From May 15th to 21st, Huanai Home Furnishers will jointly organize Huanai Ai City · Yuexiang Home Clothing -- Huana Home Customer Service Week in hundreds of self-operated stores in 44 cities across the country, and encourage all staff to bring customers the unique experience of "Yuexiang" service. Meanwhile, the president of Huanai Home Furnishers will also go into customers' homes, meet customers face to face, and understand the real voice of customers. Send you the most sincere service.
In today's ever-changing and constantly iterating consumer concepts, a good product will catch the eyes of consumers at the first time in many cases, but what really moves consumers and ultimately decides to buy is the level of after-sales service that merchants put into the product. According to the statistics of scientific research, 15% of customers choose to leave because they can find alternative products with lower prices, 15% because they find better products, and 70% because they feel bad service.
In fact, many customers are looking for more than just good service. They're looking for a memorable experience that they see as part of the service. Customers see the added value in these experiences and are willing to pay for them.
This year is the first year of the landing of Huana Home service brand, and May is the beginning of the burst of Huana home service upgrade. As a leading enterprise in the home industry, they clearly understand: For service, "process is product", it is a kind of invisible experience with the customer as a co-producer, which will disappear over time, is a kind of action, process and performance, and is the final presentation of the overall sensory experience and result. In order to win the final customer, from the moment of contact with customers, it is destined to bring customers professional, profound and extreme pleasure feeling.
From 15th to 21st of this month, the service quality of Huanai Home Furnishing will be upgraded again. For the first time, the service quality of Huanai Home Furnishing will be launched. The customer service Week of Huanai Home Furnishing will be launched for all the staff to bring customers pleasant service experience. At the same time, the president will also go into the customer's home, face to face with the customer, understand the real voice of the customer. This activity will effectively accumulate the service value connotation of the new brand of Huanai Home Furnishing, form the brand value, enhance the reputation of the new brand, accelerate the transmission of word-of mouth effect, and truly root the consciousness of quality service in the hearts of the employees of Huanai and blossom in the hearts of customers.
Service Week Activities in May:
(1) All customers who spend a certain amount of money in Huannai Home Furnishing stores will get:
u president for customers "home delivery", explain home decoration tips for customers, personally operate home decoration maintenance
u President personally presents "Huannai Home Purchase Card" to customers.
u New and old customers who shop at full capacity during the service week can participate in Huannai Home Shopping Spree Festival
(2) Conduct follow-up customer visits and satisfaction surveys to evaluate whether "Service week" really makes customers perceive sincerity and enjoy services; "Service Week" will become an annual fixed activity of Huannai Home Furnishing, shaping the new brand of Huannai Home Furnishing through market and service behavior, providing comprehensive "care" to core customers, regulating service behavior, and enhancing the service awareness of all staff.
The staff of Huannai Home Furnishing stores are trained by the headquarters to pass the ability of fulfilling the service commitment reliably and accurately; Fulfill commitments in the same way, on time, and ensure zero errors; Fulfill customers' wishes by providing prompt service; Put yourself in the customer's shoes and give them special attention; To extend courtesy and respect to customers, build effective communication with customers, put customers' most concerned attitude in mind, ensure that the gap between customers' expected service and perceived service is narrowed, and constantly increase customer satisfaction and loyalty, so as to form a virtuous circle of service achievement, personal achievement and brand achievement.
Over the years, Huanai has been implementing the concept of "service" from top to bottom. In 2003, it first established 7S service commitment in the industry. Over the years, the service quality of Huannai has been improving, and "service" has risen to the strategic height of the enterprise. It not only needs to make the service perspective, but also needs to make the service productization and branding, so as to create new, efficient, personalized and better than expected quality service for customers.
[About Huannai Home]
Huanai Home Furnishing was founded in 1993, is the leading domestic quality home furnishing service provider. After more than 20 years of vigorous development, Huanai Group has formed a business pattern based on "multi-brand operation, integrated services, building materials trading center, home industry investment". The company aims to lead the change of Chinese habitat lifestyle and provide one-stop home solutions. Operating domestic and foreign first-line brand household products, has built a "famous products direct supply, exclusive customization, worry-free service" as the core of the service system, more than 1000 terminal stores throughout the country. With its complete supply chain, all-round quality service and unique marketing management concept, Huanai has developed into a leading brand in the field of home building materials circulation service in China.
