Where shall we go in summer? 2014 play Expo watch first big reveal

2014-05-29 17:01 0

After June 1 is the longest holiday of the year, the summer heat, where do we go to play in the summer of 2014? Here, Xiaobian take you ahead of time to explore this year's fun, cool enough, super cool Beijing play Expo.

Different from previous years, this year's Play Expo will present a brand new toy castle, and the world's famous brands such as Lego, Barbie, Transformers Ultrarman will launch 10,000 new toys and 100 interactive games, cleverly layout the theme elements of entertainment, competition, animation, parent-child, safety education, family fun and popular O2O experience, and so on. Step by step, one scene at a time, one scene at a time. For the majority of children and parents to dedicate a wonderful entertainment feast.

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One, Transformers airborne play Fair Fair good evil epic decisive battle is unstoppable

Transformers, which are popular in the world, have grown up happily and left deep memories for several generations. This year is the 30th anniversary of the birth of Transformers, which coincides with the global release of Transformers 4. Many people even travel across the ocean to make pilgrimages. In fact, why shy away from the distant, summer to play Expo, without leaving the house can enjoy the Transformers exhibition. A three-meter-high Optimus Prime, a Transformers reality show, and a full range of commemorative products. Are Transformers fans hooked? Sign up to build your team, quickly transform to join the battle, together to protect life and save the earth! Get up close and personal with "alien species" robots, and your chances are gone!

Point two: The world's smallest remote control helicopter stunningly challenge the ultimate skills of expert pilots

Everyone must be interested in all kinds of remote control aircraft, the fancy refurbished flight skills scream, this year's play Expo will bring a world Guinness record for the smallest nano helicopter, her body light, mini delicate, full length is less than 10 centimeters, energy saving characteristics outstanding, sensitive control characteristics, stable operation characteristics, Up and down, left and right rotation, forward and backward and other difficult actions can be easily completed. Want to be a dashing Air Force pilot? Want to fly the world's smallest helicopter? Want to take on some thrilling flying stunts? GO! GO! GO! Join us for an exciting flight!

"Raiders of the Lost Ark" adventure challenge "Big Player" ultimate fun

The classic experience project "Indiana Jones and the Kingdom of the Lost Ark" tailored for children is once again a strong return to play Expo, if you have exceptional wisdom, superhuman courage and strong courage, quickly bring the scene collaborative challenge! Different from the previous year, this year's "treasure map" is designed according to the difference of 1-3, 3-6, 6 years old and above three age groups, and the difficulty coefficient is more suitable for children's interests and age characteristics.

A small "treasure map" combined with enterprise brand and product characteristics, as well as the cultivation and development of children's different abilities, set multiple levels, as long as according to the clues of the completion of the clues, step by step, clever progress, you can happily experience the whole toy game, successfully challenge 10 levels or more can also win the honorary title of "I am a big player" and play Expo commemorative edition gifts. At the same time, you can participate in the ultimate lucky draw, 1,000 yuan toys, children's safety seats waiting for you!

Hotspot four: the big stage of the family reunion new upgrade a family of three collective looking for "where did the time go"

As a classic part of every play Fair, the family fun stage activity is constantly renewed. The whole family works together and interactive to deduce the positive energy of toys through lively education, subtly cultivating healthy and equal parent-child relationship. With the popular theme of "Where has the time Gone", this year's family Gala stage introduced games such as "Little Kitchen Helper" and "Beautiful Makeup Artist" to tell the story of "Where has the time gone to Mom", and planned activities such as "Safety Driver" and "Great Architect" to show "Where has the time gone to Dad". Create "little scientist", "little sports expert" and other show "where is the baby's time", through the real restoration of daily life of various scenes, so that parents to children's world to visit, but also let the child can understand the parents' efforts and hardships.

Hotspot five, "to remove the false and preserve the true" safety lecture hall class entertainment, knowledge is not wrong

Last year, the Play Expo introduced the safety lecture hall for the first time, allowing children and parents to experience the fun of toys and children at the same time, together to learn toys, baby products and car children safety seats and other essential knowledge to buy, which was warmly sought after by tens of thousands of viewers, and the interactive atmosphere is extremely hot. This year, we will continue to promote and popularize the concept of safe consumption by playing product safety propaganda video, distributing safety consumption guide CD and other forms, guiding everyone to buy safe and appropriate products, and focusing on recommending the "safety commitment brand". In addition, also held the "fake and true" safety consumption knowledge prize question and answer activities, the successful answer children won the "safety little warrior" title, and parents will win the "safety talent" honor, the most times the family has the chance to take away the mystery award!

Point six: Toy shopping experience Festival held the first O2O summer surfing high sky

Afraid of the hot weather and the inconvenience of carrying toys with children? Afraid of buying toys that are too big or too numerous to take home? Afraid you've got your eye on a novelty toy but don't have enough money? Afraid of buying toys offline with inflated prices? It's not a thing! This year's Play Expo launched the "7.17" toy shopping Experience Festival for the first time in hand with Jingdong Mall, offline and online synchronous price, you only need to scan the QR code of the product to place an order, free delivery by Jingdong home, enjoy O2O shopping surfing fun in the hot summer. At the same time, the brand enterprise also specially prepared over 100 new products of the lowest price feedback, plastic splicing, remote control electric, plush dolls, magnetic, wooden and popular science toys, animation surrounding new products everything!

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In addition, enter the Dragon Training Master 4D cinema, explore the mysterious ice cave dragon; The real version of the Moore manor reappearance, and small Moore to create and share the fun of innocence; F1 assembly racing is all about speed; Diga Ultraman in person play fair intimate interaction; The new Otroon series of variant toys debuted; Interact with creative assembly master Emmet to save the Lego world together; For more watch and latest developments, please follow the wechat "tjpa1986" of China Toys and Baby Products Association and have a chance to win a free family ticket worth 150 yuan! July 17-20, Summer four days, Beijing National Convention Center, 2014 Play Expo let's be there or be there!

Source:Press release and press release writing agency