The first China International Import Expo was successfully concluded at the National Convention and Exhibition Center (Shanghai). As an important business opportunity to expand the Chinese market, the Expo has demonstrated to the world the huge potential of China.
As the world's most international and professional trade event in the field of fitness and health lifestyle, FIBO CHINA also bears this mission, providing a high-quality business platform for domestic and foreign enterprises in the field of fitness and health.
2019 FIBO CHINA will be located in the National Convention and Exhibition Center (Shanghai) at the same site of the Expo, and set sail from the heart again!
FIBO CHINA International Fitness and Healthy Lifestyle Exhibition
From August 22 to 24, 2019
National Convention and Exhibition Center (Shanghai)
Quality: The international style at the same site of the Expo has been steadily upgraded
FIBO Global is the world's largest international trade show brand in the field of fitness, fitness and wellness. FIBO Cologne has been held for 33 years and FIBO China has been successfully held for 5 years, and is rapidly spreading across the globe, including the United States, South Africa and Mexico.
FIBO China follows in the same line as its parent brand, and has been consistently delivering the world's latest black technology fitness products, the most innovative industry education and training concepts and the most diversified international business opportunities to the fitness industry in China and the Asia-Pacific region.
This year, on the occasion of its fifth anniversary, FIBO CHINA officially entered into the National Convention and Exhibition Center (Shanghai), the largest exhibition hall in Asia. At the same place as the national CIIF, FiBO China will comprehensively promote the economic and trade exchanges among countries around the world and promote the development of an open world economy. The fitness industry will also have comprehensive exchanges and cooperation with the international market.
FIBO CHINA has expanded tenfold in the past five years since its first launch, and reached a new high this year! Covering an area of 35,000 square meters, the exhibition received 24,706 visitors from 70 countries and regions. At the same time, it has attracted more than 350 well-known brands in the field of fitness from 27 countries and regions around the world, among which international brands account for more than 61%. It is a truly international professional exhibition. Based on the high recognition of FIBO CHINA, 20 percent of new international brands debut in the Chinese market through FIBO CHINA.
2019 FIBO CHINA will be upgraded again. High-quality exhibition locations, brand new exhibition layout and efficient trade services will promote China's fitness market, which has huge potential, to be more open to the world. Both international brands and Chinese fitness industry will usher in more new opportunities and work together to promote the healthy development of the industry.
Scale: Increasing new layout to promote communication
In 2019, the exhibition and conference area of FIBO CHINA will be expanded to 60,000 square meters, an increase of nearly 50%, and the professional audience at home and abroad will also be greatly increased. Next year, it is expected that there will be more than 35,000 senior managers and managers of fitness clubs, distribution agents, fitness professionals and fitness enthusiasts to come to negotiate and purchase.
This year, the new pool equipment, healthy food and other booths attracted many visitors to stop to understand, negotiate. In 2019, it is expected to attract more than 450 well-known brands in the field of fitness at home and abroad to participate in the exhibition, and add new categories of aquatic fitness equipment and equipment, aquatic training equipment, sports nutrition, food raw materials, yoga, body /SPA supplies and other emerging exhibits, to deepen the vertical areas of the fitness industry, comprehensively expand the exhibition scale, and enrich the types of exhibits.
This year, FIBO CHINA joined hands with IDEA China to bring cutting-edge international training courses and systems to China's fitness industry, with 28 international elite instructors and more than 100 international quality courses, attracting more than 3,000 students to participate in the training. More than 100 new products and strategic cooperation release activities, world level professional events, wonderful interactive experience, the exhibition site has become an annual carnival for sports and fitness fans.
In 2019, FIBO CHINA will continue to improve its live activities. It is expected that there will be more than 300 live activities such as launch, forum, training, competition and experience, and a special section will be set up to provide the most professional and international stage for the launch of new products, new technologies and new courses. At the same time, IDEA China Summit will also be comprehensively upgraded, inviting more than 70 international training instructors and more than 200 courses, so that more than 6,000 students can receive world-class training courses.
Commerce and trade: precise and high-quality comprehensive industrial trade
FIBO CHINA, which is committed to building an international high-quality trade platform, has launched the "Specially invited buyers trade matching service" for three consecutive years. This year, it also added online matching. More than 300 trade matching sessions have been realized at the exhibition site, with an estimated trade turnover of up to 10 million yuan, which has been praised by 92% of exhibitors. 96% of the international and domestic buyers appreciated the increased business opportunities this year and expressed their willingness to participate in FIBO CHINA again as a special guest buyer.
FIBO CHINA will continue to improve the "trade matching service", and provide exhibitors with a full range of high-quality trade services. It is expected that nearly 500 trade matching activities will be held at the expo site.
Audience: Multi-professional to embrace international opportunities
Based in CHINA and spreading to Asia, FIBO CHINA not only promotes trade procurement in China's domestic market for domestic and foreign brands, but also develops trade markets in Asia and neighboring countries and regions.
This year, there are 24,706 visitors from 70 countries and regions, and the professional visitors with direct decision-making and recommendation rights account for 79.8%. FIBO CHINA is a real exhibition with core buyers. The proportion of the public audience has also increased to nearly 30%, and FIBO CHINA has become a carnival that fitness lovers yearn for and love.
In addition, this year FIBO CHINA has more than 1200 international professional visitors from South Korea, the United States, India, Australia, Germany, Thailand, Russia, Japan, Cambodia, Malaysia and other countries to negotiate and purchase.
In 2019, FIBO CHINA will continue to deepen the Chinese market, strengthen the development of business opportunities in Asia and China's neighboring countries and regions, enhance professional education and interactive experience activities, and bring high-quality and boutique fitness industry event integrating trade, education and experience.
FIBO CHINA will meet you again at the National Convention and Exhibition Center (Shanghai) from 22-24 August 2019.
Comment: Thank you from the heart for your support
The fifth year of FIBO CHINA is certainly a huge leap forward, and we can all see that. Five years is an incredible milestone. Working together, Technogym and FIBO CHINA are confident that the Chinese fitness market will see even more progress in the future!
-- Ferrarese Cristian, General Manager, Technogym China
In 2018, the first cooperation between FIBO CHINA and IDEA CHINA brought a lot of happiness and surprises. In addition to the popular international tutor certification, I was deeply impressed by the Personalized sharing that FIBO CHINA invited to the summit from several famous European club chain founders who came to China for the first time: Get Connected, User Experience and personalized experience. The fitness ecosystem is constantly expanding, either improving itself or waiting to be reinvented. Innovation for now, Building the future!
-- Yang Tianhui, Business Manager, Betcha China
The fifth year of cooperation and development with FIBO CHINA has witnessed the common growth of both parties. Every exhibition has made progress and has new highlights. Thanks to FIBO CHINA for building an international fitness communication platform and contributing to the national fitness cause! Wei De Fitness will continue to support, and make joint efforts with FIBO CHINA, healthy China, Wei De upward!
-- Huang Weiwei, general manager of Weide Fitness
FIBO CHINA is an ideal bridge connecting brands and terminals, allowing suppliers to understand the market demand and consumers to appreciate the brand style. With convenient service, grand scale and remarkable effect, FIBO CHINA is on the road of striving for excellence and looking forward to a better and better exhibition.
-- Li Song, General Manager of Jinan Sibert Trading Co., LTD
Thank you for the FIBO fair, which allows us to attend such a great fair from Malaysia. The whole trip went smoothly, I especially like the service plan of specially invited buyers, which is very convenient. It can help us from overseas to communicate with exhibitors face to face at the first time, which makes us benefit a lot and is worth participating in. I hope FIBO will continue to prosper.
-- Fit Up (Malaysia)
