"Mom, mom, play with me!"
"Okay, okay, okay." Mom plays with her phone while dealing with the kids around her.
"Mom, Dad, it's my birthday!"
Mom and dad are smiling for the baby's birthday, but never leave the mobile phone eyes...
When the video titled "Invisible Parents" was spread on Youku, iQiyi, Tencent and other major video websites, it once again triggered our deep meditation: what is the best love for children? Is absent-minded company, or single-minded company?
Why can't you always do it?
In fact, Chinese parents are the most overworked parents in the world. The child used to be the kite in the heart of parents, the child's cry and laugh always affected every nerve of parents. But the reality is often that mobile phones make parents become involved in the kite, every time the beep and vibration of parents and children are consuming the time together. In addition, the new parents of the post-85 and post-90 generation are originally Internet aborigines, socializing, shopping, entertaining and gossiping. All the things that had to be done in real life before can now be solved by a mobile phone.
Mobile phones, or the Internet, have become the biggest enemy of children trying to get more time with their mothers.
At this time, can we try to put down the mobile phone, really perceive the child's longing eyes, innocent smile, kiss her, hug her.
"This video is launched again after the upgrade of the Besurle brand. The purpose is to appeal to young parents to accompany their children with their hearts, not to be invisible parents, which is the best love for their children, so as to create a happy and harmonious family life." Yuan Xiaoyan, the general manager of Besurle, the producer of the video "Invisible Parents", said sincerely, "I hope the team will not forget the sincerity and mission of Besurle as a mother and baby brand in the most nervous moment of preparing for Double 11."
"Double 11", a shopping season that spreads from women's carnival to people's carnival around the world, mothers are rubbing their hands in front of the computer to hit their favorite babies, and Besure launched this appeal when thousands of businesses are fighting day and night and ready to launch. The original intention is simple but the meaning is profound.
According to the statistics of the Pew Research Center in the United States, the effective time for parents to spend with their children is 21.2 hours per week. But such company is not simply "together". Accompany, is to touch the child's heart, listen to the child's voice, is the emotional exchange, emotional sharing...... This kind of company makes the time we spend with our children valuable time instead of killing time.
As General Manager Yuan mentioned, the upgraded brand concept of Beishule is "true core, true self", which is the company of the user's true core to the strongest, and the emotional communication around the user's true self happiness, which is the most sincere love for the user. In the future, Bessulle will interact and communicate with users on these two levels one by one, so as to become a long-term love brand that can accompany you sincerely.
Heart in, love in, is the best company, but also the most true love for children. Bessulla's collection of shopping season traffic calls once again: don't let "genuine company" become the most extravagant thing for children today.
