In preparation for the 2019 F/W Seoul Fashion Week, Dongdaemun Dota Mall will offer special discounts for designer brands and offer gift certificates to customers. The Dota Fashion Week will feature various events, including fashion booths and media art.
Duta Fashion Week will be held from April 19 to 24. Duta Shopping Mall designers participating in Seoul Fashion Week are offering special offers at their brand stores. Designer KYE Han-hee's eyeye brand Kye Collection can enjoy a 10 percent discount. Designer Kim Ji-man can get 20 percent off all his Man.G products. Shoppers with Fashion week tickets can also enjoy a 30 percent discount at Beyond Closet, a store owned by designer Gao Tairong. In addition, during the fashion week, Dota Plaza will offer customers 20,000 won worth of coupons for five designer brands and exchange discount coupons for Pierrot shopping.
Media art and fashion exhibitions will also be held around the Duta shopping Mall. From April 19 to 28, media art works by Julian Opie, a world-class pop artist from the United Kingdom, will be displayed. From November 21 to 24, STEREO VINYLS and Fila, a traditional sports brand, will collaborate on the exhibition. In this collaborative presentation, the signature colors of STEREO VINYLS were combined to create the landmark STEREO Fila series. It is worth mentioning that on 21st and 22nd, VIP customers will be invited to display silk printing technology, and on 23rd and 24th, personalized display such as spray painting will be conducted.
A source at Dota said, "We are looking forward to seeing a variety of interesting attractions and promotions for fashionistas visiting Dongdaemun to coincide with the new Korean Wave and the emergence of Seoul Fashion Week as an international fashion week."