On November 18, the "2017(8th) China Auto Finance Annual Conference" with the theme of "two-way empowerment • Steady and long-term development" was held by 21st Century Business Herald in Guangzhou. This event is specially sponsored by Bank of China and BMW Finance.
In recent years, auto finance has become the most intense segment in the new financial field, and is also an important profit point for auto manufacturers, dealers, and even the entire auto retail industry. It is predicted that by 2020, the scale of China's auto finance market may reach 2 trillion yuan, and the penetration rate of consumer finance will increase to 50%. On July 1, 2017, the implementation of the new "Automobile Sales Management Measures" is quietly changing the pattern of the automobile circulation industry, the new automobile retail era has arrived, and the win-win cooperation between traditional finance and new finance will become the new normal. At the same time, with the advent of the era of big data, more and more data acquisition channels and data analysis methods have provided new sales methods and risk control means for auto finance business, and various institutions have made a lot of innovations in this aspect.
Younger consumption drives auto finance
In recent years, the vigorous development of the automobile industry has led to the rapid growth of automobile consumption. Recently, the central bank and the China Banking Regulatory Commission jointly issued a Notice on adjusting auto loan policies, announcing that from January 1, 2018, the loan ceiling of new energy vehicles for self-use will be raised to 85%, the maximum loan ratio of new energy vehicles for commercial use will be raised to 75%, and the maximum loan ratio of used car will be raised from 50% to 70%. For the majority of car buyers, it is undoubtedly a good policy.
The youth of automobile consumption has led to the substantial growth of automobile finance. In the 2017(8th) China Auto Finance Annual Meeting, SAIC-GM-Finance executive member and Operating Director Conlun revealed that the total scale of credit assets of SAic-GM-Finance exceeded 100 billion at the end of October 2017, achieving the annual target two months in advance. In the future, the goal is to continue to double the size to 200 billion or even 300 billion yuan.
Conlon also revealed that the percentage of dealer loans in the total business of auto finance companies has been declining, from 67% in 2005 to 17.7% in 2016. Retail loans gradually dominated the market, accounting for 81.9% in 2016, up from 33% in 2005.
Automobile consumption is not only the top priority of household consumption, but also the main market of inclusive finance. Zhang Bu, deputy general manager of the Bank Card Center of the head office of the Bank of China, said that through the car consumption installment, the Bank of China realizes the two-way empowerment of partners and customers from three levels. "First of all, the empowerment for partners and dealers is mainly reflected in the first help manufacturers, to reduce financial costs for dealers; Secondly, help dealers to increase car sales; The third is to help auto dealers improve financial penetration. As the post-80s and post-90s generation is gradually becoming the main body of automobile consumption, the consumption concept has changed from traditional cash consumption to credit consumption." According to Zhang Bu, since the launch of the consumer finance of the Bank of China, in 2016 after the transformation of the auto consumption installment business achieved a bumper harvest, the transaction volume of new car consumption installment has reached 60 billion. In 2017, with the launch of the development strategy of continuous optimization of product functions, the transaction volume of new car consumption installment of Bank of China will exceed 70 billion yuan.
Automotive finance Reform in the new retail era
The implementation of the new regulations of "Automobile Sales Management Measures", as well as the rise of the e-commerce platform, make the automobile "running" into the new retail era, so the automobile finance is also facing changes. In the new retail era, what will happen to the channels of auto financial institutions? How do auto finance companies adapt to the multi-brand service of sales channels? How can financial institutions achieve win-win cooperation online and offline? In a special forum for 50 members of China Auto (Finance) Forum chaired by Lin Lei, Vice Chairman of the Expert Committee of China Auto (Finance)50 Members Forum, Shen Jinjun, President of China Automobile Dealers Association, Shen Genwei, general manager of Shanghai Automotive Group Finance Co., LTD., Pang Qinghua, chairman of Pang Da Auto Trade Group Co., LTD., Han Yong, CEO of Pioneer Pacific Alliance Financial Leasing Co., LTD., Li Xia, President and CEO of Jizhi Auto Finance Co., LTD., Guo Hongjun, deputy general manager of Changan Auto Finance Co., LTD., and other guests discussed "New Retail Era Automotive finance reform "topic was discussed in depth.
Lin Lei first pointed out that in the case of new retail, in the field of automobile circulation, the biggest change is the high integration of online and offline. New finance is an important tool of new retail in the field of automobile circulation. Some e-commerce platforms connect online and offline through new finance, especially financial leasing, which is also an important tool of automobile circulation industry in the current situation of new retail. Auto finance as an important pillar of the development of the entire auto industry, how to avoid the black swan risk? In response to this question, the participants gave their own views.
Shen Jinjun said that for the "automobile new retail", the industry has not yet a complete definition. The government's policies make the whole business mode has undergone fundamental changes, but no matter what kind of mode, it still needs to accept the test of the market and consumers. Regarding the current automobile market, Shen Jinjun pointed out that automobile finance is an internal driving force for the sustainable development of the automobile market, and risk control is the cornerstone of the sustainable development of financial institutions.
Shen Genwei admitted that he has deeply felt the challenges and opportunities brought by new retail. In Shen Genwei's opinion, auto finance is in a strong position. As a result of the influx of many institutions, traditional banks, auto finance companies, financial leasing companies and the Internet industry, the auto finance field is no longer a battle between the blue sea and the Red Sea, but now it has entered a "sea of blood", where the competition is fierce. In this regard, Shen Genwei called on his peers to correctly evaluate and attach importance to the opportunities brought by new retail. They should not simply gain customers by lowering the threshold of risk control, but should find rational and correct new methods on the basis of keeping the bottom line, so as to better cope with the challenges.
Han Yong summarized the development direction of new auto retail as "finance, platform and data". In Han Yong's opinion, the biggest possibility in the next year or two is that financial leasing will drive new retail, and direct leasing has become a very powerful tool for new finance in the auto sector under new retail.
In Li Xia's opinion, the new retail should completely take the customer as the center and the customer's life cycle as the center, to design the whole research and development, manufacturing and sales into the financial value of derivatives. Under the theme and general background of new retail, how to actively transform to adapt to and lead the financial reform of new retail is very critical, which will be mainly reflected in the application of big data and the grasp of risk control and management of financial institutions.
Guo Hongjun summarized the characteristics of new retail as: new methods, new models and new experience. Guo Hongjun pointed out that the current auto sales in China has entered an era without finance, and the core of finance is risk control. However, with the diversification of participants in the field of auto finance and the fierce market competition, the threshold is constantly lowered, and the degree of risk is significantly increased. At this time, financial institutions should adhere to the prudent and distant travel, keep the policy red line, and strictly prevent fraud risk.
Auto finance innovation in the era of big data
With the advent of the era of big data, more and more data acquisition channels and data analysis methods provide new sales methods and risk control means for auto finance business. In the second roundtable dialogue, Luo Yidong, Vice general manager of GaC Huili Auto Finance Co., LTD., Du Jiangbo, vice general manager of Guangxi Tongsheng Financial Leasing Co., LTD., Sheng Chao, vice general manager of Sager Navigation Vehicle Networking Division, Sun Lidong, chairman of Qingdao Zhongrui Financial Services Technology Co., LTD., and Song Feifei, vice general manager of Tianyi Technology Co., LTD., discussed the theme of "Auto Finance Innovation in the era of Big Data". Have an in-depth discussion.
Luo Yidong said that GaC Huili began to advocate the concept of "intelligent risk control" in 2015. The principle of intelligent risk control is exactly the same as that of traditional risk control. The first is to know your customers, and the second is to take care of your car. The application of big data in auto finance can optimize the resource allocation of GAC Huili, and enable the business process of GAC Huili to have better monitoring nodes.
Du Jiangbo said that through big data, Guangxi Tongsheng can work with manufacturers to analyze the financial chain and logistics chain of the whole distributor. Together with manufacturers, they can provide dealers with the whole chain of capital services. The application of big data makes the front-end efficiency of Guangxi Tongsheng faster and faster, and the back-end asset quality is higher and higher.
According to Sheng Chao, Seg Navigation has been building an auto finance risk control platform since 2011, which has established cooperation with large enterprises such as Huitong Xincheng and Shenzhou Rental Car. Now, Sager Navigation headquarters began to build the auto finance risk control platform, the 6.0 version of the platform has been launched.
Sun Lidong said, GPS big risk control data is mainly what? Is a risk forecast, early warning, let us prevent these risks in advance. Zhongrui Technology has been focusing on the auto finance industry since the beginning of 2006. Over the years, through the intelligent screening of the platform, the accuracy and effectiveness of the data that Zhongrui Technology has mastered are very high. These data mainly come from auto loan companies, financial leasing companies, banks and auto finance companies. So far, Sino-Swiss technology has mastered 24 billion pieces of valid data.
As a system solution provider, Song Feifei said that Tianyi technology has formed its own set of service system after 8 years of efforts, not only the risk control after the loan, including some strategies before the loan, even test drive strategy, inventory financing strategy, which Tianyi will according to the needs of customers, combined with their own software system for research and development or redevelopment, Then do the corresponding logic and Settings.
New automobile retail under the new consumption trend
At the China Automobile Consumption Trend Forum in the afternoon, Yu Jingmin, Vice general manager of SAIC Passenger Cars, made a discussion on "How does MG impress young consumers under the new consumption trend?" Gave a keynote speech; Song Tao, deputy secretary-general of China Automobile Dealers Association, announced the research results of Chinese Automobile brand operation benchmarking in the first half of 2017.
(Photo: Yu Jingmin, Deputy General Manager of SAIC Passenger Cars, delivers a keynote speech)
(Photo: Song Tao, Deputy Secretary-General of China Automobile Dealers Association, announces the Research Results of Chinese Automobile Brand Operation Benchmark in the first half of 2017)
Liu Zhi, president of BMW Automotive Trading Co., LTD., Yi Han, executive vice president of Lynk & Co., LTD., Cao Zhigang, executive Vice president of Sales and Network Development of Qoros Automobile, Zhang Zheng, general manager of Dongfeng Nissan Digital Marketing Company, Yao Junhong, founder and CEO of Dasuo Car, Li Liheng, general manager of Edamou Xinche Network, Zhao Renzhi, vice general manager of Vehicle Division of Chexiang Network, are around the "new consumer trend The topic of automobile new retail is discussed in depth.
At the 2017 China Auto Finance Annual Meeting, the organizers also released the 2017 China Auto Finance Yearbook and the 2017 China Auto Consumption Trend Survey Report.
According to the 2017 China Auto Finance Yearbook released by Ms. Wang Danni, deputy general manager of the 21st Century Business Report Market Center and editor-in-chief of China Auto Finance, the credit penetration rate for the whole year is expected to reach 35%. The rapid expansion of auto finance business intensifies the demand for capital increase of auto finance companies. Six auto finance companies have launched or completed capital increases this year. At the same time, 11 auto finance companies issued assets securitization products worth 71.333 billion yuan, and 7 auto finance companies issued financial bonds worth 17 billion yuan. Faced with the rapid expansion of the auto finance market, the banks began a strong comeback. Since this year, car direct leasing model is becoming more and more financial leasing companies to test the water object.
The results of the 2017 China Auto Consumption Trend Survey Report released by Ms. Wu Xiaoping, senior director of Nielsen Greater China Auto Group, show that, up to now, 4S stores are still the most mainstream car purchase channel for consumers, accounting for more than 70% of the proportion. The e-commerce platform, which is the focus of the industry, has been reflected, but the proportion is relatively low, about 10%.
On the same day, the fourth closed-door meeting of the members of the China Auto (Finance)50 Forum was held at the same time. The new members officially joined the China Auto (Finance)50 Forum under the witness of the participating members. Under the common attention of nearly 200 guests and representatives from China's auto finance companies, banks, insurance companies, leasing companies, auto manufacturers, auto extended warranty companies, Internet auto finance and other fields, the grand ceremony was held.
2017 China Auto "Golden Engine" awards were also announced at this conference, and held a grand award ceremony.
(Photo: 2017 China Auto "Golden Engine" Award Ceremony)
As the first media to pay attention to and focus on the report and research in the field of auto finance, 21st Century Business Herald China Auto Finance Laboratory has launched the promotion plan of China Auto "Golden Engine" since 2010, launched the selection of China Auto "Golden Engine" award, carried out research activities on the trend of Chinese auto consumption, and held the annual meeting of China Auto Finance. The establishment of China Auto (Finance)50 People Forum and China Auto (Finance) Club is committed to promoting the effective integration and utilization of the resources of the entire auto finance industry chain, and promoting and shaping a better auto finance ecosystem together with industry colleagues.
2017 China Auto "Golden Engine" Award winners list
2017 China Auto Golden Engine Awards
Automotive financial services award list
Ø Awards for People
2017 China Auto Finance Outstanding Promoter
2017 Outstanding Promoter of China Auto Finance
Shen Genwei • General Manager of Shanghai Automotive Group Finance Co., LTD
Han Yong • CEO of Pioneer Pacific Alliance Financial Leasing Co., LTD
Pang Qinghua, Chairman of Pang Da Automobile Trade Group Co., LTD
Zhang Bu • Deputy General Manager of Bank Card Center, Head Office of Bank of China
2017 China Auto Finance Outstanding marketing Figure
2017 Outstanding Person of China Auto Finance Marketing
Tian Yuan • Head of Audi Automotive Finance Department of FaW-Volkswagen
Yao Junhong, CEO of Dasoche
Ø Enterprise awards
Best auto finance Companies of 2017
2017 The Best Auto Finance Company
Saic General Motors Finance Co., LTD
Shanghai Automotive Group Finance Co. LTD
BMW Auto Finance (China) Co., LTD
2017 Best Innovative auto Finance Company
2017 The Most Innovative Auto Finance Company
Toyota Motor Finance (China) Co., LTD
Volkswagen Finance (China) Co., LTD
2017 Best inventory financing service auto finance company
2017 The Best Inventory Financing Service Auto Finance Company
Gac Huili Auto Finance Co., LTD
2017 Top growth auto finance companies
2017 The Most Growable Auto Finance Company
Mercedes-benz Auto Finance Co., LTD
2017 best pair of bus financial services bank
2017 The Best Auto Finance Corporate Service Bank
China Citic Bank Co. LTD
2017 Best Automobile consumer Financial Service Bank
2017 The Best Auto Consumer Financial Service Bank
Bank of China Limited
2017 Best individual loan auto financial service bank
2017 The Best Auto Finance Personal Service Bank
Ping An Bank Co., Ltd.
2017 Best individual loan auto Finance Innovation Bank
2017 The Most Innovative Auto Finance Personal Service Bank
China Citic Bank Co. LTD
2017 Best Car Credit Card installment service bank
2017 The Best Auto Credit Card Instalment Service Bank
China Merchants Bank Co. LTD
2017 Best Car Finance Leasing Company
2017 The Best Auto Financial Leasing Company
Pioneer Pacific Alliance Financial Leasing Co. LTD
2017 The most growth car financial leasing company
2017 The Most Growable Auto Financial Leasing Company
Guangxi Tongsheng Financial Leasing Co., LTD
2017 Best auto Financial Service Manufacturer
2017 The Best Auto Finance Service Manufacturer
Faw-volkswagen Automobile Co. LTD
2017 Best Auto Financial Service Dealer Group
2017 The Best Auto Finance Service Dealer Group
China Grand Auto Service Co., LTD
Pang Da Automobile Trade Group Co. LTD
2017 Best Technology Innovation Automotive aftermarket service Company
2017 The Best Auto Aftermarket Service Company in Technological Innovation
Beijing Huaao Automobile Service Co., LTD
2017 Best Auto Extended Warranty Service Company
2017 The Best Auto Extended Warranty Service Company
Shanghai Lizhen Automotive Service Consulting Co., LTD
Ø Brand/Product category awards
2017 Best used car e-commerce platform
2017 The Best Used-car E-Commerce Platform
Uxin Group
2017 Best risk control Service Provider
2017 The Best Risk Control Service Provider
Shenzhen Seg Navigation Technology Co., LTD
2017 Best auto finance ecosystem Service Provider
2017 The Best Auto Finance Full Ecosystem Service Provider
Shanghai Shiyi Electronic Technology Co., LTD
2017 The most growing auto finance service provider
2017 The Most Progressive Auto Finance Service Provider
Youpin Auto Service (Shanghai) Co., LTD
2017 Best automotive Finance Innovation Products
2017 The Best Auto Finance Innovation Product
Saic GE Finance Co., LTD
Faw Toyota • Ding Baodai
BMW Finance •MINI Loyalty Customer Program
Changan Auto Finance • Changan Yuedai
The 21st Century Elite Cars of the Year award list
Ø Main list
2017 Best Class A Elite Ride
2017 The Best A-Class Elite Car
Brand new MG 6
2017 Best Class B Elite Ride
2017 The Best B-Class Elite Car
Buick all-new Regal
2017 Best Class C Elite Ride
2017 The Best C-Class Elite Car
The new BMW 5 Series
2017 Best small SUV Elite Ride
2017 The Best Small SUV
Dongfeng Nissan Jinke
2017 Best Compact SUV Elite Ride
2017 The Best Compact SUV
Changan CS55
2017 Best midsize SUV Elite Ride
2017 The Best Midsize SUV
Trumpchi GS8
2017 Best Luxury SUV Elite Ride
2017 The Best Luxury SUV
Range Rover Starpulse
2017 Best Hybrid Elite Car
2017 The Best Hybrid Electric Vehicle
Byd Song DM
2017 Best pure electric elite car
2017 The Best Battery Electric Vehicle
Beijing Auto new energy EC series
Ø Single award
2017 Best Appearance Design Elite car
2017 The Best Exterior Design Elite Car
The new Infiniti Q60
2017 Best Interior Design Elite ride
2017 The Best Interior Design Elite Car
Audi A6L 30th Anniversary Edition
2017 Best Technology Innovation Elite driver
2017 The Best Technical Innovation Elite Car
Dongfeng Yueda Kia KX7
2017 Best Independent Innovation elite Driver
2017 The Best Independent Innovation Elite Car
Chery Tigress 5X
2017 most market potential elite car
2017 The Most Market Potential Elite Car
East wind popular Jingyi X5
2017 Most sporty elite car
2017 The Most Sporty Elite Car
Guangqi Honda Guandao 240Turbo
2017 most fashionable dynamic SUV elite driving
2017 The Most Stylish & Dynamic SUV
The new generation Mercedes-Benz GLA SUV
The most talked about compact elite cars in 2017
2017 The Most Concerned Compact Elite Car
Borgward BX5
The most popular Chinese brand elite cars in 2017
2017 The Most Concerned Chinese Brand Elite Car
New Red Flag H7
2017 Most anticipated joint venture brand elite car
2017 The Most Expected Joint Venture Brand Elite Car
Gac Toyota's new eighth generation Camry
2017 Most anticipated SUV elite ride
2017 The Most Expected SUV
Lynk & Co 01
