Some people say that art is creation is inspiration is talent aesthetic vision; It is also said that industry is pragmatic is precise is people-oriented value. If art meets industry, what subtle chemical reactions will occur? And what kind of good results will come out? Perhaps, the public, especially the majority of women fall in love with -- Hangzhou Yishui technology developed "water gently" the third generation of water water cup, is a very good example.
In fact, many people are not unfamiliar with Suifu water cup (hydrogen-rich water cup). This health trend product led by Japanese science and technology for more than ten years has brought healthy and beautiful skin and body function to the health trend. However, today, the arrival of the third generation of "Water Gentle" water cup, which can surpass Japan in technology, achieve complete separation of hydrogen and oxygen, and produce several times more water element than ordinary products (1200PPB), can be called another innovation of the perfect combination of China's independent industry and artistic aesthetics.
When you marvel at "Water gently" the third generation of water vegetarian water cup so "human nature" - both beautiful and practical, it will become a large number of women after the pursuit of small and beautiful hot search products, but did not know that it was created by four men.
Four men who want to seriously 'change the world'
Ruan Chenhai, MFA of China Academy of Art, MBA of Wales, UK, has won the CF Design Silver Award, Cotton Tree Award, China Success Design Award. Long active in China's manufacturing product design and management front line, focus on walking in the integration of art and business, the pursuit of technology and art combined product innovation concept, practical practice and imagination.
Kong Chao, Master of Fine Arts of China Academy of Fine Arts, Hangzhou West Lake derivative Designer, chief planner of Shenzhen China Design Exhibition Area; Won the Best Work Award of the 7th CAFA Image Carnival...
Han Zhiyang, Master of Arts of China Academy of Art, is still active in the commercial media for the advertisements of Alibaba, Artsy, Count Jewelry and other world famous brands. The control of the beauty of the products and the communication of the brand have their own style.
Ye Renhua, energy family water purifier total operation; Led the team to achieve 2014-2015 Taobao water purification industry TOP2, has rich experience in practical operation of e-commerce, a variety of drainage channels (through train, drill exhibition gold operators), in the background of accurate data analysis, e-commerce strategy development of extraordinary ability......
It is these four men, for several years in their own fields to struggle with their own small world, but often get together, the most talk about how to use their professional knowledge and skills to create products that can improve human health? How to perfectly combine the beauty of art with the products that the public actually needs?
Sounds like a big dream, right? In fact, in their opinion, after the consumption upgrade, people's pursuit of the artistic beauty of daily necessities is exactly very extreme, and a product with a high integration of practicality and beauty will make them satisfied, let the public want, and let the market highly accept.
After months of intensive collision and cohesion technology, they unanimously decided to start with their most familiar, the common necessities of life: "water".
A cavity hot pillow only to open up the public modern water healthy life road
Today, public awareness of water and health is growing rapidly. At present, water has become a global issue. In China and even around the world, water health policies and topics are much higher than air. Around the world, more than 420 billion m3 of sewage is discharged into rivers, lakes and seas every year, polluting 5.5 trillion m3 of fresh water, equivalent to more than 14% of the global runoff. It also shows that 40 percent of water basins in the United States are polluted by processed food waste, metals, fertilizers and pesticides. Only five of Europe's 55 rivers are of barely sufficient water... Polluted water has become the main source of infection of liver cancer and other diseases, causing great harm to global human health. Some experts statistics found that there are 1.1 billion people in the world lack of safe drinking water, more than 5 million people die of water-related diseases every year, the world average every day 5000 children die from drinking unclean water, about 170 million people drink water polluted by organic matter... Behind these startling figures lies urgent action to improve water health.
As Ruan Chenhai, who led the project, put it, we have been tackling the problem of safe drinking water for thousands of years. Boiling water, a method of keeping drinking water safe, has been around for thousands of years. It corresponds to agricultural times. The use of water purifier purification, to keep drinking water safety has a history of nearly a hundred years, it corresponds to the industrial era of water pollution; Now is the age of science and technology, human research on the micro world can go deep into changing the molecular structure of water, so the natural development of drinking water to a new stage, is to drink more healthy!
Through the separation of hydrogen and oxygen, users can only drink hydrogen instead of oxygen. While delivering a constant supply of active hydrogen to the human body, it also inhibits the generation of reactive oxygen species, so as to achieve the effects of improving metabolism, repairing damaged cells, improving immunity and delaying skin aging, so that the public can completely say goodbye to sub-health. Moreover, with the acceleration of the pace of modern life, how to drink this kind of healthy water anytime, anywhere and at a low cost has become the primary problem to solve the public's daily drinking water.
"Water Gently" the third generation of water cup (hydrogen cup), the prologue product of drinking water revolution in the era of science and technology, its appearance also experienced bumpy and difficult.
Before this, the four people not only hold the hot pillow of innovative ideas, but also have in-depth analysis and detailed investigation of product categories. The four believe that with the progress of The Times and the development of science and technology, there will be more and more healthy drinking water products such as vegan cups. Before making the "Water Gently" water vegan water cup, I repeatedly confirmed the seriousness of the problem with Dr. Wang (postdoctoral fellow in materials science), an expert in the water purification industry. At the same time, through in-depth research found that the water vegan water cup is the most concerned consumers in the United States and Japan, the two most developed countries in the world, and there have been many years of market verification, but no bad cases. Therefore, the four people began to take action for their ideals, and strive to make the modern public more diversified and personalized demands into reality.
Ye Renhua, a senior maker with the richest business mind, said frankly, we have noticed that at present, some of the quality of the water cup on the market is mixed, some very low-end products are also on sale, the price has been lower than the reasonable cost, and has not formed a normal market order, good products have not come out, obviously this has not been able to meet the demand of the public pursuit of health and beauty. Therefore, we hope to launch a product with high quality and reasonable price to reshape the order of this industry and let consumers have access to really good products.
Concentrate on creating excellent health products
In order to create a truly high-quality vegan water cup for the public, the four men really went to great lengths.
Kong Chao, who has been walking on the road of art, has more than once recalled the strict requirements on the quality of products of Yi Shui Technology. Is to use action to tell the world, I hope that their intentions to do the cup, can be truly accepted by everyone. At the same time, hydrogen is very safe, has been widely used in food and medical products, as long as the product quality is good, can also bring beauty and health to the public.
In pursuit of the ultimate, "Water Gently" the third generation of water water cup using the world's most advanced Dupont ionic membrane, and strive to maximize security. At the same time, four people believe that a good water cup, module experience, sense of form experience, sense of operation experience, sense of use experience, sense of intelligence experience, sense of interest experience and so on are indispensable, there is no product on the market can fully do this.
Based on this, the four people in the R & D design process, from the appearance size, color allocation to the selection of materials, module technology application, and then to the user complex, use feelings, intelligent function application and so on. Finally, the perfect combination of art and industry -- the third generation of "Water Gently" water cup came out as desired, a good work to improve the beauty and health of the public.
It is understood that, compared with the general portable type of water vegetarian water cup in 10 minutes to produce 330PPB of water, or a Japanese model that claims to be able to produce up to 975PPB of water in 3 minutes and 572PPB of water in 1 minute mode of hydrogen production, "Water gently" water vegetarian water cup can reach 1200PPB of hydrogen production in 1 minute, drinking 4 to 5 cups a day. Can make skin and body health greatly improved.
Han Zhiyang is proud of his participation in the design of this masterpiece: "In the use of technology we are more advanced than Japan's Edo Cup, the design of the" water gently "product is more reasonable and fashionable, I believe it will bring unprecedented wonderful experience to the public."
In the future, Yishui will use more actions to make art realistic
At present, focus on the water purification industry product innovation design of Yishui, has quickly through the integration of product innovation and product design in the forefront of the industry, followed by, there will be more quality and meet the public.
According to Ruan Chenhai, in addition to the "Water Gently" water vegan water cup, in 2017, Yi Shui will also launch natural organic soft water shower with lemon extract soft water filter element; Soft water washbasin faucet with light entry, namely throwing concept; Beautiful and practical, meet women's water purification and facial cleaning needs of soft water storage basin faucet; Create a new concept of soft water bath + soft water bath; Committed to the water purifier water heater scale resistance of soft water treasure and other explosive products, comprehensive care to protect the user's water health life.
Years of artistic cultivation and deep cultivation of bath manufacturing industry, so that the original dull products become pleasing to the eye! "Good to use and good to look at is what consumers want." This is their definition and answer to the series of brands developed by Yishui.
There is reason to believe that with the help of these four men who can produce wonderful reactions between industry and aesthetics, Yishui, which focuses on the innovative design of products in the water purification industry, will also take "Water gently" water cup as the basis point to bring more innovative works of water healthy life to the public. Moreover, it is the most appropriate choice for them to start from "water" and public life, based on the health of all people. After all, the combined efforts of the four people give them the ability to translate their ideals into reality.