The second Chengdu Financial Expo (hereinafter referred to as "Chengdu Finance Expo") will be opened in Chengdu Century City New International Convention and Exhibition Center from May 29 to 31, 2015. The venue area of the Expo is 22,000 square meters. The Expo continues the advantages and experience of the last Chengdu Expo, and is committed to building a platform for financial institutions, enterprises and citizens to exchange and interact with each other. By combining the financial characteristics of the southwest region and the leading financial service products at home and abroad, it will comprehensively build the Southwest Citizens' financial Culture Festival.
Chengdu Gold Expo: Promote the construction of financial center in Southwest China
With the theme of "Opening up the Financial Silk Road in Western China, promoting financial innovation in Southwest China, accelerating the construction of regional financial center and implementing financial Services for the real economy", Chengdu Finance Expo will realize the strategic deployment of "Laying out Chengdu and radiating to the world", comprehensively display the scientific development achievements of the international leading financial industry, and publicize the innovative products and services of financial institutions. We will improve the financial industry's ability to support the real economy, build a high-end exchange platform between Chinese and foreign financial industries, realize a cooperation platform between finance and the real economy, and promote regional financial cooperation and financial internationalization in Chengdu and Southwest China. We accelerated the link between the financial sector and the real economy, and helped enterprises develop their businesses.
The last Gold Expo ended successfully and was well received by exhibitors and the public. Among the exhibition users, general investors accounted for 37%, financial practitioners accounted for 21%, professional investors accounted for 16%, institutional investors accounted for 5%, agents accounted for 13%, media accounted for 3%, and other 5%. Among them, more than 97% of the public expressed very satisfied, and the number of visitors reached 100,000 on the first day of the opening, which reached the highest popularity of a single exhibition hall in Chengdu, and was one of the most concerned exhibitions in Chengdu and Southwest China. For financial expo, in this relatively high and cold environment, The comprehensive values of exhibition popularity, exhibitor scale, trading volume and so on are also far ahead of similar exhibitions and southeast coastal areas of the financial fair, as the largest financial expo in China. It indicates that the construction speed of Chengdu and the Southwest financial center in the southwest region is improving rapidly under the good form of the strengthening trend of financial globalization and the comprehensive deepening reform of the domestic financial industry.
Brand publicity and promotion have been upgraded, and the preparatory work for investment promotion has been carried out in full swing
Only two months after the end of 2014 Chengdu Financial Expo, the organizer was awarded the "2014 China E-commerce fastest rising financial Industry Portal" award by China Electronic Commerce Association, the National Development and Reform Commission, the Ministry of Information, the Ministry of Education, the Ministry of Science and Technology, the Ministry of Commerce and other seven ministries. In the same month, it was successively awarded "Asian Brand Award" by Asian Brand Association, Asian Television Station, People's Daily and China Economic Guide Newspaper of National Development and Reform Commission.
Recently, 2015 Chengdu Gold Expo has been fully launched the brand promotion work and investment preparations. In order to enrich the cultural elements of 2015 Chengdu Gold Expo, extend the role of the heritage of the Gold Expo platform, and provide investors in southwest China with a platform for in-depth understanding of the characteristics of various new financial products and planting investment risk prevention awareness, the organizing committee of Chengdu Gold Expo revealed that it intends to confirm the financial platform of 2015 Chengdu Gold Expo before the year, all of which can enjoy ultra-low preferential policies.
At present, the rise of Internet finance proves that the financial innovation mode is favored by the majority of small and medium-sized business owners and investors, which greatly promotes the development momentum of the Internet. In the early stage of the 2015 Chengdu Finance Expo, in addition to the traditional LED electronic screen, TV media, print media, outdoor advertising and other means, the Internet platform will be adopted. Promote the brand upgrading of 2015 Chengdu Gold Expo.
