/PRZWT/Beijing, March 11, 2024 - Recently, Hisense's B2B sector - Hisense Commercial Display officially launched a new generation of flagship Micro LED products. It is reported that the new product uses 24 million Micro-level pixel fine light control, special Micro AI image quality processing chip, bringing the ultimate deep black effect and more transparent bright color effect, and has excellent performance in energy saving and high resolution, achieving new breakthroughs in the industrialization of Micro LED display.
Leading the peak of image quality, Hisense Micro LED new products launched
Micro LED can bring low power consumption, high brightness, ultra-high resolution and color saturation due to its self-luminous and extremely small luminous chip size. With its outstanding performance of faster response speed, longer service life, higher efficiency, etc., Micro LED is considered to be the ultimate display technology that is expected to enter the To C consumer market.
The flagship Micro LED new product launched by Hisense Commercial Display is equipped with the Hisense LED display technology platform Shadow Hunting Platform, which continues to evolve and surpass in image quality performance and achieves a new peak of image quality in the industry. According to reports, Hisense Micro LED's new product adopts a 70μm extremely small Micro LED chip, which can increase the display contrast to one million to one, bringing better visual impact. In addition, it is also equipped with a Micro AI image quality processing chip to achieve fine light control 24 million pixels and make color expression more accurate. 178 ° wide viewing angle, no deviation in brightness and chromaticity for side viewing, the refresh rate reaches 7680Hz, the camera shoots without scanning patterns and water ripples, and the vision is comfortable and not tiring.
As an important display carrier in conference rooms, lecture halls, studios and other scenes, the Hisense Micro LED all-in-one machine is also excellent in auditory performance. The product uses 6 sound units to clearly restore the human voice, and also adds the same DTS sound processing technology and DOLBY sound decoding of IMAX cinema to create a surround stereo sound effect, "sound" is popular.
Under the background of "double carbon", how to better achieve energy saving and low carbon has become the focus of enterprises. Hisense's flagship Micro LED all-in-one machine not only adopts advanced chip full flip-chip technology and laser substrate stripping (LLO) technology, which dissipates heat quickly, but also uses super energy-saving algorithms. The maximum temperature of the screen body does not exceed 37 ° C, which not only gives users a comfortable feeling, but also is more energy-saving and environmentally friendly, green and low-carbon. In addition, the new Hisense Micro LED all-in-one machine has moisture-proof, anti-static, and anti-collision "three-proof" characteristics, and supports power-off protection and power dual backup, making use more secure.
Collaborative layout of the industrial chain, Hisense LED display technology has been repeatedly recognized
The launch of Micro LED products this time is another breakthrough for Hisense's collaborative layout of the LED display industry. Previously, Hisense Commercial Display also launched a professional LED all-in-one machine, which supports 136-inch-326-inch multi-size customization to meet the needs of a variety of sub-scenarios. It uses the same "Xinxin X" master version sensing chip of Hisense's high-end flagship TV to achieve a comprehensive upgrade of MEMC and HDR effects. It also supports SR super-resolution, which improves picture clarity through pixel accurate reconstruction, supports AIPQ intelligent image quality enhancement, intelligent real-time scene detection, and realizes content perception level optimization.
In January 2023, Hisense Investment 1.605 billion holding Qianzhao Optoelectronics, which made up a key link in the industrial chain and became the only company in the industry with a complete layout from upstream chip and midstream module design to downstream end point application and big data operation. Through the deep layout of the industrial chain, Hisense continues to create changes in scene experience. Relying on the deep layout of the LED display industry, Hisense LED display technology has been recognized by the industry and has won the China Electronic Video Industry Association "Science and Technology Innovation Award", Expert Aurora Award, Golden Peacock Award Brand Award, etc. In addition, Hisense also presided over and participated in the development of the LED all-in-one machine industry group standard T/DZJN 210-2023 "Light Emitting Diode (LED) Intelligent All-in-One Machine", leading the healthy and healthy development of the LED all-in-one machine industry.
In the future, Hisense Commercial Display will continue to lead the industry's technological innovation, promote product iterative upgrades, provide consumers with better audio-visual methods that meet user requests, and achieve more scene-based products.
