2014 Beijing will hold a national leisure food and imported food exhibition

2014-01-20 16:08 0

The 5th Beijing Import Leisure and Imported Food Expo will be officially held in Beijing Agriculture Exhibition Hall on July 5, 2014. Covering an area of 25,000 square meters, the exhibition has attracted nearly 300 international food enterprises from more than 30 countries and regions, including the United States, France, Spain, Italy, Germany, Australia, Japan and South Korea. The fifth Beijing Leisure and Imported Food Expo is jointly organized by the China Cooperative Trade Enterprises Association and Minghua Exhibition Group under the theme "Sharing the Taste of World Cuisine".

According to the reporter, this is the only national leisure food and imported food exhibition held in Beijing, China. China Cooperative Trade Enterprise Association will integrate resources to build this exhibition brand project on a national scale. The organizer has more than 200,000 professional audience data, covering a number of buyers in China, import and export trading companies, food agents, distributors, large supermarkets, high-end clubs, high-end clubs and so on. In this exhibition, China Cooperative Trade Enterprise Association and Minghua Exhibition will organize a large scale of visiting purchasing group, the strong buyer resources will be one of the highlights of this exhibition.

The preparation of the leisure and imported food Expo is in line with the requirements that the country will accelerate the transformation of the pattern of economic development, adjust the economic structure, expand domestic consumption, and promote industrial upgrading and consumption upgrading. Since the reform and opening up, China's foreign trade has developed rapidly and it has become the second largest economy in the world. At the same time, China proposes to speed up the transformation of foreign trade development mode, realizing the transformation from "export-oriented" to "both import and export", and from "mainly utilizing foreign capital" to "bringing in and going out", giving full play to the important role of import in macroeconomic balance and economic structural adjustment, and "expanding import" has risen to the level of national strategy.

Fu Bin, vice president of China Cooperative Trade Enterprises Association, said that after two years of market observation and research, Minghua Exhibition has visited more than 50 industry organizations and high-end media, and surveyed thousands of consumers of leisure food and imported food, and reached an important conclusion: China is suitable for hosting leisure food and imported food exhibitions, and Beijing, because of its incomparable location advantages, It has become the first choice for China to hold leisure imported food exhibition. About 10 series of more than 20,000 varieties of imported food from around the world, all strong consumption momentum in Beijing. In 2012, China's consumption of imported food increased by nearly five times compared with 2011. The huge market has attracted more and more foreign food producers and traders to China.

According to reports, the fifth Beijing Leisure Import Food Expo has attracted the participation of many international well-known enterprises, food enterprises from the United States, France, Italy, Spain, South Korea, Thailand and other countries will appear in the form of national exhibition groups in the expo, international food enterprises can enter China more efficiently and quickly through the exhibition platform. Direct access to the world's largest consumer market in a short period of time.

Data show that with the emergence of wealthy groups in China, people's consumption habits have changed from the past type of food and clothing to nutrition, health, leisure, international type, leisure imported food will usher in a super-fast development period, according to the data of international survey institutions, Chinese customers who buy imported food have accounted for 24% of the total customers. China is expected to become the world's largest consumer of imported food by 2018.

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Source:Press release and press release writing agency