Time: August 22-24, 2014 Venue: Pazhou Exhibition Hall A Zone of the Canton Fair
I. Organizational structure of the Conference
Sponsor: China Foreign Trade Center, Guangzhou Municipal People's Government
Co-organizer: General Office of the People's Government of Guangzhou Municipality, Economic and Trade Commission of Guangzhou Municipality, Bureau of Foreign Trade and Economic Cooperation of Guangzhou Municipality, Information Office of the People's Government of Guangzhou Municipality, Guangzhou Customs, People's Government of Yuexiu District, People's Government of Haizhu District, People's Government of Liwan District, People's Government of Tianhe District and People's Government of Baiyun District of Guangzhou Municipality , Huangpu District People's Government of Guangzhou, Huadu District People's Government of Guangzhou, Panyu District People's Government of Guangzhou, Nansha District People's Government of Guangzhou, Luogang District People's Government of Guangzhou, Guangzhou Tourism Bureau, Conghua City People's Government of Guangzhou, Zengcheng City People's Government of Guangzhou, Foreign Affairs Office of Guangzhou People's Government,
Organizer: Guangzhou Mingyi Exhibition Service Co., LTD
Partner media: "Guangdong TV", "Southern TV", "Guangzhou TV", "Shenzhen TV", "China Daily", "Guangzhou Daily", "Southern Metropolis Daily", Huicong.com, Alibaba, Guangzhou Metro Daily, brand children's wear network, children's wear franchise network, online, maternal and child street, Love Early education, Dear baby network, China Baby children network, Mom help, clothing talent network, brand inside Yi net, Zhawen Tong, China Brand clothing net, etc.;
Exhibition schedule
The exhibition lasts for 5 days, 2 days for layout and 3 days for exhibition
August 20-21, 2014, exhibition;
August 22-24, 2014, Exhibition;
Registration deadline for overseas enterprises is July 1, 2014;
On August 1, 2014, the registration deadline for domestic enterprises;
July 15, 2014, overseas exhibits transport documents submission deadline.
Ii. Overview of the Exhibition
China (Guangzhou) Maternity,Baby & Children Industry Fair(referred to as "MYBB Fair"), a market-oriented professional maternity fair, established in Guangzhou, To provide services for global pregnant, infant and child products merchants, make full use of the advantages of regional and economic strength in the Pearl River Delta, Hong Kong, Macao and Taiwan, and integrate opportunities in the Pan-Pearl River Delta and ten ASEAN countries.
To provide the best development platform for the product circulation, trade, technology, resources and information expansion of domestic and foreign maternity enterprises, so that all participants form a multi-win pattern, "MYBB Expo" will become the core competitiveness of the pregnancy, baby and child industry of the Internet ecosystem. MYBB Expo 2014 has expanded to nearly 30,000 square meters, exhibitors from 30 overseas countries and 34 domestic provinces and regions, with thousands of products on display. The proportion of overseas exhibitors will reach 30%, which has been fully recognized and participated by many business associations at home and abroad, bringing together 100,000 people in the industry. It is honored as "the first South China Pregnancy and Baby Exhibition" by the pregnancy and baby industry and the industry.
Iii. Market analysis of China's pregnancy, infant and child industry
1. The two-child policy brings new business opportunities to the maternity, infant and child industry
The Decision of the Central Committee of the Communist Party of China on Some Major Issues concerning Comprehensively Deepening Reform adopted at the Third Plenary Session of the 18th CPC Central Committee proposes to allow the one-child policy to be implemented gradually in most provinces in 2014. At present, 16 million newborns are born annually in China, and the average annual consumption of the new generation of mothers and infants is 5,000 to 18,000 yuan. By 2015, the total volume of China's maternal and infant market will reach 2 trillion yuan. It is estimated that under the two-child policy, 7.5 million new babies will be born in China in the future from 2015 to 20195, bringing hundreds of billions of consumption scale, which will benefit maternal and infant medical care, milk powder, diapers, baby products, children's toys and even infant education and auxiliary industries in the long run.
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2. China - the world's largest manufacturer
China produces 75 percent of the world's baby products. Not only is China the world's largest manufacturer, it will also be the world's largest baby products market. Retail sales of products for children aged 0-3 totaled 35 billion euros in 2011 and are expected to nearly double to 63 billion euros by 2015, based on the industry's 15% annual growth rate.
3. China -- Asia's largest retail economy
In 2013, China's total retail sales of consumer goods will reach $1.7 trillion, making it the largest retail economy in Asia. First-tier cities such as Beijing, Shanghai, Shenzhen and Guangzhou, with the richest and most brand-conscious consumer groups, saw retail sales growth of 9 to 16 percent in 2013. Meanwhile, second-tier cities such as Chengdu, Wuhan, Nanjing, Shenyang and Chongqing have achieved higher growth rates of 13 to 17 percent.
Four, MYBB regional advantages
Guangzhou is the capital city of Guangdong Province, known as the economic center of South China, with a local population of more than 1,270.08 million people, the annual birth of more than 1.2 million in Guangdong Province.
◇ Guangdong Province, where Guangzhou is located, is the most economically dynamic region in China. In 2010, the GDP of the province exceeded 4 trillion yuan, reaching 4,563.6 billion yuan, an increase of 12.8% over the previous year. Per capita GDP reached 46,990 yuan, equivalent to US $7,000 at the current exchange rate, an increase of 11.4%, showing strong consumption power.
◇ Guangzhou has a number of women and children's products and children's clothing wholesale market, Guangzhou Zhongshan Eight Road business circle is the largest maternal and child products market in South China, mainly concentrated in Zhongshan eight Road south day market, Fuli children's world, Lihu building, Zhuorong foreign trade children's department store wholesale city four points as a basis point to distribute and cover a business circle.
Guangzhou is adjacent to Hong Kong, Macao, Taiwan region and Southeast Asian countries, convenient transportation conditions to promote business exchanges in all directions, pregnant and child products sales network developed, distribution, traders and distribution network can cover the whole South China and Southeast Asia region. The high degree of openness and the strong sense of service of the local government have created convenient conditions for manufacturers to quickly enter the international market or to operate and develop in Guangdong.
◇ Guangdong baby products enterprises and products account for more than 35% of the national share, more than 50% of the national brand enterprises from Guangdong, to hold China (Guangzhou) International Pregnancy and child Industry Expo has unique regional advantages
V. Review of 2013 Exhibition
In 2013 "MYBB Baby Expo" exhibition, a total of 285 domestic and foreign exhibitors and 46,000 domestic and foreign professional buyers, nearly 80,000 people gathered in the three-day exhibition site, the exhibition area reached 13,000 square meters, more than 600 booths, well-known brands including: Abbott Laboratories, Wyeth, Biostime, Friso, Ox Coran, Mead Johnson, Dumex, Nestle, Sun On, Loco, Huggie, Pampers, Inglis, Shushi, King, King, Kao, Besmax, Tangier, Yakult, Kingsash, Doctor Kao, Fong Quang, Inglis, Hennessy, Betz, October Angel, Good Kids, Weyouxi, Ausnutria, Jabot, BOBO, Eugenesis, Setel, Pheno, Pheno, Pheno, Pheno, Pheno Lijie, Beiqin, millet, Combe products, NUK, Yellow Duckling, Baby Cute, Whale Love, Medelle, Beibei Duck, Little Dot, Amber, Disney products, Cherish, Little Q Duck, etc. The successful holding of this exhibition further explains the irreplaceable status of this exhibition in South China.
Vi. Scope of Exhibits
Pregnancy, infant and child clothing, products, buggies, cribs, toys, educational products, food, health products, preschool education institutions, baby photography, service agencies and other pregnancy, child and child industry products;
Vii. Categories of purchasers
Southeast Asia, European and American countries purchasing group
Major domestic wholesale market purchasing group
Mother and baby chain/wholesale market/mother and baby store/playground/department store
Pregnancy and baby products distributor/agent/trader
Interested in entering the maternity industry
In charge of more than 500 kindergartens in South China
Brand owners/agents/purchasers in Hong Kong, Macao, Taiwan and overseas
Pregnancy, baby and child media related association, etc
Viii. Activity arrangement during MYBB Expo
l 2014MYBB Reunion Dinner
On the opening day, exhibitors at home and abroad are invited to gather together with well-known dealers and buyers. In the dinner, we will insert rich performance programs (including product shows, charming fashion shows, etc.), which also creates better opportunities for business negotiations. ,
l one-to-one business matching activities
Professional business matching, according to the product characteristics of exhibitors, channel development direction, to provide exhibitors with one to one purchaser invitation service, but also the purchaser's order needs and exhibitors for business matching, so that exhibitors benefit, so that buyers satisfaction;
l Hold a number of practical training, lectures, forums
The targeted and practical operation management lectures are given by authoritative figures and experts to share practical experience, analyze successful cases of enterprises, jointly explore the operation and development mode of the pregnancy, infant and child industry, and jointly learn the operation and management technology and tips of the pregnancy, child and child industry.
Ix. Exhibition fee standard
Charge for advertising in the journal
X. Exhibition services
1. Exhibition Services:
1) Provide exhibitors with free introduction of enterprise within 300 words on the inside page of the Journal;
2) Assist in the transportation and storage of exhibits, which will be provided by the designated service provider
3) Provide exhibitors with publicity services on the official website of food exhibition
4) Provide conference services and conference affairs assistance services
5) Return ticket, hotel reservation and on-site service of the exhibition
6) Provide Chinese market consulting services and import and export consulting services
2. Exhibition procedures
1) Please fill in the application form and submit it to the Organizing committee. Booth application will be arranged on a first-paid, first-served basis. Select larger booth area and sponsors will enjoy priority.
2) Please remit all the exhibition fee to the Organizing committee within 5 working days after submitting the application form. The booth will not be reserved if overdue.
3) After receiving the application form and all payment, the Organizing Committee will reply the confirmation letter of booth booking within one week, and issue the Exhibition Guide before August 10, 2014.
Organizer (Account name) : Guangzhou Mingyi Exhibition Service Co., LTD
Account number: 6392 6023 4428
Deposit bank: Bank of China Limited Guangzhou Junjing Road Sub-branch
Address: 25A Tiansheng Pavilion, Tianhe Square, Dongpu Da Road, Tianhe District, Guangzhou City
TEL: 020-29077538 FAX: 020-32012202
Contact: Zeng Yuehao 13650860567 conference official website: www.mybbexpo.com
Contact email: zengyh@mingyigz.com
