/Chaowentong/October 12,2024,Shanghai-At the recently successfully held InterContinental Hotels Group Design Partner Co-Creation Summit in Shanghai,Roca Roca,the global bathroom leader brand,once again became the focus of attention with its excellent product design and innovative technology.As a long-term strategic partner of InterContinental Hotels Group(IHG),Roca Roca not only showcased its profound design heritage and exquisite craftsmanship,but also launched the summit with a series of highlight products.
Roca is the world's leading multinational bathroom group.During the summit,Roca orchestrated the theme exhibition area to showcase its latest research and development achievements and classic design masterpieces in an all-round way.Among them,the Armani Roca Island series has attracted the attention of many industry elites and designers with its elegant and minimalist design style and perfect harmonious space layout.The series cleverly transforms the bathroom space into a unique field that integrates sensory enjoyment and exquisite atmosphere.Through the integrated interior design concept,it perfectly integrates fine materials,unique finishes and advanced technology,which not only satisfies the guests'pursuit of high-quality life,but also gives the bathroom space a new meaning on an emotional level.
/PRZWT/What attracts attention is another innovative product launched by Roca Roca-the Inspira X intelligent integrated toilet.With its ground-breaking design concept and cutting-edge technology application,this smart toilet has become the all-round smart choice in the family bathroom.Inspira X not only has a beautiful appearance and user-friendly design,but also has a comprehensive upgrade and optimization of functions.It can achieve the function of strong flushing under zero pressure conditions,ensuring that every flushing is clean and thorough;at the same time,the use of Roca Roca's patented non-ring hole technology effectively reduces the growth and residue of bacteria,providing users with a healthier and safer bathroom environment.
At the summit,the display of the Inspira X smart integrated toilet attracted widespread attention and praise.Many attendees came forward to experience its excellent flushing effect and convenient operation,and expressed high recognition and appreciation for Roca Roca's innovative strength in the field of smart bathrooms.They believe that Inspira X not only represents Roca Roca's innovation and breakthrough in design,but also reflects the brand's deep insight and precise grasp of user requests.
Roca Roca is ingenious and tailor-made an interactive game feast for designers.In the game,the IHG classic bathroom space blends perfectly with Roca Roca's unique products.Through an interesting interactive experience,every designer can deeply appreciate the rich Spanish style contained in Roca Roca in laughter and laughter.This event not only inspired creative inspiration,but also deepened everyone's understanding and recognition of the Roca Roca brand culture in a relaxed and pleasant atmosphere.
This summit is not only an important stage for Roca Roca to demonstrate its strength and style,but also another milestone for its deepening cooperation and common development with InterContinental Hotels Group.Markets with diverse needs need the support of diverse development concepts.Roca Roca will always uphold the core values of"innovation,design,environmental protection and focus on quality of life",and work hand in hand with InterContinental Hotels Group and global partners to jointly promote the green development and innovation upgrade of the bathroom industry,and create a better and more comfortable bathroom life experience for global users.
About Roca
Roca Group is the world's leading multinational bathroom group.Founded in Barcelona in 1917,the company combines tradition with knowledge,a passion for innovation and respect for the environment,with the aim of meeting people's needs and contributing to human well-being.
Roca Group regards the principle of sustainable development as the core and foundation of all its activities,aiming to leave a better planet for future generations.After more than 100 years of development,it has implemented this culture in 170 countries and 79 factories where it conducts business activities through the daily efforts of its more than 20,000 employees.In our business field,we look globally and lead the world.The Chinese market is one of the most valued markets for Roca in the world.As one of the few bathroom brands that built their own factories in China,Roca Roca has been focusing on every detail and pursuing excellent quality since entering China in 1997.To meet the ever-increasing demand for bathroom life of consumers in China and even in the Asia-Pacific region,we create a high-end bathroom experience.
