OPPO Wu Qiang interviewed by CCTV: In the 5G era, high-definition photography is the core demand of users

2017-03-02 18:10 0

Recently, OPPO released the "5x lossless zoom" technology at MWC, which is the first dual-lens optical zoom solution in the industry, and better solves the problem of telephoto of mobile phones. It is also the first technology in MWC that is called "black technology" by domestic and foreign media.

 

 

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In addition to photography technology, 5G network is also the biggest focus of this year's MWC. So on 5G issue, OPPO Vice President Wu Qiang said in an interview with CCTV: "In 5G market, high-definition photography and high-definition video are the core needs of users". There is no doubt that in the future, when users have a better network, the use of mobile phones will be further improved, and users will also change the quality of pictures and videos used on social networks. This is consistent with OPPO's main image concept.

 

 

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Focus on the research and development of the core needs of users, to achieve the picture quality 5 times "clear"

In the field of mobile phone, OPPO has been focusing on solving the core needs for users, such as "5 minutes for charging, 2 hours for talking" VOOC flash charge to solve the problem of users' difficulty in charging, and the initiative of rotating camera to bring users better fun taking photos. And the "5 times lossless zoom" technology is also OPPO according to user needs and the birth of a new camera technology.

 

 

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OPPO's "5x lossless zoom" technology can achieve the same image resolution force as the ordinary submersible camera at 5x optical zoom when the mobile phone is shooting the ISO12233 resolution map with 5x zoom. Its picture quality is 5 times clearer than that of the ordinary mobile phone, and the telephoto performance is clearer than that of the simple digital zoom.

 

Foreign media commented that "the shooting is clear and without loss of detail"

At MWC, the excellent scene shooting effect was praised by many foreign media.

 

 

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"This is a unique and innovative attempt to solve THE traditional problem of camera zoom," says THE VERGE. "We look forward to experiencing the effect in the future." Mashable acknowledged the utility of the technology: "With OPPO's new technology, point-to-shoot cameras could be on their way out the door."

 

 

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The popular tech blog GIZMODO sees the impact of the technology on OPPO and the Chinese mobile phone market: "By showing off its dual-lens video technology that can zoom 5x without losing detail, OPPO has dealt a blow to other competitors."

 

 

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CNET, which focuses on hardware coverage, also gave OPPO a high rating for the new technology. "OPPO has developed a technology that allows you to get closer to what you're photographing without losing detail," CNET says in its introduction. "It fits the 'get closer' principle."

 

 

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"5x lossless zoom" technology is the technical standard of future mobile phone manufacturers

Of course, OPPO's "5x lossless zoom" technology has not only caused a huge response abroad, but also received high attention in China, where consumers are generally surprised and expecting the technology. And the industry also said that this technology can solve the user's unclear photos, the picture is not only OPPO, this technology will be the future mobile phone manufacturers focus on research and development direction.

 

 

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It took 106 engineers 380 days to complete and more than 50 patents were granted.

 

OPPO's Li Bingzhong said that "the 5x lossless zoom dual camera solution will set another standard for other manufacturers to emulate," which means that in 2017, the technology will become a target for mobile phone brands. OPPO is off to a good start.

Source: Corporate press release
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