, full-service mid-range hotel, limited service mid-range hotel, economy hotel, affordable hotel, B&B inn, serviced apartment, short-rent apartment
The MBI brand index (brand part of tourism and accommodation industry) mainly analyzes the influence of brands on the Internet and mobile Internet from four dimensions: search index, public opinion index, operation index and media index. This is a free data analysis service provided by Meadin Brand Index Monitoring System(MBIMS), which is independently developed by the Meadin Brand Index Monitoring System(MBIMS).
Ii. Rental real estate Brand Index
Maidian Brand Index MBI(rental real estate brand part) is an index data exclusively released by Maidian Research Institute (MTA) to reflect the influence of brands on the Internet and mobile Internet in a period of time, which can provide a reference for enterprises and industry related personnel to analyze brand communication and marketing management.
Monitoring objects: centralized long-rent apartment, distributed long-rent apartment, shared office, online short-rent platform, commercial real estate;
The MBI Brand Index (rental real estate brand) mainly analyzes the influence of brands on the Internet and mobile Internet from three dimensions: search index, operation index and media index. This is a free data analysis service provided by Meadin Brand Index Monitoring System(MBIMS), which is independently developed by the Meadin Brand Index Monitoring System(MBIMS).
Three, service provider brand index
MBI Brand Index (Service provider Brand part) is an index data that is exclusively released by service provider Research Institute (MTA) to reflect the brand influence of service providers in a period of time, which can provide a reference for enterprises and industry related personnel to analyze brand communication and marketing management.
Monitoring objects: PMS system, room control system, smart TV system, Wi-Fi solution, intelligent lighting system, contract energy management system, self-check-in system, call system, air purification system, unmanned self-service retail, intelligent door locks, hot water engineering, cleaning equipment, bathroom engineering, disposable products, linen, mattresses, carpets, fragrance
MBI brand index (service provider brand part) mainly analyzes the influence of brands from two dimensions: search index and media index. This is a free data analysis service provided by Meadin Brand Index Monitoring System(MBIMS), which is independently developed by the Meadin Brand Index Monitoring System(MBIMS).
Iv. Scenic spot Brand Index
Maidian Brand Index MBI(Scenic spot Brand part) is an index data exclusively released by Maidian Research Institute (MTA) to reflect the influence of brands on the Internet and mobile Internet in a period of time, which can provide a reference for enterprises and industry related personnel to analyze brand communication and marketing management.
Monitoring object: 5A scenic spot
The MBI brand index (brand part of tourism and accommodation industry) mainly analyzes the influence of brands on the Internet and mobile Internet from four dimensions: search index, public opinion index, operation index and media index. This is a free data analysis service provided by Meadin Brand Index Monitoring System(MBIMS), which is independently developed by the Meadin Brand Index Monitoring System(MBIMS).
V. Explanation of related terms
Brand name: hotel, apartment, office, scenic spot or service provider brand name. Users can click on the brand name or search for a brand name to open the MBI details page of the brand in a new window.
Ranking: Monthly MBI ranking of hotel, apartment, office, scenic spot or service provider brand in corresponding category. Users can select a month to view the brand ranking of the corresponding month on the Research channel index page.
Trend: The trend of a hotel, apartment, office, scenic spot or service provider brand rising or falling in the monthly ranking compared to the previous month.
Brand LOGO: hotel, apartment, office, scenic spot or service provider brand LOGO.
Brand Index graph: The graph shows the change of the MBI data of the brand of hotel, apartment, office, scenic spot or service provider.
Information: hotel, apartment, office, scenic spot or service provider brand related news.
Topic: Hotel, apartment, office, scenic spot or service provider brand related topics.
