Gather Jing baby children to win business opportunities
The 3rd China (Xiamen) International Baby Industry Expo 2017
China (Xiamen) International Maternity and Baby Products Exhibition
China (Xiamen) International Children's Clothing Exhibition
China (Xiamen) International baby products Packaging design Exhibition
Invitation letter
May 19-21, 2017
China Xiamen International Convention and Exhibition Center
First, background introduction
1. General introduction
Relying on the superior consumer market and industrial advantages of Xiamen and the cross-strait region, China (Xiamen) International Baby Industry Expo brings together the world's baby products and the latest technology to build a comprehensive exhibition platform for the global baby products business enterprises that integrates business negotiations, image display, brand promotion, market development, channel marketing, learning and exchange. Promote the exchanges and cooperation between domestic and foreign businesses of baby products, provide a broader space for the brand and professional development of the industry, and promote the healthy development of the baby industry!
2. Organization
Guidance unit: China Maternal and Child Industry Innovation Alliance
China Big Health Industry Alliance
Cross-strait Economic and trade Exchange Association
Supported by: Xiamen Siming District People's Government
Xiamen Convention and Exhibition Bureau
Organizer: Xiamen Zhongdian Exhibition Service Co., LTD
Co-sponsored by: Heichen Newspaper
Straits City Daily Minnan Edition
CCTV network mall
Parents must read magazines
Haojing (Xiamen) Culture Media Co., LTD
Co-organizer: China Children's Wear Brand Network
Hunan Maternity, Infant and Children's Products Association
Shaanxi Dairy Safety Production Association
Fujian Shoes Industry Association Children's Shoes Branch
Ningbo Toys and Baby Products Industry Association
Dongguan Toys and Baby Products Association
Jieyang Toy Association
Chenghai Toy Association
Pingxiang County bicycle (toy) Industry Association
Brand promotion agency: Xiamen Zhongdian Culture Media Co., LTD
Legal counsel: Fujian Xinhai Law Firm
Public welfare support organization: China Social Welfare Foundation
Technical service Agency: Xiamen Daoqing Information Technology Co., LTD
3. The time of the event
May 19-21, 2017
4. Location of the event
China Xiamen International Convention and Exhibition Center
5. Exhibition scale
30000 square meters exhibition area, 1600 international standard booths.
Ii. Review of Past sessions
The first and Second exhibition data overview:
3. Advantages and highlights
1, the authorities of the authorities, associations, media, cross-strait cooperation and mutual benefit
Under the official support, it is jointly built by international and national associations and powerful platforms such as Haixi Morning Post, Straits Metropolis Daily Minnan Edition, CCTV network, must-read magazine for parents, Haojing Tieshi, etc., endorsed by high specifications and authoritative strength. The convergence and integration of superior resources across the Taiwan Straits, Hong Kong, Macao and Taiwan to participate in a large scale, to create a new industrial future! And specially build Hong Kong and Taiwan theme exhibition area.
2, the whole category, the whole industry chain convergence, the major manufacturers "four new" release
Pregnant, infantile and child-related products, products and service institutions will be fully exhibited, the whole industrial chain will be gathered, major manufacturers will bring their new brands, new products, new technology will be concentrated on the exhibition; Industry experts, authoritative institutions and industry personnel to interpret the latest trends in the industry!
3, hundreds of industry media focus, 360° three-dimensional transmission
Hand in hand with more than 100 authoritative industry media, magazines, newspapers, Internet, TV, we media comprehensive attention to the expo and the exhibitors comprehensive publicity report, corporate brand image 360° three-dimensional exposure and communication.
4. Gather 100,000 visitors and create more business opportunities with multiple wonderful activities
Under the professional guidance of exhibitions, exhibitions and industry forums, the Cross-Strait Maternal and Child Festival, China International Adorable Baby Supermodel Competition, and many on-site parent-child interaction activities, educational interaction activities, amusement experience activities, brand special offer activities and other wonderful activities have been continuously interactive and heated online and offline, attracting high attention and participation of babies and children from both sides of the Straits, attracting 100,000 visitors.
5. O2O construction and operation services, more efficient display and docking
The exhibition will realize O2O construction and operation, through the construction of online (website /APP/ wechat) exhibition platform, so that all exhibitors can simultaneously have their own online exhibition hall on the platform, to display enterprise brand products; Franchisees or purchasers can search for intended exhibits, exhibitors, exhibitors to pay attention to and submit intended needs, and establish a relationship with exhibitors. Then, offline experience, communication and trade promotion are conducted at the exhibition site.
Iv. Exhibition Situation
【 Exhibition scale 】
Exhibition area: 30000 square meters
Exhibition quantity: 1600 standard booths
【 Scope of exhibition 】
Pregnancy, baby, child related brand/product, service agency.
Daily necessities: feeding supplies, cleaning and disinfection products, health care products, electronic products, baby walkers, safety supplies, etc
Footwear accessories: clothing, shoes and socks, suspenders, accessories, etc
Household furniture: crib, crib and bedding, furniture, textiles, etc
Food health products: milk powder, complementary food, health and nutrition products, etc
Toy teaching AIDS: toys, models, amusement facilities, educational supplies and stationery, publications, software, souvenirs, etc
Travel supplies: baby carriage, baby walker, baby cart, car seat, etc
Packaging design: design works, packaging materials, machinery and equipment, process technology, etc
Service institutions: training, consultation, parent-child center, care class, education research and development, health center, nanny, children photography and other service institutions.
V. Concurrent activities
1. "Internet Plus" Development Forum for maternal and child industry
With the continuous development of the mobile Internet and the arrival of the era of mobile e-commerce, the maternal and child industry also presents diversified development. The pure linear development of pure e-commerce and pure offline can no longer meet the needs of future development. What should mother and child enterprises do? The forum invited senior professionals to give an in-depth interpretation of the future development trend of the maternal and child industry under the background of "Internet Plus".
2. Cross-strait Maternity Meal and gold Maternity Wife Summit Forum
Pay attention to the healthy and quality life of postpartum new mothers during the month, from the exhibition of products to professional services, exchanges and cooperation, together with industry experts and professional service institutions to build the latest concept of healthy life of new mothers.
3. Haixi International Children's Fashion Week
United with many well-known organizations and members of China Children's Model Industry Alliance, more than ten domestic top children's wear brands participated in and released new products. Many media pay attention to and report the International Children's Fashion Week, cheer for the little models, promote the fashion week, spread the fashion trend!
4. Cross-strait Mother and Child Festival
Through the exchange and collision of education, culture and science and technology between the two sides through various forms of activities, we will create a carnival with unique life for pregnant mothers and babies on both sides.
5. China International Cute Baby Model Contest
For children aged 4-12 from all over the world, combined with online solicitation and on-site competition, a group of outstanding children models will be selected from the aspects of talent, wisdom, physical beauty and comprehensive life ability.
6, cross-strait vitality baby "charity marathon" climbing race
The babies on both sides of the Strait participated in the crawling way to tell their parents loudly: I am healthy, I am very happy ~. Let the two sides of the baby from the daily behavior of healthy growth.
6. Audience invitation
1. Attendees
u Brand owners, manufacturers, agents, franchisees, retailers, etc. in various regions, provinces and cities;
u Responsible persons and purchasing representatives of wholesale markets, department stores, chain supermarkets and online stores in various provinces and cities;
u parent-child education, research consulting, photography media and other service organizations;
u Visiting group of national large and medium-sized baby wholesale market and baby industry Association;
u investors from all over the country interested in entering the baby business;
u the general public, consumers and tourists in the surrounding area;
u overseas and Hong Kong, Macao and Taiwan brands, manufacturers, agents, etc.
2. Promote invitations
u authority association to participate in the organization of invitations, integration of superior resources, the search for quality enterprises, strength buyers.
u The organizing committee faces one-to-one invitation to professional baby markets, baby shops and peer exhibitions in various regions.
u Invitation to target buyers: 150,000 direct mails, 500,000 emails and 600,000 short messages.
u A large area of industry markets across the Taiwan Straits distributed 100,000 tickets.
u More than 100 news media, such as Straits Metropolis Daily (Fujian Edition), must-read magazines for parents, and TV stations, radio stations, magazines, newspapers and websites, strongly promote the news.
u Continuous promotion on official website and we-media (Weibo, wechat, etc.).
3. Quick registration
Admission is free for professional visitors
u Online pre-registration: log in to the official website to pre-register your personal information, and get a "visit pass" with your confirmation information.
u Fill in the registration form and fax it to get a "visit pass".
u Official wechat: Reply personal information, with the confirmation of the information in exchange for "visit pass" admission.
u On-site registration: with a business card or registration form to the registration office in exchange for a "visit pass" admission.
Vii. Booth fees
Viii. Exhibition Process
1. Learn about the exhibition in detail
Enterprises can learn more about the expo through the official website, wechat official account Xiamen International Child Expo, Sina Weibo @Xiamen International Child Expo.
2. Communicate with the booth for registration
Communicate with professional merchants to help you select the booth type and related services, and fill in the registration on the official website.
3. Submit application materials
Submit the Application Form, and fax or mail the copies of the business license and related product quality inspection, production and sales license, and health license to the Organizing Committee.
4. Sign the contract and pay the booth fee
Both parties shall sign the exhibition contract and pay the booth fee within 7 working days after signing the contract. The remittance voucher shall be faxed or mailed to the Organizing Committee office. If the exhibition is successfully booked, the Organizing Committee will reserve the booth for them.
5. Pre-exhibition preparation services
The Organizing committee shall send the Exhibition Manual (including exhibit transportation guide, conference reception, activity schedule, etc.) to the exhibitors 30 days before the exhibition, and help solve the problems of booth construction, transportation, labor and publicity.
6. On-site exhibition service
Organize visitors to visit, supply and demand exchange, interaction on site activities, eating, accommodation and travel guide services.
Application deadline: April 20, 2017
