During the 13th Five-Year Plan period, China's toy and baby products industry has entered an unprecedented deep-water zone of change, with "high manufacturing costs and sharp shrinking profits", "weak independent innovation capability, difficult transformation and upgrading", "Internet + is in full swing, but its own positioning is uncertain"...... All kinds of problems have become difficult problems in front of decision-makers of manufacturing enterprises.

In order to crack the dilemma of industrial development and deeply feel the strategic thoughts and tactical actions of enterprises, the 9th China Toy and Baby Products Industry Conference will be held on March 30 to launch the "Intelligent Manufacturing in China" sub-forum, gathering experts, scholars and industry leaders in the field of large manufacturing to share the theme.

At that time, Huang Wang, CEO of Huami Technology, Xiaomi ecological chain enterprise, Li Zhijun, Operation director of Lego Toy Manufacturing (Jiaxing) Co., LTD., Sun Yabin, one of the founders of Lean Production in China, will share their experiences and cutting-edge views on topics such as User participation and product innovation in the Internet Era, Lego Manufacturing, and Competition status and Breakthrough Direction of toy and baby products industry.

Huang Wang, CEO of Huami Technology, teaches the law of user experience improvement

When you think of Lei Jun, you will first think of Xiaomi Technology and his "Xiaomi Eco-chain Plan". So far, Xiaomi has invested in 77 eco-chain companies, four of which are valued at more than $1 billion. One of them is Huami Technology, a MI company that provides wearable devices such as wristbands for Xiaomi.

Under the leadership of CEO Mr. Huang Wang, Huami Technology takes user demand as the orientation, takes improving user experience as the core, and takes creating products as the direction. The sales of Huami Technology increases against the trend. The shipments of smart wearable devices reach 16 million units, and the annual sales exceed 1.5 billion yuan. Huami Technology has achieved such an amazing development speed, it is inseparable from the "giant" arm provided by Xiaomi, more is inseparable from Mr. Huang Wang's sensitivity to the market over the years.

Mr. Huang Wang, CEO of Huami Technology, Xiaomi Ecological Chain Enterprise

However, Chinese enterprises in the toy and baby products industry are limited by their weak independent research and development ability and innovation ability. Especially in the era of "Internet +", traditional enterprise production, design and research and development concepts seriously hinder the sustainable development of the industry. The industry is in a critical period of transformation and upgrading, and in urgent need of strategic guidance in the development direction of the industry.

Based on this, China Toys and Baby Products Association specially invited Mr. Huang Wang, CEO of Xiaomi Ecological chain Enterprise · Huami Technology, to give a keynote speech: User Participation and Product Innovation in the Internet Era.

Li Zhijun, operation director of Lego Toys (Jiaxing), shares production efficiency to improve dry goods

Lego is a household name. This Danish toy manufacturing enterprise, founded in the 1930s, has become a global toy company by fighting back from almost bankruptcy. While accelerating the layout of the Chinese toy market, it has decisively settled its Asian factory in Jiaxing, China. The development advantage of LEGO toys is closely related to "Lego manufacturing". However, Lego manufacturing is not so simple as "injection molding", but has its own secrets.

Li Zhijun, operation director of Lego Toys (Jiaxing)

Based on this, China Toys and Baby Products Association specially invited Mr. Li Zhijun, Operation Director of Lego Toy Manufacturing (Jiaxing) Co., Ltd. to share dry goods on the topic of "How to effectively shorten product development cycle, reduce operating costs, improve production efficiency, improve product quality, reduce resource and energy consumption".

Sun Yabin, one of the founders of lean production in China, deciphered the direction of enterprise breakthrough

In 2016, the association held 11 trainings on lean production in 10 production areas across the country. Nearly 500 business owners attended the trainings, and the instructor, Sun Yabin, one of the founders of lean production in China, became an industry celebrity.

Sun Yabin, one of the founders of Lean Manufacturing in China

This industry conference association once again invited Mr. Sun Yabin to give a keynote speech on the competition status and Breakthrough Direction of toy and baby products industry based on the industry development status of 10 production areas. I believe that through vertical comparison and horizontal analysis, more bosses can have a deep understanding of the future development path of "intelligent manufacturing".

China Toys and baby products industry conference introduction

Hosted by China Toys and Baby Products Association, the conference is a grand event of the industry, involving trend interpretation, data release, innovation theory, practical sharing, industry recognition and other links, with the purpose of promoting cross-border integration and collaborative development of the industry and leading the development direction of the industry.

The conference has been held every two years since 2002 and every two years since 2014. The participants are 700 executives from production, sales and licensing related fields from all over the world. The ninth session of the 2017 conference will be held on March 30-31 at the Taihu International Convention Center in Suzhou. The main forum will focus on "global trends", while the sub-forum will launch two modules, "Intelligent Manufacturing in China" and "Layout in China", for different production enterprises and sales enterprises.

China Toys and Baby Products Conference site guests overflow