Mobile advertising
With the gradual increase of the popularity rate of mobile phone users, the application value of mobile phone as a new kind of media is becoming more and more obvious. Mobile media have incomparable advantages over other media, such as covering a wide range of people, relatively low communication cost, convenient use of people's fragmentary time, and extremely fast dissemination of information.
Mobile advertising is actually a kind of interactive network advertising, which is carried by the mobile communication network and has all the characteristics of network media. At the same time, it has more advantages than the Internet, because the mobility enables users to receive information anytime and anywhere.
Advertising features
- The feature of mobile advertising is that users can be divided into different user groups according to different standards through the analysis of mobile user data. This is one of the core competitiveness of mobile advertising.
- Targeting refers to the ability to deliver different advertising content to different niche users via mobile phones.
- Timeliness refers to the universality of mobile phone signals and the closeness of mobile phones. Users in places with mobile phone signals are likely to receive mobile phone advertisements at the time.
- Interactivity means that mobile advertising can make full use of the advantages of interactive communication of information in mobile media, so that users can not only obtain useful information, but also advertisers can get feedback from users at any time.
- The audience number of mobile advertisements can be accurately counted, and advertisers can evaluate advertisements with the help of statistical data. When advertisers evaluate advertisements with the help of statistical data, they change the form and content of advertisements.
- The forms of expression of mobile advertising include text, image, video, audio, animation, etc., which can be created according to the needs of advertising creativity, so as to maximize the mobilization of a variety of artistic expression means, to produce a variety of forms, lively, can stimulate the desire of consumers to buy advertisements.
Client Stories
Over the years, Dongpeng Special Drink has told our stories to the domestic media and audiences through the platform of Zhaomitong, so that the domestic audiences have a wide understanding of our corporate dynamics. Dongpeng Special Beverage is a young enterprise, the future is still exploring more possibilities. Thanks for the rapid response and accurate service of the Asomtek team. We look forward to a more comprehensive and in-depth cooperation between the two sides in the future.
As an international dairy company with global sales. According to the needs of the operator, Zhaowen continues to provide relevant Kols, models, artists and other users who meet the requirements to insert advertisements in the video for brand communication.At the same time responsible for the implementation of the talent and details.
Provide model real trial experience for Siamese royal latex, household and living products. Through its vast resource base, Zhawen has provided clients with more than 500 models of all types that meet their requirements. At the same time, we communicate with models to obtain the right to use portraits, so as to provide guarantee for customers to use materials in series marketing.
