Why do enterprises do KOL promotion?


With the help of KOL Master effect, the brand or product can be exploded in a short time


  • Brand exposure

    Endorsement of brand products, improve visibility, help new brands, complete the leap from 0 to 1.


  • Word-of-mouth shaping

    Acquaintance word of mouth, strong relationship, high trust, sharing and reciprocity

  • Drain money

    Create popular products, drive other products, improve performance

KOL marketing

KOL marketing is a variety of ways to play


Help the brand to customize the marketing plan, so that the brand can get enough exposure


  • Original release

  • Dry goods collection

  • Subdivision of population

  • Product evaluation

  • Scene association

  • Expert recommendation

  • Interaction with prizes

  • Acquaintance word of mouth

  • Wear and share

  • Check out the store

  • Store sharing

  • Video release

KOL talent linkage


KOL according to the brand tonality, advertisers free choice!


KOL promotion

Promotion strategy Internet celebrity marketing


Massive net celebrity high-quality dry goods content for the brand to create a "phenomenon level brush screen"


Construct topic based on big data analysis, target population portrait and data of peer competitive product words.
From a net celebrity to dozens of net celebrities together Anli, attracting various Kols to form a unique UGC atmosphere.
Synchronous launch of fan interaction activities, with the power of fans to generate communication.
Master the platform content recommendation mechanism, the combination of internal and external means, so that the effect is immediate.
Soft implant product purchase link in promotion notes/videos to increase purchase rate.

Promote the display of excellent products


With the help of KOL Master effect, the brand or product can be exploded in a short time


Brand promotion:Sweet NYSCPS Toothpaste
Promotion strategy:
  • In the promotion process, NYSCPS toothpaste made full use of the high + heat placement strategy.
  • In the height, create brand potential energy through stars/big Internet celebrities. Jing Tian, Peng Yuchang, Bao Wenjing and other stars were put in the brand endorsement to gain consumers' trust.
  • In terms of breadth, from the attributes of KOL, nodes from the conception of a number of communication topics, a large number of skin care makeup fashion KOL to create heat, the formation of brush effect, in the fermentation to become a net celebrity products. At the same time, the content of stars and Kols using NYSCPS toothpaste was exposed in moments of friends, news media and social platforms, spreading the heat to the whole network.

Client Stories

Dongpeng special Drink

Over the years, Dongpeng Special Drink has told our stories to the domestic media and audiences through the platform of Zhaomitong, so that the domestic audiences have a wide understanding of our corporate dynamics. Dongpeng Special Beverage is a young enterprise, the future is still exploring more possibilities. Thanks for the rapid response and accurate service of the Asomtek team. We look forward to a more comprehensive and in-depth cooperation between the two sides in the future.

—— Dongpeng special Drink

As an international dairy company with global sales. According to the needs of the operator, Zhaowen continues to provide relevant Kols, models, artists and other users who meet the requirements to insert advertisements in the video for brand communication.At the same time responsible for the implementation of the talent and details.

—— Ausnutria
Siamese royal latex

Provide model real trial experience for Siamese royal latex, household and living products. Through its vast resource base, Zhawen has provided clients with more than 500 models of all types that meet their requirements. At the same time, we communicate with models to obtain the right to use portraits, so as to provide guarantee for customers to use materials in series marketing.

—— Siamese royal latex