2015 (12th) Shanghai International Tea Expo

2014-11-19 13:53 0

Date: May 15-18, 2015 (Friday, Saturday, Sunday, Monday)

Venue: Shanghai International Exhibition Center (77 Xingyi Road)

Shanghai World Trade Exhibition Center (99 Xingyi Road)

Tea related enterprises:

Tea for drinking, originated in Shennong, prosperous in Tang and Song dynasties, prosperous in Ming and Qing Dynasties. Tea is the most representative cultural symbol in China. Since its birth, tea has represented people's pursuit of beauty, nature and health. From the Panamanian World Exposition in 1915 to the Shanghai World Expo in 2010, Chinese tea has created a magnificent Oriental legend with its meaningful fragrance and mellow tea flavor. The century-long glorious history of Chinese tea winning the World Gold Medal has always been connected with Shanghai. As the distribution center of Chinese tea and the best window for the import and export of Chinese tea, Shanghai Tea Expo strives to build itself with the goal of continuous innovation. Resource integration as the core, cultural penetration as the link, brand promotion and channel construction as the purpose, actively expand domestic demand, docking with the international market, 2015, adhering to the cultural heritage of five thousand years, once again to invite the world.

I. Overview of the exhibition

With the approval of Shanghai Municipal Commission of Commerce, "The 12th Shanghai International Tea Expo 2015" will be held simultaneously at Shanghai International Exhibition Center and Shanghai World Trade Exhibition Center from May 15th to 18th. This will be the largest and most influential tea industry professional event at home and abroad, with 1800 preset booths and an exhibition area of 35,000 square meters, integrating historical review, brand display, investment promotion, summit forum, famous tea selection, expert guidance, technology display and tea art performance. Adhering to the purpose of "shaping brand, expanding promotion, strengthening cooperation and promoting trade", we will actively guide exhibitors to display corporate culture, expand brand influence, expand sales channels, promote the transformation and upgrading of tea industry, and enhance the core competitiveness of tea products.

Ii. Last Exhibition "Brands Gather Attention of the Industry"

Co-sponsored by China Tea Circulation Association, Hangzhou Tea Research Institute of All-China Supply and Marketing Cooperatives, National Tea Quality Supervision and Inspection Center, China Yangtze River Delta Tea Industry Cooperation (Shanghai) Organization, Shanghai Federation of Economic Organizations, Shanghai Federation of Commerce, and Shanghai Tea Industry Association, CSTE 2014 has been successfully concluded from May 16 to 19, 2014. There were more than 600 exhibitors at home and abroad, and the number of visitors exceeded 100,000. The sales volume reached 87.7 million yuan and the order turnover reached 1.56 billion yuan, again setting a record high for the large scale of the exhibition, the number of exhibitors, the strong professional purchasing ability and the actual turnover. In recent years, China's tea production has been soaring year after year, tea industry science and technology is changing with each passing day, famous and special tea competing for beauty, brand construction is beginning to emerge... Full of vitality and vitality, Chaoyang tea industry is pregnant with unlimited business opportunities, but also for the holding of this tea exhibition has laid a solid foundation, a God-given opportunity can not be missed, will continue to write the brilliance of Chinese tea brands.

 】 Main Activities

1. "Gold Medal Centennial World Glory" 1915-2015 Commemorative Conference for the 100th anniversary of Chinese Tea winning the World Gold Medal;

2. Display the famous tea that won the World Gold Medal from the Panamanian World Expo 1915 to the Shanghai World Expo 2010;

3. Looking forward to the wonderful bloom of Chinese tea at Expo Milano 2015;

4. 2015 "China Famous Tea" selection and award ceremony;

5. Celebrities and Famous Tea Summit Forum;

6. Promotion meeting of famous enterprises/famous tea producing areas;

7. Shanghai and Shanghai Production and Marketing Cooperation Meeting;

8. Brand Strategy Dealer Conference in six provinces and one city in East China;

9. Roundtable meeting of Yangtze River Delta Tea Industry Cooperation (Shanghai);

10. Ceramic Tea Ware Art Creativity and Design Competition (evaluation);

11, ceramic and purple sand production craft master live show "talent";

12. On-site guidance of tea experts leads scientific and technological innovation;

13. Development and discussion of tea culture creative products;

14, "Tea and Life" health knowledge lecture;

15. "National Tea Art" performance;

...

 【 Scope of exhibition

All kinds of famous tea: green tea, black tea, black tea, green tea (oolong tea), white tea, yellow tea;

Reprocessed tea: Pu 'er tea, flower tea, antihypertensive tea, brightening tea, extracted tea, health tea, instant tea, tea food and tea drink;

Tea set products: pottery, porcelain, purple sand, jade, iron and other kettle sets, tea tray, tea brewer, tea set, glass and other tea drinking utensils;

Tea packaging: tea packaging design, production process, metal cans, packaging materials and packaging machinery, etc.

Tea water: tea ceremony water, mineral water, purified water, bottled water, direct drinking water and water purification equipment, etc.

Processing machinery: tea picking, planting, killing green, color selection, preservation, baking, storage, detection technology and deep processing products;

Tea technology: tea weighing equipment, spray marking, anti-counterfeiting technology, fertilization technology, pesticide spraying, etc.

Tea crafts: tea table, inkstone, tea furniture, tea gifts, root carving crafts, tea decorations, etc.

Tea extension products: aloes, tea clothing, antique calligraphy and painting, sculpture, tea culture books, training institutions, etc.

  【 Audience source

1. Invite international tea organizations, embassies in Shanghai, non-producer purchasers, import and export traders, professional marketing agencies;

2. Agents with channel sales and terminal consumption, professional distribution centers and online marketers;

3. Professional tea market operators, tea stores, tea wholesalers, tea house clubs, hotels, bars and other tea consumption places;

4. Government agencies, agricultural departments, tea associations, societies, chambers of commerce, colleges, research institutes, quality inspection institutions, etc.;

5. Prospective investors, gift buyers, tea lovers, old tea collectors, enterprise technical backbone and management CEO;

  Exhibition/advertising expenses

A. Standard booth: Domestic: RMB9800/9㎡ Joint venture: RMB12800/9㎡ Foreign :$2800/9㎡

B. Open space: Domestic: RMB1200/㎡ Joint venture: RMB1350/㎡ Foreign :$280/㎡

C. Implementation rules: 50% of the down payment shall be paid within 7 days after signing the exhibition contract, and the booth shall be reserved;

D. Advertising: color page advertising, advertising sponsorship, admission tickets, handbag, exhibitor/visitor card advertising, etc. Please refer to the official website for quotation;

E. Special advertising: arch, banner, truss spray painting, position advertising and exhibition hall on-site advertising space, please refer to the official website quotation;

F. Enterprise/government promotion meeting: enterprise special meeting, brand special meeting, investment promotion conference, product promotion meeting, etc. Please refer to the official website for quotation;

Note: The standard luxury booth is RMB12800/9㎡;

  For details, please contact:

Shanghai Dongmao Exhibition Service Co., LTD

Source:Press release and press release writing agency