The list of Weibo Hot topics is a list of topics that Sina Weibo displays on the Weibo platform, which has a large amount of exposure. So, how to do Weibo hot topic list? How to burst the Twittersphere with a micro topic? I would like to talk with you about the following 3 tips.
Keep up with the current hot topics, seize the topic of discourse
In the Internet era, there is no shortage of hot topics. Take Sina Weibo as an example. By logging into the background of Weibo, you can find the most popular micro topics. It can be said that whether you are interested in talking about current affairs and politics, enjoy gossiping, or just want to keep in touch with new and strange events, you can find topics to suit your taste in Weibo.
Real-time hot topics list on Weibo
For example, the current hot topics include: # descendants of the sun #, # Weibo watching the two sessions #, # puppy love gay reincarnation should not appear # and other topics, are closely combined with everyone's recent concerns. Therefore, the communication of easy public relations planning suggestions, enterprises or individuals want to do a good job of Weibo topic marketing, can follow the trend, volunteer to become a hot topic host, quickly grasp the power of discourse of the hot topic, convenient for further marketing.
Rub hot spot to have contact, find public interest topic effect is good
Hot topics come up every day, but not all of them suit the needs of businesses or individuals. If enterprises or individuals copy hot topics to promote their own products or brands, it is better to give up such hot topics, or directly launch a public interest topic, and finally achieve better results.
How to do microblog topic list marketing based on micro-bot point?
For example, the communication of easy public relations planning remember a water purifier brand, on March 22, the special day of the World Water Day, launched a # world water baby # topic, joint Weibo public interest to find the 2012~2015 world Water Day born babies, free water purifiers.
Accumulate microblogging network resources, whenever necessary to spend money to find water army
Hot topics on Weibo receive high attention, as long as they are listed on the list, they can quickly attract netizens' attention and forward the discussion. But not all topics can become hot topics once they are posted. What about hosts who are not hot topics? At such times, the accumulated microblogging network resources can come in handy.
In addition to the direct organization of fans to forward, comment, together to create a hot atmosphere, the dissemination of easy public relations suggestions, enterprises or individuals can also through private letter, invite even according to the price of the industry please micro V, micro people to participate in the discussion of this topic, so that the topic of the "second exposure" impact can be maximized.
Fresh drops of small o # # through topic reading quantity
For example, communication easy public relations to the recent cooperation object Opai household as an example. Opai mainly relies on the variety show "Fresh Sunday," which AIRS on Sundays. Therefore, every Friday and Saturday, Communication easy PR will choose to cooperate with the Tidedi, entertainer Xianegg classmates and other microblog microblog topic influence.
In the end, the topic of # Thorfresh Dixiao Ou has been among the hot searches on Weibo for several times. At present, it has been read nearly 900,000 times, greatly increasing the exposure of Opai Home.
If you still want to know more about Weibo hot topic marketing, or you are also willing to carry out hot Weibo topic marketing activities, direct online consultation and communication is easy.
