/PRZWT/Beijing, April 08, 2024 - In the spring season, Yihetang returns with its new
product "Peach Oolong Plus". Famous Internet celebrity Meng Shu also scored high
in the evaluation, sending it to the top of the "Meng Shu milk Tea
Recommendation List" red list.
Full of crisp coconut and fruity peach meat, with a fresh tea base, a mouthful of stunning taste buds, consumers love. According to the official data of Yihetang, just 3 days after listing, peach Oolong Plus has sold more than 500,000 cups!
Selected Yangshan peach, pulp tea base new upgrade
As an upgraded return to Yihetang's classic peach Oolong, Peach Oolong Plus has been comprehensively upgraded in raw materials.
According to the data of Yihetang's research and development department, the peach Oolong Plus whole cup is about 1 fresh peach (calculated according to the weight of each peach 150g). Yangshan peach pulp was used, peeled and pitted, and mixed with other varieties of peaches. In order to lock in the peach aroma, it also specially retains part of the skin, but also gives the overall texture of the texture. The use of hpp sterilization process to fully retain the original flavor of the fruit, a comprehensive sour flavor, chewing sense, so that the taste is more rich.
In addition to the upgrading of peach meat, the tea base of peach Oolong Plus is also carefully selected with Pingping white bud Qilan Oolong tea with rare yield and precious raw materials. After eighteen complicated processes, the tea soup is made of fragrant blue fragrance, and the taste is elegant and smooth. The perfect combination of peach aroma and rich tea aroma makes peach Oolong Plus more rich, three-dimensional taste and endless aftertaste.
The PLUS version received an overwhelming response
As a return work, peach Oolong Plus received a warm response. In just three days of listing, sales have tracked Yihetang's ace classic "Yihe Baked milk", and it has overtaken the exploded beverage mint milk Green, jumping to the top 2 sales.
Of course, this is also inseparable from the previous classic peach oolong's extensive customer base, consumers have a high degree of awareness and recognition of Yihetang's peach Oolong. The upgrade is new, but also "thousands of calls began to come out." The evaluation of the big V "Meng Uncle" on the network also spoke the voice of the majority of Yihetang fans - peach Oolong Plus "really good to drink"! In the sharing posts of major platforms, it is everywhere to see the praise of peach Oolong Plus!
Linkage non-heritage hair-flower girth inheritance of the beauty of the East
In addition to the upgrade and sales of the drink itself, on this spring day, Yihe Tang has carefully planned a spring feast for peach Oolong Plus. Hand in hand with the intangible cultural heritage Hair-flower Wai to carry out a unique cross-border cooperation, in the name of "Intangible cultural heritage hair-flower Wai", leading consumers to a date of Oriental aesthetics.
Hair-flower girth is a characteristic dress of Quanzhouð« » Pu fisherman's girl, implying bravery and going to peace The cross-border cooperation with Intangible Heritage Hairflower is from Yihetang's "Yiqu East" brand proposition, and it is also a "long-planned" Oriental tribute. In this cooperation activity, we also sent the non-heritage hairpin flower encirclement made by sister Qingtian; In Quanzhou carp city west Street shop, there are more hand-wearing flowers for consumers.
In addition, Yihetang has also introduced a series of new co-named materials for peach Oolong Plus, including limited hairpin cup sets, thermal insulation bags, etc., which are donated when placing orders. The activity covers many stores across the country, greatly enriching consumers' purchasing experience, and showing the cultural heritage and Oriental aesthetics of Yihetang brand.
Upgrade the quality of raw materials, fresh and catching flavor, with the romantic spring high fit, as well as the Oriental beauty of Lianming Hairflower. It's no surprise that Yi Hetang's Peach Oolong Plus is so popular!
