Asahi News officially entered the network advertising and print advertising

2010-09-25 17:13 0

Beijing time on September 27, according to domestic media reports, the news media company will officially enter the online advertising and print advertising field.

Since its establishment in 2005, Aswocom has positioned itself as a media resource integration organization. In five years of development, Aswocom has become the largest domestic advertorial release, press release, press conference organization and network marketing company. Its media resources have integrated 500 domestic first-line print media and more than 1,000 online media, accounting for half of the market share. At the beginning of 2009, with its good media resource relations, into the network advertising and print advertising trial operation. Advertising contributed 10m yuan in revenue in 2009, a fraction of the 100m yuan generated by its publishing business and online marketing, but Aseark is pleased with the results of its initial trial run.

With a lot of valuable customer relationships and an innovative publishing model, the company is officially entering the advertising war. The move is seen as a clarion call for the company to enter the fast-growing online advertising industry. However, to be fair, the lack of advertising related experience of the previous Zhaomitong with its own advertising market share of less than 3% (although Zhaomitong is the advertorial publishing industry giant) and Haoye and Yi Media to seize the market, it will take time to prove the outcome.