As a local enterprise in Zhengzhou, in recent years, Zhengzhou Xinxing Toys based in Zhengzhou, in the central and western markets, the development momentum is strong, the regional radiation continues to expand, the business volume increases year by year. No matter the company's own brand, or the agency of Shanghai LERADO, Jiangsu Yuhe and other well-known domestic manufacturers' products, have achieved outstanding results in the central and western markets. Talking about the reason, the company's general manager Hu Daiyong gave the following analysis.
On the one hand, it benefits from the superiority and cutting-edge of the company's products in the industry. On the other hand, it benefits from the strong promotion of the external environment. "The trend of the toy industry advancing from the coastal areas of Jiangsu and Zhejiang to the central and western regions has been very obvious. At the same time, the 12th Five-Year Plan of the country advocates the development of preschool education, and the policy and financial support are quite abundant. Combined, the birth of toy enterprises, especially the Midwest market toy enterprises spring." Therefore, it is not surprising that Xinxing Toys can achieve great development in the Midwest market.
If the above factors are attributed to the timing, then, the holding of the Eurasian preschool education exhibition is undoubtedly the best geographical location. "The product is the life of the enterprise, the enterprise decides the development direction of the product, the exhibition is: products and enterprises to develop outward important way, is the medium." Hu summed up the role of the exhibition for products, "Eurasia Preschool Education exhibition as an industry exhibition, has a strong professionalism, the successful holding of the previous several sessions and accumulated rich experience, combined with the previous exhibition experience, we not only harmonize the relationship with customers, but also contact with many customers and industry personnel, to achieve the image publicity and product brand promotion. These personal feelings let us highly identify with the Eurasian preschool Education exhibition."
Once again hand in hand with the Eurasian preschool Education Exhibition, Xinxing also has enough experience, very early to the exhibition matters launched planning - by electronic invitation or mailing information to inform their customers to visit the site; Actively develop corporate image publicity plans; Work together to develop new product marketing strategies. Let's look forward to the wonderful appearance of Xinxing Toys!
