The surging digital wave, while bringing numerous innovation changes, also quietly broke the original market pattern. The use of digital technology to reshape business management has become a key path for the transformation and upgrading of operators, and the enabling and improving effect of artificial intelligence helps operators to move forward stably. On May 14, 2018 TM Forum "Transforming the Digital World" Summit was held in Nice, France. Thousands of industry elites gathered in the southern French coast, through special forums, catalyst projects, live exhibitions and other interaction, talk about the best strategies and innovative practices of digital transformation. As the world's leading digital transformation expert, ZTE Softron was invited to attend this year as a platinum sponsor. Centering on the theme of "Driving intelligent transformation", it brought a comprehensive digital feast from ideas to product applications for the global guests.
AI+ big data, nuggets operation new value
As the leader of global digitization, the digital transformation of telecom industry is urgent. ZSmart series of innovative solutions created by ZTE Soft Innovation based on artificial intelligence and big data technology fully tap the platform value of operators in the digital ecological chain, enabling their end-to-end marketing, customer service and operation experience, so as to realize the high-speed progress towards intelligent operators.
In terms of physical channels, ZSmart's new retail scheme enables the comprehensive operation of the store through digital transformation of the operator's store, online and offline interaction, innovative consumption of customers in unlimited scenarios, and full-link management of goods.
In terms of marketing strategy, ZSmart digital platform and ZSmart guest business integration support plan help customers take advantage of platform advantages, business realization ability and flexible personalized marketing to provide users with diversified digital life experience.
In terms of customer service, ZSmart uTalk intelligent customer service solves all kinds of problems in the traditional customer service system, such as crowd tactics and complaints after the event, which not only saves the cost of customer service, but also greatly improves the customer service response efficiency and user experience.
In the aspect of operation and maintenance, ZSmart installation and maintenance through image recognition, machine question answering, intelligent planning and other all-round applications, to provide help for one line installation and maintenance personnel; ZSmart KDops intelligent operation and maintenance solution solves operation and maintenance problems through automatic decision-making to the maximum extent, supports rapid fault recovery, and accurately predicts based on massive data analysis, greatly improving operation and maintenance efficiency.
Cloud network integration, driving the architecture to turn over the clouds and tide
With the rapid development of digital services and the continuous improvement of users' demands, the existing network architecture of operators can no longer effectively support their pace of innovation. Faced with the challenges, how can operators build experience-oriented, on-demand, agile and open networks through network reconfiguration to realize the digital transformation strategy?
ZSmart Qconnect cloud network orchestration solution realizes the integration of cloud network by providing one-stop service for sales and orchestration of cloud business and network services, making network capabilities open to applications, more flexible orchestration of cloud services and IT connection services, and more flexible product mix.
All things intelligent link, enabling new upgrade of business
Digital transformation is an inevitable path for operators, but it is a long road that tests not only their courage and determination, but also their ability to choose the track. Operators are not only owners of the basic network, but also have a large number of enterprise customers. The huge blue Ocean market of the Internet of Things, with tens of billions of devices entering the network, will become a new world for the development of operators.
ZSmart iot solution provides cloud-integrated, secure iot infrastructure platform and content service capability platform for ecological partners, enabling them to efficiently connect and manage devices while realizing the construction of various innovative application scenarios at low cost. At present, it has been successfully applied in many fields such as intelligent life, intelligent city and intelligent industry.
In addition, ZTE Soft Innovation will also give important speeches on the theme of "AI, Big data-driven open platform", "Building Pratt & Whitney Internet of Things Ecology with partners", "Intelligent customer service to build a new engine of customer service system" at the summit forum, sharing ZSmart product solutions and operators' digital innovation practices. From May 14th to 16th, welcome to Booth 332, 3rd Floor, Acropolis Conference Center, Nice, France, and talk about digital change together!
